Do ya want more emails from me, or less?

Mel, If the number of emails you get from me is about right... just DELETE this email and move forward with your day. (And have yourself a great day!) If you want to get emails from me *every* time I have anything to say, click this link. (You might hear from me as often as 2-3 times a day, some days. Other days, not at all.) If you want to get LESS emails from me than you're getting right now, click this link. Over and out. Perry Marshall - ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com

 

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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Lions and Tigers and Circus Training...Oh my!

Mel, A circus trainer must always enter the ring first, and in full sight of the lions.  In doing so, he establishes that the ring is his territory, not theirs, a notion that he reinforces by shouting, by stomping about, by snapping his whip. The lions are impressed. Mighty predators though they are, they crawl in with their tails low. They are in the presence of a strongly dominant, super-alpha male, and they must submit to his dominance rituals. What does this have to do with you? Whatever it is you sell, in your market there is chaos and uncertainty. Go-to guys bring order and security to the "ring": http://www.perrymarshall.com/renaissance/lions.htm Perry Marshall **NOTE: Please do not reply directly to this email. Instead, visit http://perrymarshall.com/support with any questions or concerns.  Update subscriber options

Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Announcing: A Revolutionary Change to Planet Perry

Mel,   To truly live 80/20 you must connect with other people.    It sounds like a simple concept, but if you're like most entrepreneurs, you struggle with "letting go".    Sometimes it's an ego thing.   "Nobody can do this better than me."   But more often it's because you dread the soul-sapping slog you have to endure to locate truly talented people.   Talented people who will get the job done right the first time. Talented people you can trust.  Marketers who "get it."   And so all your "to-do" list projects sit dormant. Your business stalls.    Well, I'm putting an end to all that.    ANNOUNCING : Marketers247.com   At the Renaissance Marketing Academy last week, nothing caused more buzz than Jim Siwek's presentation of Marketers247.com.    Because, while all the exciting tools and insights and skills and programs the presenters delivered were excellent...Marketers247.com tied them all together.    It's one thing to know about all the cool, cutting-edge, business- boosting tools...it's quite another to get them swiftly implemented in your business.    Marketers247.com is how you get them implemented...fast.    Marketers247.com is a new way to find the talented, trustworthy people you need to get your marketing projects done fast...and move your business to the next level.  This is no oDesk or Elance or Fiverr   First, it's included in my Mastermind Club membership. So, if you join Mastermind Club, you get it for no extra charge! Second, we don't take a cut. We just connect you with the experts you need. Period. Third, you can choose to "barter" or accept "equity" as part of your agreement. I've never seen this on a traditional job board before. This is truly revolutionary.  Fourth, you must be a member of Planet Perry to gain access. If you've been in our planet awhile, you know the breed of marketer we attract. No more wasting time with so-called experts who just don't "get it" the way we do.    Here's what I want you to do today.    Think about what you need to get done this month, this quarter, this year to really move your business forward.    Projects you've been putting off because you don't have the time or skill or both to get them done.    Projects you've delayed because you're dreading the Elance, Odesk needle-in-the-haystack hunt.    Then go join Mastermind Club here...then go to Marketers247.com, set up your profile, and post a "want ad."    That's it.    It's free to you with your $99/month Mastermind Club membership, so you have nothing to lose!    Carpe Diem,  Perry Marshall   P.S.: And it works just as well for promoting your services! Go and create your profile today and get hired!       ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Marketing Lessons from an "A*%hole"

Mel,   My friend, and first-time author,  Joshua Russell, shares some hard-won lessons he learned from being a "cowardly, flawed,  a*#hole."   Not for the timid…   Read the post here.   Carpe diem,   Perry   ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

"I can't tell you the impact it's had on my life..."

Mel,   A couple of years ago Adam Kreitman, CEO of Words that Click, and a handful of other sharp marketers, made one small change to the way they approach live events when they attended my Rainmaker Alchemist seminar.      They were determined not to have the usual live event experience... You open up your head and suck in an overwhelming "info dump" You discover 4,273 things you COULD implement You nod your head through 10-20 hours of talking head Power Points You fill 13 yellow pads with notes You get all jazzed up and head home full of big plans And when you get back to the laptop the next day...   ...you go right back to what you were doing before.    Unless.   Unless you make one small change to the way you approach the event.    One small change that can transform your business.  Adam and the guys made this change, and now their businesses have all exploded. As Adam says, "I can't tell you the impact it's had on my life."   In fact, a couple of them are PRESENTING at the Renaissance Marketing Academy next week.  Watch Adam's video here to find out about the one small change that can transform your experience of live events.    And I'll see you in Marina Del Rey on Monday!   Carpe Diem,   Perry Marshall    ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Your Diamond-Tipped Saw Blade: April 29

Mel,   You know what my favorite part of the David and Goliath story is?   It’s when David says:   “David asked the men standing near him, “What will be done for the man who kills this Philistine and removes this disgrace from Israel? Who is this uncircumcised Philistine that he should defy the armies of the living God?”   And the answer:   “The king will give great wealth to the man who kills him. He will also give him his daughter in marriage and will exempt his family from taxes.”        Slay the Uncircumcised Philistine = Get Big Reward.   It’s there. It’s waiting for you.   Are you struggling to bring transformation to customers who, even though they are IN PAIN and have “BLEEDING NECKS” - even though their life, their business or their solution of choice is NOT WORKING - they are still stubbornly married to the “old way of doing things” - as though they have been somehow hypnotized?   Do your customers mysteriously stand there helplessly while some big guy shouts at them, yells at them and intimidates them?   Do you find that IF customers switch over to your way of thinking, your way of doing things, they become *flippin’ raving fans* . . . but getting them to flip seems to require an atomic bomb?   If that’s you, then you need to attend my 1-day DIAMOND TIPPED SAW BLADE workshop in Marina Del Rey California on April 29.   This is a very small private group intensive in which every single participant will get focused, one-on-one attention from me and the other group members.   We only have three seats left. Admission is $5K and me and copywriting ninja and Voice of Planet Perry John Fancher will do a deep dive on persuasion for the hardest markets and most stubborn prospects.   Any time a market is extremely stubborn it’s because THERE IS A GREAT DEAL AT STAKE. If you can imagine, in 1998 the search engine industry was *already* entrenched. So entrenched that when Google tried to sell their technology to Yahoo!, Yahoo! was uninterested. “No thanks Larry and Sergey. We’ve got things covered, boys.”   The mainframe business was entrenched before PCs came along. Windows was entrenched before Apple came along. Brand advertising was entrenched before Direct Response started making its massive comeback about 10 years ago.   Revolution is inevitable. It’s only a question of who will bring it, who will get the rewards, who will get the king’s daughter in marriage.   If you want to reform your industry, if you are a champion of change, you need to grab one of the three remaining seats at this important workshop. You will get individual hot-seat attention and I will expose for you the levers that either 1) cause your customers to sit right where they are and not move a muscle, or 2) leap up out of their chairs and SPRINT as fast as humanly possible to embrace YOUR change with wide-open arms.   I’ve been deeply involved in multiple technological, social and business revolutions. Long before anyone knew me as a marketing guru, I played a pivotal role in bringing network technology to factory floors - a hugely change-resistant business, but we nonetheless staged a revolution. You can’t imagine how conservative and change-resistant those guys were.   Google AdWords was a wholesale revolution in advertising, and 80/20 is a revolution currently underway, with me leading the charge.   I’m staging other, newer revolutions that you will witness in due time (Hint: September 1, 2015) but at Diamond Tipped Saw Blade I’m going to pull back the curtain and reveal those to you ahead of time.   You have never been to any seminar, conference or event where the tools of bedrock-anchored persuasion were so clearly enunciated and made simple, understandable and applicable. Again, I will pull back the curtain to reveal new methods for transforming conservative, change-resistant markets, markets that people thought would never ever change. THEY WILL. And you should be the one who gets credit for forcing the innovation.   This is an essential set of tools if you want to build Star Businesses. Why? Because the ideal Star Business requires you to introduce something completely fresh and new, so you effectively have no competition. (The Star mentality is also essential to pulling this off, as you’ll see on April 29.)   All the great STAR stories - Ikea, McDonald's, Apple - involved massive wholesale change of consumer habits and expectations. TOTAL PARADIGM SHIFT.   If you are staging a paradigm shift in YOUR industry, you need to claim one of my three remaining seats. To reserve your spot call Josh at +1 (512)536-0799.   Perry Marshall   P.S.: Killing Goliath was only the beginning! Remember - if David hadn’t killed Goliath, he wouldn’t have had the slightest chance to do all the other cool stuff he did later . . . like becoming King.   There’s a lot riding on this.     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Conquering Fear Mountain

Free Webinar with The Bridges Brothers Conquering Fear Mountain Thursday, April 16, 1:30 Eastern REGISTER HERE   Mel,   The Bridges Brothers have taken on a subject that most entrepreneurs are too “macho” to acknowledge.    Fear.    We entrepreneurs pride ourselves on being fearless. Not settling for the 9 to 5 mediocrity of the timid masses. We show no weaknesses. We put on our armor every day and fight the good fight.    No fear.    But why is it that procrastination and self-sabotage run like cancers through the entrepreneur community?    Because that’s how FEAR manifests when you don’t admit it exists.    It goes underground. It gets subversive. It gets terroristic.    It’s far more “macho” to actually admit your fears…and take them down. Rather than deny them and wait for the inevitable implosion.    I’ve seen it happen over and over again.    It happened to me. If I hadn’t faced down the lies and fears that were attacking me a few years ago, I could very well be penniless and curled up in a fetal position somewhere!   And The Bridges Brothers have seen fear cripple many entrepreneurs as well.    And they’ve developed a system for “Conquering Fear Mountain.”    Will you deny your fears and let them take your down from inside?    Or will you admit them, face them, and defeat them before they defeat you?    REGISTER HERE and take the real man’s way.    It’s part of the most popular “thing” we’ve ever done in Planet Perry: Renaissance Marketing Academy webinars. Over 3,000 marketers have participated so far.    They’re free and they’re every Thursday at 1:30 Eastern.    REGISTER HERE Carpe Diem, Perry Marshall P.S. Less than 2 weeks to reserve your spot at Renaissance Marketing Academy, April 27-28 in Los Angeles area.  Join me, Jay Abraham, Jon Benson, Talor Zamir, and many others for two days of cutting edge business-building insights. How much?  You get it all for a $99 refundable deposit and your $99/month Mastermind Club membership. That’s it. No strings attached.    ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here