| Mel,
What do you do when you *have* to make sales, you *have* to get exposure, every single resource is stretched to the max, and the boss is yelling at you to paddle harder?
That's what life was like every day not just after the Dilbert Cube, but during. As a matter of fact the education I got there was priceless.
Many times in life you sort of 'fall into' things that later become super-important. That's how it was for me. One day my boss, Mike, had gotten a really great publicity opportunity with a magazine - they wanted him to write an article for them - and he was cursing because it was consuming all this time.
By the time he finished it he's sworn he'd never do it again and he sort of joked to me, "Perry, if you ever want to write a magazine article I'll pay you 500 bucks just so I don't have to."
That was the beginning of something big - in fact it led to over 100 pages of press exposure in a single year.
We were the roaring mouse. People thought our tiny company was *much* bigger than it was. Here's the story:
http://perrymarshall.com/renaissance/mousethatroared.htm
Perry Marshall
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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459
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