| Mel,
Every internet marketer with a brain knows you should track and test, but it's easy to sink in all that data.
If you have 4 product choices your selling, 3 different sales tracks for purchasing those products, and 12 keywords you're tracking, that's
3x4x12 = 144 things to track.
Unless you have 12 arms, and 12 brains, that's way too many balls to juggle.
Here's the method I use to reduce 144 to a manageable 3 or 4...
http://perrymarshall.com/testing2.htm
Here's what I show you...
-How to identify your main thing...and keep the main thing the main thing
-How to stop yourself from polishing tiny turds
-How to know What to measure, what to track, what to ignore
-How to generate ideas for your "next big thing"
Don't just skim this one. If you've got a lot of spinning plates, today's advice will help you tremendously.
Perry Marshall
**NOTE: Please do not reply directly to this email. Instead, visit http://perrymarshall.com/support with any questions or concerns.
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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459
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