Tuesday, March 22, 2016

Do You Spend More than $10K/Month on PPC? (Listen Up)

Free Presentation

Rewriting the Rules of PPC

Tuesday, March 22,10AM Eastern

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Mel,

 

Remember the good old days of PPC?

 

You’d find one thing that worked and push it for all it was worth.

 

You’d find a strong, click-pulling, credit card-sucking offer and you’d scale everything up to grab as much money as you could while it was cooking.

 

Those days are gone.

 

If you’ve been wondering why your old “direct marketing” content has not been “selling” in the new PPC 2.0 world, listen up.

 

Now, rather than one winner that you put $500 behind, you need 100 winners you put $5 behind.

 

And it’s easier to come up with those 100 winners than you think. And that’s what I’ll talk about on Tuesday.

 

You need to be on this call if you manage more than $10k per month in PPC spend…and/or…

  • Your impressions are down
  • Clicks are down
  • Cost Per Click is up
  • Average position is down
  • Conversions are down
  • Cost per conversion is up
  • Quality of leads has been steadily eroding
  • Even hot new traffic sources like Facebook are growing prohibitively expensive
  • You sense that you’re losing ground… but it’s not clear HOW or WHY because you’re doing “best practices” like you’re supposed to.

Google Search truncating ads on the right side = back of your roof caving in from termite damage. It’s merely the obvious sign.

 

There’s a LOT MORE under the surface. You might have peeled back a few shingles 18 months ago and seen it… but you didn’t.

 

FACT: Many Google & Facebook advertisers are Dead Men Walking

FACT: Most people can’t even tell you the difference between PPC 1.0 and PPC 2.0

FACT: The world has shifted from 80/20 to 90/10 - maybe even 95/5. The circle of winners is shrinking, and fast

FACT: Old-school “Pay Per Click 1.0” advertisers are in serious peril

FACT: Top advertisers are making MORE money than ever before

 

On Tuesday March 22 at 10am Eastern, I’m outlining the new Pay Per Click 2.0.

 

If you’re a consultant, a Pay Per Click manager, or chief marketing officer; or if you’re a solo entrepreneur in a business that is DEPENDENT ON PAID TRAFFIC, the ground has shifted under your feet. Tectonic plates.

 

You MUST be aware of this. Ignore at your serious peril.

 

REGISTER HERE

 

Perry Marshall

 

 

 

 

 

 

 

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