Proof that Honesty Can Close a Sale?

Magic Words that Build Trust Case Study "Proof" Webinar Thursday, April 24, 5PM Eastern REGISTER HERE   Mel,   One time, very early in my business, back when every last dollar was precious, a guy called me on the phone. He was ready to spend $1000 on my Lead Generation system. He mentioned he was in real estate. I said, "Since you're in real estate, there are other systems you should buy that would be better for you than mine." Silence on the other end of the phone line. Finally he says: "I'm offering you a thousand bucks and you're turning it down?" "Yes. Because it's not the best thing for you or your situation." He was floored. He stammered: "Well, if there ever is something you sell that's a match for me, I will certainly give you the business." A permanent bond of trust had been formed. I do seem to recall that this guy came and bought stuff later. I'm not really sure. What I do know is, I STILL feel good about that decision to this day. It's a decision I'm proud of. Great sales careers are built on such decisions. "Normal" sales techniques and sales managers would have scorned me for walking away from that sale. That same "normal" mentality is probably killing YOUR sales and YOUR connection with your customers. And you don't even know it. Because most sales people, most marketers, are "living in The Matrix." They don't realize most of what they think is real is really an illusion. Do you have the nagging feeling that you and your sales team are not converting as many leads, phone calls and face-to-face meetings to sales as you should be? Do "Hot Leads" give you the cold shoulder? Does it feel like something’s wrong but you can't quite pinpoint what it is? Well, on Tuesday, Ari Galper showed a select few of us exactly why we feel that way. And he showed us how he completely reorients his clients' sales mindset to build trust, abandon the ineffective, "normal" sales methods we've been taught for ages, and close more sales...sales we can feel good about. And tomorrow he's going to prove his methods work with real, live clients.  It's one thing to talk about building trust and promising that you "never have to pitch again". It's quite another to trot out the proof.   REGISTER HERE Carpe Diem, Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here