What’s Your Revenue-Infusion System?

Mel,   There are two popular revenue models in the internet world.    You’re probably using one.    The first one is sometimes called the product launch formula. Your revenue goes from boom to bust. Boom when the launch happens. Bust the rest of the year.    And if one of your expected booms turns out to be a bust?    Big trouble.    Somebody doesn’t get paid. If you’re the owner of the company, you’re first in line for not getting paid. And you get to have that oh-so-pleasant conversation with the spouse about not taking home a salary this month.    Or that key position you were hoping to fill (so you don’t have to do that work anymore) remains unfilled…and you keep scurrying on the hamster wheel for another month. Only the next month you’re gonna have to scurry even faster to catch up!   Or worse, you don’t make payroll and/or somebody gets fired.    Or you go out of business completely.    There’s a lot riding on those booms.   The other option is slow, steady growth. That’s the model most “traditional” businesses follow. Reduce expenses by getting leaner and more efficient, grow sales by making your marketing incrementally better each month.    But when unexpected expenses hit…or sales take a dip…or the advertising doesn’t produce near as many leads and dollars as expected…   Same trouble.    Who doesn’t get paid?    Who gets fired?    You get to make those tough decisions the guy at the top gets to make.    Not fun.    Whether you’re boom & bust or slow & steady, what if you also had a formula to turn bust into boom…and transform slow into quick?    Wouldn’t it be great to have a system for lifting those dips in the “actual revenue” line so they match or exceed the “expected revenue” line?    Join us next Tuesday to find out about a system that might be able to help you do exactly that.    We call it Fab 4 Cash Infusion...and we’ll show you how it works for no charge.    And we’ll also show you a way to “launch” your own Fab 4 Cash Infusion before the end of the year.    Maybe pay for some extra holiday presents.    Maybe make your tax accountant less itchy.    Maybe pay for a new swimming pool like the Fab Four used to do with “She Loves You” and “Can’t Buy Be Love”.    Get it here.     Perry Marshall     ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below: Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here