Mel,
This message is directed at copywriters and consultants.
If you’re not one of those, you can keep reading as it will apply to you as well. But this is mostly for the first bunch.
Most copywriters live lives of loud desperation.
They go from boom to bust. They land a big “package” one month and spend all their time nailing that. Meanwhile they have no time to look for other clients.
So, once that big project ends, they’re back to walking around, pouty-faced with their hands out like Oliver Twist, “Please, Sir, can I have some more?”
Their income looks like a drawing of the skyline of my hometown Chicago. BIG skyscraper…bunch of shorter buildings…BIG SKYSCAPER…bunch of smaller buildings.
Very few of them can say, “I go into each and every month with five figures on the books guaranteed. Whatever else I bring in is gravy.”
Most tell me, “I have maybe a couple thousand on the books…and I REALLY need to scramble to find more.”
But that’s not true for John Fancher.
He goes into each month with 5 figures on the books. And, no, I don’t pay him 5 figures.
I’m not even his biggest client actually.
But when Planet Perry needs a “cash infusion” we call on John.
If you can be the guy who can deliver a cash infusion for your client, you move from being an annoying “Oliver Twist” to an indispensable “Boy Who Stuck his Finger in the Dyke” and saved the whole town from flooding.
You’ll be hoisted on shoulders. You’ll handsomely compensated.
You’ll be hard to fire. "Can’t let him take that finger out of the dyke or we’ll all be ruined!"
If you can be the guy or gal who can lift the dips in their “actual revenue” line up to where they match -or exceed- the “expected revenue” line…you’re golden.
Join us next Tuesday to find out about a system that will help you do exactly that.
We call it Fab 4 Cash Infusion...and we’ll show you how it works for no charge.
And we’ll also show you a way to “launch” your own Fab 4 Cash Infusion for yourself or a client before the end of the year.
Maybe pay for some extra holiday presents.
Maybe make your tax accountant less itchy.
Maybe pay for a new swimming pool like the Fab Four used to do with “She Loves You” and “Can’t Buy Me Love”.
Get it here.
Perry Marshall
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