Thursday, July 28, 2022

This Married Couple Is Moving Out of the 7-Figure Desert

Trey and Mikaela: Married Couple Moving Out of the 7-figure Desert
Tuesday, August 2nd, 11am US ET
Register Here


Mel,

Mikaela & Trey Rivera help veterinarians recruit and hire staff.

And prior to 2022, they had grown that business to $2 million.

But they were running out of lead flow…and the leads they were getting were lower and lower quality. The inevitable law of diminishing returns.

So they joined Advanced Mastery Network and we helped them hone their offer and pivot their business and attract more and better prospects.

The results? Trey says…

  • "We have seen our interest double with the change in our offer and the inclusion of our guarantee.
  • "Our close rate has gone up. I've been doing sales for a long time, but our sales advisor's close rate has gone up over 10 additional points with the new offer, which is awesome. The quality of clients that we're attracting is a whole 'nother level.
  • "We've increased our prices by 300%."

Wow!

If you could triple your prices while doubling your leads and increasing your sales conversions by 10%…how many problems would that solve for you?

Trey and Mikaela will be my guest on a free, live webinar to talk about how they did it! I think you'll find it fascinating and instructive.

Register Here Now

Plus, Advanced Mastery Network member Scott Alberts will join us to talk about…

  • How to grow a Cash Cow business while taking a "$100 million Moonshot"
  • How to focus yourself and your team while still cultivating an environment of creativity and big ideas

Don't miss it!

Register here


Carpe Diem,
Perry Marshall


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Perry S. Marshall & Assoc
805 Lake Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Thursday, July 21, 2022

A Millionaire isn’t a person who’s *made* a million…

…it's a person who has KEPT a million.

Mel,

…it's a person who has KEPT a million.

I can't tell you how many times I've woken up on the first of the month, after a banner month where our promotions sold like hotcakes, and we blew out our revenue target, pulled up my checking account and asked…

Why don't I have more money?

All that hard work and hardly anything to show for it. What's wrong with this picture?

Sound familiar?

Here's the fact I was not "accounting" for…

The True Oxygen that keeps any business alive and breathing is NOT Revenue. It's NOT EBIDTA. It's NOT even PROFIT.

It's Cash

Keep More Cash: 3 Strategies to add $1,000 Today
Tim Francis and Perry Marshall
Tuesday July 26, 11AM Eastern
Register Here

Yes, you need revenue and profit for the long-term, but without cash, you'll starve TODAY.

On our next presentation, Tim Francis will show you how to keep more cash…without selling more…without cutting staff…without taking a boring accounting course at your local junior college.

This is NOT about marketing, sales, or boosting revenue.

This is about how you can keep more cash, even if revenue stays flat.

In fact, on the Presentation, Tim will give you…

3 Quick Strategies to add $1,000 Today

These strategies and others, which Tim has shared with over 1,000 entrepreneurs, have…

  • Saved 11+ Businesses from Bankruptcy
  • Helped 20+ entrepreneurs find over $100K in profit (not revenue, profit)
  • Breathed life into businesses wheezing from lack of oxygen

Tim will share case studies of entrepreneurs like you.

For example…

  • Dan Matishak of Mindable increased profit in his internet business by $472,000 in just 74 Days
  • Longtime Planet Perry guy Justin Eckrich added $156,726 in new profit.

Whether you're stone broke or have tons of cash in the bank, Tim's strategies could save your business from cash suffocation.

Remember, fixing your business to produce significantly more money and freedom might take months…you need to cash NOW.

Tim will show you where to find it.

Register Here

Seize the day,

Perry


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Perry S. Marshall & Assoc
805 Lake Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Friday, July 15, 2022

I do this all the time, but I have never talked about

Mel,

The cosmos hums along via elegant principles that apply universally across all disciplines.

Knowledge is not some endless series of unrelated silos.

Everything is connected.

This can make the job of anyone, in any profession, far easier and simpler because it makes the whole universe universal. It makes your education holistic.

I have deployed this skill countless times. It's a well I return to over and over again.

Now I'd like to share it with you.

The concept for my Marketing DNA Test was partly inspired by the Kolbe test… but the deeper inspiration behind it, the engine mechanics that give it magic, came from a lunch conversation I had with Mitch Axelrod at a Gary Halbert seminar.

He was explaining a test he was licensed to sell called the "Values Profile."

It only had 18 questions but it nailed the answer it was designed to deliver.

I intuited that his test must have been built as an 18-dimensional space, something I understood from a high level mathematics course I took in college called "Matrix Theory."

This is why I'm calling my new course "Marketing in 10 Dimensions."

10-D thinking has quietly informed almost everything I've done ever since, but I've never talked about it.

10-Dimensional Marketing is the awareness that you can invent an 8- or 13- or 35-dimensional space (and not just a 3 dimensional space!) as easily as you can draw a circle or a square on a piece of paper…

…and it really does have 8 dimensions and it really is a "space"!

In other words, it allows you to work with concepts far too complex to visualize in 3-D.

The Marketing DNA Test is an 8-D "universe." So once you understand how that Matrix works (not terribly hard) it hugely extends your capabilities.

It makes you capable of breaking ALL KINDS OF PROBLEMS DOWN that previously seemed impossible.

I really do use this all the time.

  • When I write sales copy.
  • When I create the disqualification criteria for a client's sales machine.
  • When I journey to the bottom of any swamp.

And I want to teach you how to use it too!

Find out more and register here.

Perry


PS: Marketing in 10 D comes with a free trial of New Renaissance 12! That's a $999 value all by itself.


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Perry S. Marshall & Assoc
805 Lake Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Thursday, July 14, 2022

Marketing in 10 Dimensions: Geeky, Fun, Mind Blowing and Profitable

Mel,

On the day G***** IPO'd in 2004 at $85 per share, the company's total value was set at Euler's number, the number e, 2.71828182845, times a billion.

Euler's number is the mother of all exponential growth calculations and natural logarithms. It is intrinsic to calculus, waves, patterns of growth and decay.

Every mathematician, physicist and engineer learns how to use it as a sophomore in college.

Only in a world ruled by geeks is anything like this done on Wall Street.

What does it mean?

It was G***** paying homage to the most intrinsic principle of EXPONENTIAL growth because they had decided to build an exponential company, planted in the richest soil of mathematics.

What do you think? Did it work out well for them?

They got to $1 Trillion in 16 years.

Did G*****'s respect for that funny number "e" turn out to be valuable for the founders?

Listen, the world is now run by geeks and nerds.

I proudly call myself a geek. Most of my students do too.

And I'm about to open a toolbox of geeky, trippy, nerdy…and HIGHLY practical tools I use all the time, but rarely talk about.

I'm calling it Marketing in 10 Dimensions.

The toolbox I'm going to give you is a fanatical collection of surprising relationships, charts, engineering concepts, maps and graphs… assimilated from decades of lab experiments, business startups and problem solving.

Reinforced with a library of books ranging from paranormal research to molecular biology to acoustics and electronics, from astrophysics to advanced mathematics.

WARNING:

Don't dismiss this as "too propellerhead for me!"

or "I was told there would be no math!"

or "Numbers make my head hurt!"

or "I'm just not an analytical person!"

You can no longer say that.

You could say that 17 years ago…maybe.

But today?

If you don't want to be left behind you at least need a layman's understanding of this stuff.

And I WILL deliver that.

I will make this 100% understandable and practical.

These concepts will grow ever more important in the next 5-10 years.

And your lack of comprehension will become more and more of a liability.

Like trying to be a nuclear engineer knowing only Newton's Laws of motion. Not knowing E=MC2.

This will be weird, fun, mind-blowing and ultimately profitable.

Find out more and register here.

Perry


PS: Marketing in 10 D comes with a free trial of New Renaissance 12! That's a $999 value all by itself.


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Perry S. Marshall & Assoc
805 Lake Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Wednesday, July 6, 2022

Will TikTok survive the dingbats? (Free Webinar)

TikTok for Real Business Owners
Free Webinar, Thursday July 7th, 11AM Eastern
Register here


Mel,

Noah Brierley made $50,000 in one month on TikTok by making videos on "what they don't teach you in school."

At 1.8 million followers with 1 million likes, he's gotten the attention of Zip Recruiter and other job sites, who pay him 5 figures for sponsored content.

He dropped out of college to become a full-time TikToker with his dad's support. He's even helped his dad (in his 50's) go viral on TikTok by following a few simple rules.

His "secret" is to not make stuff that looks like ads – use vertical cell phone video, start with a hook, make sure you have a good mic (the pros know this), and have a script (to prevent "rambling old man" syndrome).

TikTok's refrain is "Don't make ads, make TikToks".

Which is why maybe…just maybe…dingbat advertisers won't be able to ruin TikTok advertising with spammy, clickbaity, low IQ swipery the way they ruin other platforms.

I know…wishful thinking.

But right now it's true.

TikTok ad performance is about triple what we see on Facebook, because

  1. Traffic is cheaper (half the price)
  2. Creative performance is stronger
  3. The TikTok algorithm is smarter

But it's naive to believe that dingbats won't ruin it eventually.

So don't wait.

Jump on our free presentation and find out how you can get in before the TikTok gold rush ends.

Register Here


Seize the Day,
Perry


***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

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Perry S. Marshall & Assoc
805 Lake Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Tuesday, July 5, 2022

Call me the “TikTok Guy”? (Free Webinar)

TikTok for Real Business Owners
Free Webinar, Thursday July 7th, 11AM Eastern
Register here


Mel,

For several years I was called the "Google AdWords guy" because my book was the best-selling book on the topic.

Well, Dennis Yu and I should be called the "TikTok guys" I guess, because the launch of our TikTok book was the most successful book launch I've ever had.

Why is the book so popular?

The main reason is simple: Because TikTok is so popular.

It is now the most visited site in the universe.

Flying by both the Big G and The Big FB.

I'd like to say that we were behindTikTok's radical growth to $11 billion last year in ad revenue.

But it was Facebook's own self-inflicted wounds and this one particularly clever strategy that I have yet to hear anyone discuss…

And that is this…. TikTok was designed from the core to be a paid word of mouth engine.

They knew from the start that business owners and professionals would struggle trying to create their own content. So rather than trying to ram creative tools and agencies down their throat, they had a more elegant approach– let your fans create your content for you.

Because effective modern advertising is about doing the opposite of what looks like "advertising", TikTok knew to not allow marketers to come in and ruin everything.

TikTok is solving the problem of crappy, non-interesting ads by simply enabling your fans to do the work for you.

Maybe the Best Thing about TikTok is that you don't need to be on TikTok to be able to run ads on the platform.

They knew professionals like us don't have time to spend on TikTok. Nor will we want to sing and dance.

So the ad accounts do not have to be connected to a TikTok user account to be able to run ads in the feed.

Bottom line:

  1. TikTok traffic is cheaper (half the price)
  2. TikTok creative performance is stronger
  3. The TikTok algorithm is smarter

And right now TikTok is like Facebook back in the aughts and teens.

High volume, low-cost, high-quality traffic.

But it won't last.

Jump on our free presentation and find out how your REAL business could generate REAL leads on TikTok

Register Here


Seize the Day,
Perry


***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

Not interested in this topic? Click here to be removed from this series.

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Perry S. Marshall & Assoc
805 Lake Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459