Perry Marshall Academy: Starts Next Week!

Perry Marshall Academy A to Z in the Perry Marshall Method Starts Monday! Apply here now  Mel, After my near-legendary Rosetta Stone seminar, John McGee looked at all the tools and assessments I had created…and all the ones I had created in the past…and asked, "Perry, why do you never use these tools? They are really insightful!" Hmm…good question. I guess the main reason is that I don't often need them. The concepts and calculations inside the tools and assessments are second-nature to me. I do them almost subconsciously. That's not a boast. I'm an engineer and I have thought about, taught and applied these tools and calculations literally hundreds of times. So, yes, John's right. I create these tools and then…I move on. John thought, "Well, that's great, Perry, but what about the rest of us?!" So, John started doing consultations using my tools and assessments. And these are the tools and assessments you'll work through, as appropriate to YOUR situation, in Perry Marshall Academy… Scalability Scorecard – What is the ceiling of your business? How big can it grow? Is there some fundamental limitation that will prevent your business from going beyond a certain point? The Scorecard will, in minutes, tell you whether it's possible to add one zero, two zeros, or none at all. Network Effect Scorecard – How hospitable is your business for Network Effect? Some companies don't support Network Effect at all. Others are fertile ground. Still others are ripe but only IF you engage specific, non-obvious channels that most people leave dormant. Promotion Success Scorecard – Have you ever done a product introduction or product launch and it needed to earn $100,000 and it only took in $15,000? Pretty disappointing, eh? (Crushing perhaps.) This tool will SLASH the chances of this happening to you. Traffic Media Map – One of the most fascinating and revealing tools ever. It equips you to 80/20 the ONSLAUGHT of media choices that you have. (Nobody can do Google and Facebook and YouTube and Twitter and Instagram and Snapchat and EBay and Amazon and Radio and TV and newspaper and Periscope and blogs and banner ads and affiliates and text messages…) The 'Martini Glass' Unlimited Traffic Calculator – How much will it cost to scale your traffic UP? How much will a boost in conversions increase your market share? This tool tells you. Star Principle Scorecard – You can systematically ratchet your business up the ladder of dominance by incrementing key levers one at a time – until you are capable of transcending your competitors on a variety of fronts. Not by brute force but by finesse and elegance. The Espresso Machine Tool – X-Ray vision for optimizing your pricing to maximize profitability and market share. Simplify Scorecard – Gauges not only your product line but your company culture for navigating what most people find to be an impossible maze of subtleties. You can't afford to get this wrong because most people only get ONE shot their entire life. You better make it right. Marketing DNA Test – How can you operate in your area of greatest persuasion power? Do your team members complement each other? Or have you surrounded yourself with clones of yourself? Find out how you can maximize your (and your team's) marketing muscle. DSP/USP Assessment – Do you have a DEFENSIBLE market positioning? Have you carved out a niche where you can DOMINATE? Or are you playing the doomed joust of "Me too" marketing? …and more. You and John will turn my "x-ray machines" on your business and use them to diagnose and prescribe what your business needs to get to the next level. PMA starts in 2 days. Apply here today.   Seize the day, Perry     ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

LinkedIn in 2025 – What's ACTUALLY Working

Mel,   LinkedIn. Never had much luck with it. Never had many clients who have had much luck with it either. But it SHOULD be a good traffic source for many B2B business owners. My friend Adam Houlahan has been mastering LinkedIn for years while most of us have been struggling to figure it out. He's helped over 15,000 business owners turn LinkedIn from a digital business card into a real lead generation machine. He's running a free LinkedIn Masterclass that will show you: What's actually working on LinkedIn in 2025 (and what tactics from 2023 are now dead) How to establish authority in your niche without posting every day The right way to move conversations OFF LinkedIn and into your business pipeline This is particularly valuable if you're in B2B, consulting, or any professional service. Adam will take live Q&A at the end, so bring your specific LinkedIn questions. Event Details: Session One: Tuesday, June 10th, 2025 🔹 10 am AEST – Brisbane, Sydney, Melbourne 🔹 12 pm – Auckland 🔹 June 9th, 5 pm – Los Angeles 🔹 June 9th, 8 pm – New York Session Two: Tuesday, June 10th, 2025 🔹 4 pm – Singapore 🔹 6 pm AEST – Brisbane, Sydney, Melbourne 🔹 9 am – London 🔹 12 pm – Dubai Live via Zoom from anywhere in the world. Adam has over 1,000 recommendations on LinkedIn itself, and unlike most "experts," he has a system that creates results without turning you into a full-time content creator. Reserve your spot here. The 80/20 on this: Most people waste 80% of their LinkedIn time on activities that generate 20% of results. Adam will show you the 20% that delivers 80% of the value. Seize the day, Perry     ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

My highest possible recommendation (and sorry for creeping you out)

Perry Marshall Academy 6-months of coaching in the Planet Perry Way $10,000+ of my Top Tier Programs and Seminars Starts June 2nd Apply here now  Mel, John McGee and I kid around a lot about how people cannot tell the difference between us. When asked what he does, John often says, "I pretend to be Perry on the internet." "I'm Perry's left-hand man." I've called him the "Voice of Planet Perry." Actually, the other day someone in the New Renaissance Forum said all this mysteriousness kinda "creeped them out." Maybe we shouldn't joke about it so much! We didn't mean to be creepy. But now that he's been inside my head…and inside the heads of my students…every day for about 16 years…he's obviously got his "10,000 hours" studying the Planet Perry Way. And I can give my absolute highest possible recommendation for John as one of the best teachers in this entire business and somebody who knows my processes inside and out, backwards and forwards. He has helped hundreds of clients apply these very principles. He can help YOU get where you want to go in Perry Marshall Academy. PMA is for people who want customized attention and coaching, but don't think they are quite ready for Roundtable or Advance Mastery Network or Private Client Group. PMA is about one-third the price of Roundtable…about one-sixth the price of AMN. It's 6 months of thorough training and coaching in my principles and strategies…with individualized coaching from the closest thing you can get to me without paying 3-6 times as much! And, last but not least, you get about $10,000 worth of my most popular, high-tier programs as well. Access to these are sequential and progressive to follow the course material being covered. We don't just dump them in your lap. PMA starts in 3 days. We are accepting a maximum of 6 students for the first semester. Apply here.   Seize the day, Perry     ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

Perry Marshall Academy: “Syllabus” (starts Monday!)

Perry Marshall Academy 6-months of coaching in the Planet Perry Way $10,000+ of my Top Tier Programs and Seminars Starts June 2nd Apply here now  Mel, Perry Marshall Academy launches next week! Here's what you'll get month by month… June…The Foundations (D3, 80/20 and Tactical Triangle) 80/20 Sales & Marketing book mailed to you. Detox Declutter & Dominate book mailed to you and PDF opened for you. Marketing DNA Test unlocked! See if you're doing what you're truly gifted to do, based on your natural persuasion profile Find the exact combination of selling skills that works for YOU (only one person in 1,000 has a profile that closely resembles yours!) Accelerate achievement of your business goals with a customized report delivered just minutes after you're done - followed by a personally tailored, training course over the next few weeks to help you do what you love and outsource the rest Detox Declutter & Dominate 5-Day Challenge Videos unlocked! Discover whether you're doing what you're truly gifted to do, based on your natural persuasion profile How to get crystal clear on your most important priorities How to strip-mine schedules & obligations with ruthless efficiency How to make meaningful, satisfying progress towards your goals every single day Bite-sized homework assignments on 80/20, DD3 and Tactical Triangle! July 2025…Traffic Subversion Summit unlocked! Your traffic strategy for "how to appear everywhere" to your best prospects Identifying alternative traffic channels in the Age of the Big Five Scalability: How many zeros can you add? How much will it cost to scale your traffic UP? How much will a boost in conversions increase your market share? Bite-sized homework assignments on boosting the quality and quantity of your traffic August 2025…Conversion Star Principle Activate unlocked! How to create a new market "out of thin air" in as little as hours to no more than a few weeks of pleasant, engaging exploration How you can approach the daunting prospect of radically simplifying the customer experience – and a process by which you can crawl, then walk, then run – without borrowing money or making a pact with Satan Why (and how) 75-90% of companies can build impressive assets WITH MOATS without a second mortgage, or giving away half your company to angel investors, private equity groups or venture capitalists Swiss Army Knife Digital unlocked! What is your Definitive Selling Proposition score and how to raise it fast The best way to boost conversions at the most difficult level Will your next promotion or product or service succeed or fail? Systematic creativity with the Swiss Army Knife How to generate content faster from the guy who churns out 30 emails a week Rhythm, Soul and Rock & Roll Bite-sized homework assignments to help you sharpen your DSP and elevate your conversions September 2025…Economics Truth Seminar unlocked! How much money are you leaving on the table? 14 questions to help you design a high-priced offering How to engineer upsells for your customers with money burning holes in their pockets…the ones with an unscratchable itch for what you offer Using the 5 Power Disqualifiers to raise your prices Using vendors, delivery modes, celebrity, entertainment, risk removal and guarantees to raise customer lifetime value Leveraging "20/120" to reduce your cost to acquire a customer and slash your expenses Bite-sized homework assignments to help you bolster your Economics October 2025…Simplify, Star & Network Effect Rosetta Stone Activate unlocked! An "X-Ray" for identifying exactly what your customers want to buy; their bleeding neck; their unscratched itch; and as a result they come to you on very different terms - your terms - paying you both more money and more respect How to assess the growth potential of markets without actual stats or hiring Harvard MBAs – and an exhaustive list of signals that give you GREEN / YELLOW / RED LIGHTS for moving forward. Life as a serial entrepreneur is so much more fun when the odds of failure get cut in half! An insidious way angel investors, private equity groups and venture capitalists seduce fine entrepreneurs into death traps - and the warning signs How to recognize "Simplify" any time, anywhere - and learn from it on-the-go much the same way "Marketing Maniacs" notice great marketers everywhere they go. This is a recipe for a business life that's far more interesting and less frustrating. November 2025…Finals Final Exams: Topics to be Determined by John and the Class Possible topic: Memos from the Head Office Perry Marshall Academy is about $66 per day stretched over a year. It's also $23,000 less than Roundtable. We are accepting a maximum of 6 students this semester. Apply here.   Seize the day, Perry     ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459