Your Anti-Bid-Pumping Guide Inside

Free WordsStream Adwords Guide Download Here Mel,   Google probably makes more money from "bid pumping" advertisers than anything else. Bid pumping sounds like this, "well, I'm not showing up where I want, and I'm too lazy to think about a creative solution, so I guess I'll just throw more money at the problem and hope that works". It's one of the most common and costly mistakes newbie (and even a lot of oldie) Adwords marketers make. But it can be great news for advertisers like you who really "get it"...advertisers who get what really works and are willing to put a little time and effort into tweaking their campaigns to put those strategies in place. And the guys over at Wordstream get it. In their latest free guide "How to Compete in Adwords", they deliver the latest insights on the foundational strategies... Focusing on Click Through Rate rather than bid price Writing compelling ad copy Spending more time on your account, not more money Improving your landing page quality score And their guide provides links to more guides and more posts on all these topics. So it's really like 6 or 7 free guides in one. And finally, they'll even give you a free review of your Adwords account as a bonus. Get it all here.   Carpe Dieam,   Perry Marshall   ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

More 80/20 Life Hacks from Planet Perry members

Mel,   I’m gonna give you some new Hacks in a second. But first, know that today at 11am Eastern the BONUS installment of 80/20 Life Hacks kicks off. You’ll hear 7 Planet Perry members share their best shortcuts for productivity, time control and business effectiveness. Register here: http://www.perrymarshall.com/training/lifehacks/ *Quick & Dirty Life Hacks that didn’t make the cut* (the others later today are even better!) We asked our members to submit new hacks. From Ryan Eidson, Cairo Missouri: *Use a "dumb phone" instead of a smart phone. Forces you to use internet less, and easier to take a day off of technology each week. Do not use any Internet-enabled devices one day/week. *Read books that have nothing to do with your business / current projects on your days off. If you read business books on off days, your mind tends to gravitate back to your work, then you want to get to your computer so you can do the work. Then you've just worked on your off day. *Keep pen and paper at your bed and in your wallet while you're out and about. Scribble notes and ideas. (I use a David Allen wallet which has a tiny pen and pad of paper and I wouldn’t leave home without it.) Today at 11am CT: Planet Perry Prize Winners - their 80/20 Life Hacks submissions. Register here: http://www.perrymarshall.com/training/lifehacks/ See ya on the webinar! Perry Marshall   P.S.: Yes these will be recorded. The files will be in the members area, and the 21 hacks from my staff are already there waiting for you.             ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

80/20 All Star Interview: Larry Benet, Noon Wednesday

80/20 All Stars Interview Series "Building Power Relationships" with Larry Benet Wednesday, February 19, Noon Eastern Register Here $7   Mel,   If you're like most of the entrepreneurs I know, you spend more hours "at work" than the 9-5ers. A lot more. Because of this, you surely find it challenging to develop and nurture relationships that are not directly related to the day-to-day operation of your business. Carving out time with your immediate family is challenge enough, let alone seeking and developing powerful, "outside" relationships. Relationships that can feed your bottom line. Feed your dreams. Feed your soul. But, "master connector", Larry Benet has cracked the code on building powerful, business-changing, life-changing and world-changing relationships. Larry's built a network of powerful connections with people like Tony Robbins, Jack Canfield, Tony Hsieh of Zappos, Lisa Sasevich, David Bach, Brian Tracy, and Mari Smith. And Larry intends to eradicate poverty and homelessness in this country.  So he's going to need every last one of those powerful connections! What dreams do you have that will require big connections to achieve? On February 19th, Larry will reveal his 15-minute-per-day strategy for developing and nurturing the relationships that will help you get there. (A strategy even introverted entrepreneurs can use). If you've got big goals, this is a can't-miss webinar. Just $7 (or free with your Mastermind Club membership). Register Here. Carpe Diem, Perry Marshall PS: Join Mastermind Club today and get access to all the "80/20 All Stars" webinars, including "Using the 80/20 Curve Tool" and "The Business Dashboard", two recent interviews getting rave reviews.      ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Fact vs. Fiction in the Guru Biz

Mel, Some time ago I shared a letter I had received from a frustrated student. (There's a link to it from the page I refer to below.) His complaint was that marketing "gurus" don't sell results...just promises and air. Fact is, there are some gurus out there selling air...promising to make you a Picasso if you use their simple paint-by-numbers system. Fact is, it is possible for a guru to promise the world, offer a money back guarantee, provide nothing but air ... and still make lots of money. Perfectly legally. Perfectly possible. The question is...why is this possible? And how do you make sure it doesn't happen to you?  http://www.perrymarshall.com/renaissance/picasso2/ Perry Marshall **NOTE: Please do not reply directly to this email. Instead, visit http://perrymarshall.com/support with any questions or concerns.  Update subscriber options

Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459