"You're Going to Pay Perry HOW MUCH?"

4-Man Intensive June 5 & 6 ONE Seat Available Apply Here   Mel,   Roundtable member, Megan Macedo, was asked a couple of days ago if it was difficult to convince her partner, Niall, of the fairly steep investment in Roundtable.   Here's how she answered... "We were already members of one mastermind group, as well as another marketing group in the UK, so when I pitched the idea of paying $19K plus transatlantic travel to join Roundtable he was less than convinced. He told me, 'If it were down to me, we wouldn't be going. I'd spend that 20 grand on other things.' But he knew he had no choice. I'd told him when we agreed to team up earlier last year that I was going to Roundtable, no ifs, no buts. After the day I spent with Perry in London, and witnessing a couple of Roundtable meetings last year, I knew I needed to be in that room to take our business to the level. So we went along to Orlando in January. Niall was prepared for a 'more of the same' mastermind group. After the first couple of hot seats he leaned across and whispered 'I thought Perry would be, like, I dunno, talking more or something.' By the end of the second day, we'd had our hot seat, and he'd really got it by then. 'The quality of the people in the room is astounding. I can see why Perry doesn't need to be talking all the time. There's so much value in the insights the other business owners have to offer too.' Safe to say he was a convert. Of all the events and groups we've been to over the years, nothing comes close to spending a couple of days with Perry and the high quality business owners he attracts. We're hopping on a plane to Chicago tomorrow for round 2. I know what questions we're bringing to the group, but I have no idea what direction our hot seat will take. You come asking questions about what you think is important, and Perry not only sees the questions beneath the question, he spots things that are far away in the distance that elevate your thinking and your business to an entirely new level. It's pretty special. It's so special I find it difficult to put into words. That's why I didn't even bother trying to convince Niall. I just knew that all I had to do was get him in the room and he'd be completely sold. There was no doubt in my mind."   Both Roundtable groups are filled to capacity.  But if you'd like the next-best-thing, I have ONE seat open at my next 4-Man Intensive, June 5th & 6th.     Apply here. Carpe Diem, Perry Marshall   ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

How to Inject The Happy Juice (Wordstream Webinar May 19)

How to Inject the Happy Juice Wordstream Webinar Monday, May 19th, 4pm Eastern REGISTER HERE   Mel,   Join me and the PPC geniuses over at Wordstream, on Monday May 19th, and discover how “happy juice” can help break through your prospects' indifference, get them to take notice, and get them to take action. You'll get 4 immediately implementable ways to inject happy juice into all your marketing efforts, and get... Paid search ads with killer CTR Emails with sky-high open rates SEO-boosting blog posts that get shares & comments Webinars and online events that actually get people to open their wallets This will be a fast-moving, info-packed hour.  Join us on Monday May 19th at 4pm Eastern. REGISTER HERE Get Happy, Perry Marshall   ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

The Difference Between a "Star" and a J.O.B?

Is Your Business a Star? Find out in 2 Minutes www.StarPrinciple.com   Mel,   Got this from a reader of my 80/20 Sales & Marketing book... "I am doing everything from selling to invoicing. Difficult to even have the time to think about (strategic) things. Had I not read the book over Christmas, I probably would not have taken the time to read it at all. 70 hour weeks and still 100 things we could do better, differently, not at all, instead, etc." Most entrepreneurs succeed only in creating a new job for themselves. And there's nothing wrong with that. Most of the time, being your own boss is way cooler than having to answer to somebody else.  Even if it means working 50% longer hours in your new "golden squirrel cage" than you did in your old Dilbert cube! But, most entrepreneurs want more than just a new J.O.B.   You want to build something great.  Something that will last. Something that's attractive to investors and ultimately buyers. A sell-able business that can provide real freedom for you and your family. Not just a squirrel cage. If that's what you're trying to build...or think you've already built...Richard Koch, in his brilliant book, The Star Principle,  offers 13 reality-check questions for you. If you answer "yes" to most of these questions, you may have a STAR In the making... 1. Are your products or services delivered to the same high standard, on time, every time? 2. Is this year’s product measurably better than last year’s? 3. Does this year’s product costs at least 5 per cent less to make than last year’s? 4. Can you double volumes within a year without panic or loss of quality? 5. Is work delegated to the lowest-level person who is fully competent to do it?   6. Does everyone on your staff increase his or her skill level significantly each year and work better and faster? 7. Does your workplace exude calm, order and discipline? 8. Are your standards and procedures written down, clear, unambiguous ~ and observed? 9. Are your logos, colors and designs attractive and consistent? 10. Are your budgets always met or exceeded? 11. Is cash always higher than planned? 12. Is your company a machine ~ smooth-running, reliable, relentless, self-maintaining and self-improving? 13. Is nobody indispensable?  If your best people leave, will your company roll on regardless? Will new leaders come to the fore? How'd you do? If you'd like to take your company from J.O.B to a company that investors and buyers will pay a fortune for, join us in Chicago on September 28, for an exclusive seminar where Richard will help you do exactly that. It's by application only. Apply here.         Carpe Diem, Perry Marshall   ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here