Facebook, AI and Your Future
Perry Marshall & Lianna Ling of AdSkills
Wednesday, December 6, 2PM Eastern
Register Here
Mel,
You can get good traffic when you understand what and why your ideal customer is trying to do.
But the best traffic comes to you when you ADD THAT to an understanding of what and why a particular advertising platform is trying to do.
If you know their strategies, especially the hidden ones, you can jump up into the top 10% of advertisers on that platform fairly quickly and affordably.
A few years ago, Apple punched Facebook in the gut with iOS 14.
Suddenly, Facebook advertisers were shrieking, "Where did all my good traffic go? Where did all that cool retargeting and customer insight vanish to?"
Then TikTok came out of nowhere and ate Facebook's lunch.
Then ChatGPT exploded on the scene and set Facebook reeling again.
For a few years there, Zuck and Co were sitting pretty, scooping up heavy profits with nary a competitor in sight…slowly but surely twisting the screws on their smaller advertisers and sucking up all the big dumb money from Fortune 500s.
Now? They are scrambling.
That's bad news for the Meta tribe, but it can be very very good news for YOU.
Especially if you've ever gotten results on Facebook in the past…or ever thought "I SHOULD be able to get high-converting traffic from the Big F."
You can.
If you understand how Meta is pivoting in this now massively competitive landscape...
If you know what Facebook is doing and WHY…
You can swoop in and scoop up great, high-converting traffic once again.
A.I., Facebook Ads and Your Future…Live
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That's why I've asked AdSkills Facebook expert, Liana Ling to come in and reveal exactly that.
Liana is going to give you not only what's working on Facebook now…but also her insider predictions on what is GOING to happen in the next six months…and where the opportunities and profit pockets will be for you.
She will show you how to pivot NOW to make Facebook work for you in 2024.
A.I., Facebook Ads and Your Future…Live
REGISTER HERE
Meta's Big Bet: AI and Advantage +
Meta is investing heavily in this end-to-end solution. If you as an advertiser haven't been bombarded by info on Advantage+ budgets, audiences, placements, you haven't been paying attention.
Meta is banking on this strategy and if you know the what and WHY behind it, you can leverage it for big boosts in traffic and conversions.
Meta doesn't want you to totally "get it." In fact, most advertisers will not.
You should be used to that by now.
In the age of Big 5 hegemony and "it's ok to be evil" strategies, every big platform is using AI to obfuscate what they are REALLY doing.
Liana is going to talk about an advertiser mindset that Meta is preying on and will continue to prey on…in hopes that they can suck more cash out of your wallet before you realize what's happening.
But if you know what's happening?
Then you've got Facebook where you want them.
Liana knows what's happening and will show you not only what to do to be in the top 10% of Meta advertisers…but also the way you must THINK about Facebook advertising to stay there.
Do not miss this one.
A.I., Facebook Ads and Your Future…Live
REGISTER HERE
Seize the day,
Perry
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