Can you show me the money?

Or is AI just a productivity hack?

Mel, McGee has another client he works for. A while back he loaded years of emails into a Claude project. Now a client sends him a brief, fifteen minutes later he's looking at ten drafts, and most of his work is deciding which parts sound like the client and which parts still sound like Claude. He'd never go back. Almost everybody in my world is using AI for something now. They're writing faster, researching faster, organizing information faster.  It's hard to imagine doing certain jobs without it. But … "Can you point to big dollars you earned because of AI?" Not hours you saved. Dollars. Most people hesitate. Then they start telling me about a workflow they automated or a prompt they like.  Useful? Absolutely. But it isn't the same question. I don't think the problem is the technology. Most businesses weren't held back because they couldn't produce enough. They were held back because they chased the wrong opportunities, served the wrong customers, or spent months building things nobody wanted. AI made execution cheaper. It didn't make those decisions for you. If anything, good judgment is worth even more now. That's why Danny Iny's AI Curious Micro Summit caught my attention.  I don't need another demonstration of someone writing blog posts twice as fast.  I want to hear where people found leverage that actually showed up on a profit-and-loss statement. Danny sat down with eight practitioners who are building businesses with AI and asked them to get specific about what worked, what didn't, and where the revenue actually came from. Two short conversations go live each day, July 20 through July 23.  They're free to watch as they air. Register this week and Danny will also send you the AI Curious audiobook right away, so you'll have something worthwhile to think through before the first session begins. Register for free here. Seize the day, Perry P.S. You don't need to watch all eight conversations. One solid answer to the money question is worth more than another folder full of prompts. Register here - it's free.   ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you’d rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States