Last Call for “Radical Shift” Webinar (Today 5pm Eastern)

The $10,000 per Hour Radical Shift Webinar Today, June 11, 5PM REGISTER HERE Mel,   I’m about to give the most comprehensive review of last September’s ground breaking Star Seminar that I've ever given outside of my $12,000 plus coaching programs.    As you might have guessed, this webinar won't be like any other I've ever done.   And because of that I'm not inviting just anyone.    If you're reading this, you're in the top 0.5% of my list.  And I think you're a potential New Renaissance Man or Woman.     We’ll get started very soon.   REGISTER HERE    Carpe diem, Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Today: How to De-Bug Your Bad "Head Code"

Headtrash Transformation Today, June 11 @ 11am ET Only $99 - Register Here   Mel,   At my old job at Synergetics we were developing a nifty new chip. Slick, state of the art, disruptive technology. We were drooling over it. When we told customers about it, saliva began to drip from their lips too.    I’d say, “Hey, we’ll have this for you in about a year and a half. Isn't this cool?” Their mouths would drop open and they’d pant, “Wow, that is soooo cool.”    At the end of the meeting, they were ready to buy…as soon as we could deliver the actual product.     I’d leave without a purchase order. No sale. Because I was selling the future rather than selling products that existed.    Vapor is always cool.     But I couldn’t pay my mortgage with, “Yeah, we’re going to buy that in 18 months.”   So I said to myself, “Self, you could have lots of fun going around and selling the future …and not eating. You’ll feel awesome while all your customers tell you how cool your future technology is, but you will still be dead broke.”    You can only sell the present. But I wanted to live in the perfect world of tomorrow.     I wrote a series of blog posts called, “Fist Fight at the Board of Director’s Meeting.” It’s about me on the board of a software firm with similar “futurist” issues. The lead guy was all about the future. He got lots of angel investors to write big checks to invest in that future.    But subconsciously he shuddered at the thought of ever hauling that wispy future into the concrete present. I could never get him to execute and get real customers to give us real credit card numbers.   That vision never did make it to the reality of the present. It is now a permanent resident of the past.    I shudder to think of how many wives have had to live with “Tomorrow Entrepreneurs” like that all their married life. For decades the guy is a financial disaster, but he keeps assuring her “Christmas is just around the corner, baby.”    And here’s why he does it…   Because if Christmas is ever allowed to arrive, if the future is ever allowed to become the present, it will be a disappointment. Disappointment is all the inner orphan knows. Better to put off BIG disappointment by not following through…maybe even forever.    It’s not a conscious thought. But it’s a sub-routine running in the program of your subconscious. A piece of bad code that will run until you de-bug it.   In Amway I was not willing to admit to myself that the plan didn’t work. It was never going to work. Amway is where I heard the old saying, “The definition of insanity is doing the same thing and expecting different results.” Yet they were the guys telling me that if I kept doing the same thing… I would get different results.   Trapped in denial. Someday magic pixie dust will fix it all.     There is no pixie dust for your bad head code. It won’t get fixed until you de-bug it. And the only way to de-bug it is to clear out your head trash.    This is where you start.   Carpe diem, Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Complete Guide to Super High Click-Through Rates

Inside the Top 1% of Google Ads Free Guide from Wordstream     Mel,   Want a taste of the Google secret sauce?   Our partners at Wordstream have reviewed $500 million in AdWords spend. So if anyone has had a taste… it’s Larry Kim and his team.   And they are willing to share their recipe for success in this complete guide to Super-High Click-Through Rates.   You can even learn how to TRIPLE your AdWords click-through rates.     Sound unbelievable?   Well, in this Free Guide, they'll walk you step-by-step through a process that will help you improve your ads to the point that they're performing in the top 1% of all ads across AdWords.   You'll also learn: What Is a Good CTR? What Makes the Top 1% of PPC Ads Tick Why You're Not Testing As Many Ads As You Think You Are Get the free guide here.   Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Will You Join Me in a Second Renaissance?

The $10,000 per Hour Radical Shift Webinar Thursday, June 11, 5PM REGISTER HERE Mel,   I'm looking for 100 entrepreneurs to join me in a quest.    A quest to usher in a second Renaissance.   I need the entrepreneurial equivalents of Leonardo...Dante...Michelangelo...Brunelleschi...and 94 others...to get started.     Why a second Renaissance?    Because I believe the first Renaissance was one of the last times the world celebrated, encouraged and rewarded intellectual exploration.   And the results were truly world-changing. Nothing short of the birth of the modern world.    And because I want to bridge the gap between commerce and humanity. Before the Renaissance, scholars focused on ancient works of mathematics and natural sciences. But during the Renaissance, ancient literary and historical texts began to command the intellectual imagination.   Suddenly, there was a subtle shift from "How does the world work?" to "What does it mean to be human?"    And because, I want to bridge the gap between commerce and art. This means more than being a patron of the arts the way the Medici were...it means seeing entrepreneurs as artists.  Business as art.    The only way to thrive as an entrepreneur in this century is to ask questions that transcend business, commerce, and sales.    And I believe if one million people begin to spend one hour per day in "exploration"...what I call the "Renaissance Quadrant" of the new work paradigm...then this new Renaissance will begin.    And we’ll transform the world…again.    But I'll start with just 100 bold explorers...because I've only met a handful so far.    Most people don't spend any time in true exploration.   Richard Koch does. And I believe his business insights are the best lanterns for our path toward this Second Renaissance.    On Thursday, I'll give the most comprehensive review of last September’s Star Seminar that I've ever given outside of my $12,000 plus coaching programs.    As you might have guessed, this webinar won't be like any other I've ever done.   And because of that I'm not inviting just anyone.    If you're reading this, you're in the top 0.5% of my list.  And I think you're a potential "Renaissance 100 Explorer."    Join me Thursday for the first stage of the quest.   REGISTER HERE    Carpe diem, Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

If Your Time SHOULD Be Worth $10,000 per Hour...

The $10,000 per Hour Radical Shift Webinar Thursday, June 11, 5PM REGISTER HERE Mel,   In 1601, Italian artist Caravaggio painted "Conversion on the Way to Damascus." It shows St. Paul, knocked off his horse, blinded, lying on the ground, arms stretched upward. His horse looks down, puzzled, lifting his leg gingerly to step over the prone saint.    At the risk of sounding blasphemous, my trip to Portugal to visit Richard Koch knocked me off my horse as well. Blinded me temporarily so that I could open my eyes to a new way.    And when I had dusted myself off, I knew I could not return to the old path.    Seeing firsthand the way Richard works, walking the beach with him, chasing after his dog, discussing his business philosophies on his veranda, set me off on a radical new direction.    I now have a new paradigm by which I make every major business decision.    And like the converted Paul, I've become an unapologetic evangelist for this radical new path.   And on Thursday I'd like to share that path with you in greater detail.    If you missed the Star Principle Seminar last September, this is your chance to get the most in-depth review of the seminar I've ever done outside of my $12,000+ coaching programs.    This is not for everyone.    In fact, I'm not even inviting everyone.    If you're getting this message, it means you're in the top 0.5% of my list.    This is only for business owners whose time is worth at least $500 per hour.    This is only for entrepreneurs who would LIKE their time to be worth $10,000 per hour.    This is for entrepreneurs who are not afraid of...   Radical Elimination…to "work" one hour per day Radical Focus…to build Star businesses and only star businesses Radical Reinvention...to leverage the power of simplification (the most profound and underutilized strategy, in my opinion).    If that's you, you must attend this webinar.    REGISTER HERE   But remember to dismount your horse before we start!   Carpe diem, Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Blowing Up the Orphan Torture Rack

Headtrash Transformation Today, June 9, 3PM Eastern Only $99 - Register Here   Mel,   Ever pull an “all-nighter” studying for finals in college?    Did you ever have a time when you had a “big nut” to hit to meet all your financial commitments by the end of the month?    When you think of those times, what do you feel? A big ball of anxiety in your gut? A pounding in your temples? Clammy palms?    There’s an assumption, an orphan assumption, that you can only meet big nuts with a requisite ball of stress sliding up and down your throat.    The Inner Orphan cannot conceive of any way to achieve a big nut easily and painlessly.    The Inner Orphan says, “In order to hit my nut, I’m going to have to discount my prices, choke down client work like the guy on Man vs. Food who chows down 46 chicken wings, and toil 17 hours a day to get it all done.”    The orphan will never say, “I’m going to hit the nut by raising my prices and landing one big fat client who will erase my shortfall with one massive check.”    Why does it have to go the orphan’s way?    Why do we have to pull the all-nighter to get the A in Chemistry 101?  Why can’t we believe a sugar daddy client will just “show up”?    I’ll tell you why. Because the orphan programs you to believe you have to earn it. And the only way to earn something in the twisted orphan mentality is to strap yourself to a torture rack.   I’m not saying that there’s no place for hard work. Far from it. What I’m saying is the orphan restricts our options for solving problems by insisting that grinding it out is the ONLY option!   If you want to discover alternatives to the “orphan strategies” that have been sabotaging your success…get the details here.   Carpe diem, Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Is Your Traffic Obsession a Cry for Help?

Head Trash Transformation Tuesday, June 9, 3PM Eastern Just $99! Register Here   Mel,   “It’s five times more expensive to sell to a new customer than it is to sell to an existing one.”    We’ve all heard the cliché hundreds of times, right?    And yet, most entrepreneurs would rather spend time and money chasing after new customers. Getting us to focus on conversion and follow-up and selling to current customers is like pulling teeth. It’s just not as sexy as traffic, I guess.     I used to think it was about the “thrill of the hunt”. Entrepreneurs must be hunters not gardeners, I presumed. But whatever it is, I know for a fact that in my own business nothing sells better than traffic programs.    And nothing makes people hit the snooze button more times than “customer retention” programs.  Autoresponder Bootcamp remains one of my best-kept secrets.    I wonder if the irresistible traffic itch isn’t an “Inner Orphan.” Is it wrapped up with deep-seated abandonment issues?     My customers will eventually find out I’m a fraud. They’ll abandon me. They’ll see right through me, so why waste time cultivating them?    So the everlasting hunt for new customers stalks forward…and the old customers just shuffle in and out of the revolving door.    But, they were going to leave anyway, right?  What a convenient self-fulfilling prophecy.    This “I’m a fraud” thing isn’t overt. People don’t come right out and say “I’m a fraud and everybody is going to find out.” They just doubt their worth. Afraid of being known. Found out. This always comes up whenever you raise prices. You can pretty much count on most peoples’ Inner Orphans to NOT allow them to overcharge you. 80% of the time that’s true.   My victory over this particular orphan has been a big door opener. I’m known as the AdWords guy (traffic), but I’ve always cultivated my customers and expected them to stay around and buy more.  I made my name with traffic. I built my business with follow up.    Do you expect your customers to abandon you?    And do you believe that big wins can only come down the narrow path of hard work, stress and massive anxiety?    If so, that’s a piece of bad “head code” that needs to be de-bugged.   And I'll show you how to de-bug it on Tuesday. Click here to save your spot.   Carpe diem, Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here