Channelone.TV: 6/6/21

Saturday, June 12, 2021

12 Imperatives of Planet Perry - #2

Imperative #2: Start your day right, every day.

Mel,

Most people start their day by waking up, reaching across to the nightstand, and pulling their phone into their bed.

This is the WORST way to start your day.

I sleep with my phone charging in the next room.

Starting your day with email / social media / text messages / notifications is the absolute #1 worst way to start your day.

Now if you want a full treatment on this, sign up for 30 Day Reboot (waiting list at www.perrymarshall.com/reboot/ - we do it a few times a year).

But for now let's talk about how you SHOULD start your day.

The way you begin your day needs to conform to the following:

Doesn't get you REACTING to stuff or solving somebody's so-called crisis until you've had a chance to plant your feet on solid ground
Provides space for your clearest and best thoughts from your sleep and ideas in the shower to effortlessly roll
Allows you to spiritually center yourself and 'put your armor on'
Gives you time to prioritize your day and your week
Gives you space to journal, be thankful, read something uplifting and focus on your Most Important Purposes.

You cannot shortcut this.

I start my day with a shower, a cup of tea and a notebook. I center myself and "put on my spiritual armor" before I leap head-first into the day. And when I do begin my day, I start with the most IMPORTANT thing. Not the most urgent thing.

I would not trade this for ANYTHING!!!!

Now I will allow for the fact that maybe once every week or two, something urgent may come up. You may get a phone call and have to respond or react before you've had time to do all this.

OCCASIONALLY that will be the case. And that's OK.

But normally and systemically, most of the time, your day should conform to the SYSTEM you design for starting your day.

This is YOUR system. Your life will either run according to your system or somebody else's.

If it's not yours it's going to be Facebook's. Or Gmail. Or Instagram. Or the news. (The news is the worst. You do not need the news. NEVER begin your day with news!!!)

I call it The Regimen. This is a basic daily practice that pervades Planet Perry and it's quite unique. I don't know of any other group of entrepreneurs who engages with this specific approach.

If you really get this, you will never go back.

Perry Marshall

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Perry S. Marshall & Assoc
805 Lake Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Friday, June 11, 2021

12 Imperatives of Planet Perry - #1

Imperative #1: You MUST immerse yourself in LIVE community 3-6X per year.

Mel,

I stuck this on the TOP of the list for a reason. Not optional. (While meeting up in person with your community right now is not possible due to current events, this is still a very important concept. When life returns to some semblance of normalcy, meeting up with your fellow entrepreneurs will be vital.)

Most members of Planet Perry (though not all) are online entrepreneurs.

Marketers are people who like the idea of people… but don't really like people :^}

Marketers are more comfortable referring to people as a "list" or "audience" or a "they" than as living, breathing individual human beings.

You can sit here and judge that or say it's politically incorrect or whatever. You can say it's cold or inhuman.

Well it's not. It's just a way of looking at the world with a certain degree of detachment. Seeing people in terms of what large numbers of them do, and not just individuals.

This is incredibly useful. And necessary.

Entrepreneurs are incredibly fun people to be around because the smart ones almost never drink their own pink koolaid. Let me explain what I mean by that.

Entrepreneurs know and understand what humans are like. We understand what vulnerable, fallible creatures we human beings are. We're a little cynical.

And we talk about it.

There's almost nothing more thrilling, entertaining and informative than gathering with a bunch of entrepreneurs and discussing the results of the mass experiments we each perform on humanity.

Marketers are eternally questioning our own assumptions. One of the reasons is that we are constantly smashing our ideas against the wall to see if they break.

Most of the time, our ideas smash into pieces.

I have LOTS of friends who are scientists. Physicists. Chemists. Geologists. Geneticists. Biologists.

Scientists also smash their ideas into pieces. But scientists are somewhat more inclined to believe their own PR than marketers.

This is because science is even more "who you know not what you know" than business. There's more pressure to conform to a particular school of thought in science than there is in marketing.

(BTW what the average person thinks is "science" is actually marketing, not science.)

Oh, and nobody is LESS likely to buy into some politician's juicy promise of a New Utopia than a marketer.

We entrepreneurs have a job. We've got to sell something because everybody's got to eat. Most of us (especially in Planet Perry) are selling something really good, greatly beneficial, often quite exciting. We have every reason to be enthused about our amazing new invention.

But the PROBLEM with marketers is, we get lonely and isolated. We get lost in our own assumptions. We become victims of the poverty of our own imagination.

We get discouraged and depressed.

Many, perhaps most, online marketers are introverts. Living inside our cave. It's h-a-r-d to pry us out. We have so many excuses. "It takes too much time. I don't like to travel. I'll be away from my family. My business can't run without me."

(If your business can't run without you for 1-3 days, you need to get some help real fast.)

But you MUST escape your cave. And be with real people. You must. This is not optional. It should never be "oh, let me think about that for a few weeks." No, you need to go.

And when you DO come out of your cave, you need to seek out the highest-quality people who will possibly allow you to be in their presence.

This means that if the event that you go to is free or cheap, the bar is too low.

I get invited to ALL KINDS of seminars, mastermind groups, etc. Most of those people would let me come to their expensive event for free, simply because they value my presence.

I turn most of them down. I go to the stuff that costs money.

There are LOTS of free / cheap places to go get around other entrepreneurs. If that's where you're getting your juice, you'll be stuck in the same place in 5 years as you are now.

If you're content with where you are now, stick with free or cheap.

If you want to run with the big dogs, it's going to be expensive.

It's really true that 5 years from now you'll be the composite of the people you hang around most. Your income, your intelligence, your wisdom, and your network will be a function of your peer group.

Who is your peer group?

There is something magical, sometimes almost spiritual, that happens when people get together. There is a mojo in the air, an atmosphere, and you need to CATCH it.

I have a friend who calls it "The Proximity to Perry Effect." Every time we hang together, money has this funny way of showing up for him.

When you come to a Roundtable meeting or City Tour event, you *catch* the atmosphere in the room. You go home more bulletproof. Your ability to ask for the sale, to command the universe to submit to you, goes up.

It's like brand new razor blades. They cut with such ease. Zero friction.

That's what it's like commanding money to show up AFTER you've been around the mojo.

You make friends. These will typically be the best, most reliable and resourceful people in your entire business life. Almost every single one of my real business friends, I met at a conference, mastermind group or live event. (That I paid for.)

And the rest of my real business friends, I met through someone I met at a conference, mastermind group or live event that I paid for.

If you're not showing up 3-6 times a year at a Planet Perry event you're missing out on something VITAL.

There are two simple ways to do this:

1. City Tour events. I do these throughout the USA and sometimes around the world.

Mark Ingles has been to nearly all of my City Tour events and Mark gave this presentation: "What I learned following Perry Marshall around the country."

Watch This

2. Roundtable is a private group that runs January-December of each year. We gather live in January, May and October. Roundtable is a place where you'll discover some of the sharpest people you'll find anywhere.

They are people who subscribe to the 12 Imperatives. We maintain a waiting list of people who want to get into Roundtable. In this video, a group of my Roundtable members problem-solve for a client at a seminar.

To get on the consideration list and apply for Roundtable, email Tiffany (tiffany@perrymarshall.com).

Tiffany will put you on the notification list for City Tour events.

I personally go to 5-10 meetings a year where I try as hard as I can to be the DUMBEST guy in the room. I would not skip these for ANYTHING.

You should do the same. In fact you should come here and hang around until you stop hearing and learning new things.

And if you know for some reason that Planet Perry is not for you then you should find someplace else to go hang out.

Email Tiffany (tiffany@perrymarshall.com) to get on the notification list.

Over and out.

Perry Marshall

***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

Not interested in this topic?
Click here to be removed from the "12 Imperatives of Planet Perry" series.

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Perry S. Marshall & Assoc
805 Lake Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Wednesday, June 9, 2021

Announcing: My New Book! On the Most Popular Planet Perry “Topic”

Mel,

(This message is about "spiritual" matters. If you'd prefer not to get messages like this, just let me know by clicking here.)

But before you do, I'd like you to know that my new book is about THE most popular Planet Perry topic.

Back in 2016 I started offering free "Memos from the Head Office" webinars. We would do one per month.

We are now up to ELEVEN per month to handle the demand.

What are Memos from the Head Office?

Memos are messages you receive from…the universe…the higher power…the muse…whatever you choose to call it.

My co-author, John Fancher, and I spent years collecting some of these stories, most of them from Planet Perry people.

The book contains some of the best, and I deep-dive into the whole "memos" concept, laying out my justification for … and scientific basis for…memos.

It's the strangest book I've ever written. But, in many ways, I think it's my most important.

But it is not a preachy book. It is not a Christian book. It is not a proselytizing book.

It is packed with lessons from and for real entrepreneurs. It delivers tools and insights for hearing more clearly from your higher power or "subconscious" to make better business decisions. .

As Marc Victor Hansen, co-author of Chicken Soup for the Soul (500 million sold) says in his gracious endorsement on our front cover…

"God's got multiple memos in your message box awaiting your immediate response."

I'm excited. I think you'll love it.

It's on sale now for $10.99 hardcopy and $8.99 Kindle and $19.95 Audible.

It's already getting great reviews and has been a bestseller in the "Business Ethics" category of Amazon.

If you like it, please leave us a review!

Seize the memos,

Perry

***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

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Perry S. Marshall & Assoc
805 Lake Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

You're registered for my "Alchemists Webinar Series"

Mel,

Congratulations, you're registered! You're about to learn from the very best of Planet Perry.

Below are summaries for all 9 webinar sessions, each of which will run for about 60-min.. You've been automatically registered for all of them and will receive reminder emails from GoToWebinar leading up to each.

Session 1

Date: Thurs, February 19

Time: 1:30pm ET (12:30pm CT/10:30pm PT/6:30pm GMT)

Webinar ID: 114-066-571

Session 2

Date: Thurs, February 26

Time: 1:30pm ET (12:30pm CT/10:30pm PT/6:30pm GMT)

Webinar ID: 114-286-467

Session 3

Date: Thurs, March 5

Time: 1:30pm ET (12:30pm CT/10:30pm PT/6:30pm GMT)

Webinar ID: 115-124-995

Session 4

Date: Thurs, March 12