Ultimate Guide to Google Adwords (3rd Edition) - Bonus Download Link

Mel, Thanks for filling out our order form! You can access the Ultimate Guide Bonuses HERE in our members area. Accessing the members area is simple; your username is the email address you signed up with. If you don't know your password (or never had one), use the Lost Password feature at the bottom of the page and our system will email it to you immediately. You'll be receiving your two-week Fanalytix trial access in a separate email, so watch your inbox. To your success, Customer Service Team Perry S. Marshall & Associates ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com

 

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Your Free 14-Day Fanalytix Trial!

Mel, Welcome to Fanalytix™! Your trial starts today. You can access the Fanalytix™ tool in the members area HERE. If you've never used the members area before, here's how you can login for the first time. Use the lost password feature to generate your password by entering your email address (this one!) into the box. After you've logged in, you can learn how to use Fanalytix by going to the Fanalytix™ Documentation page HERE. We hope you enjoy your trial! Support Team Fanalytix™ LLC     ***NOTE: Please do not reply directly to this email, contact our support team HERE.

 

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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

The 2 Single Most Important AdWords Techniques, Ever

**HOW TO GET YOUR BONUSES**
Thanks for your purchase of the Ultimate Guide to Google Adwords. Your bonuses are located in our Members' Area at the link below. If you do not know your password (or don't have one), use the "Lost Password" feature on the page and the system will email you with the password to use. Enjoy your bonuses!

www.perrymarshall.com/members_area/downloads/ultimate-guide-to-adwords-bonus/

Oh, and one more thing. I said these bonuses were worth $85.00. I wasn't kidding. I want more than anything for my students and buyers of my books to become marketing NINJAs. Please take full advantage, there's a lot of power here.

****************************************

Mel,

There are dozens of cool, incredibly powerful techniques in my Ultimate Guide to Google AdWords book. But there are two that are head and shoulders above the others: 

(1) "Peel and Stick"  

and  

(2) Relentless Split Testing. 

In Google AdWords, these are not just skills... they're actually HABITS. Practice them every day or week and you'll eventually tower over everyone. 

Peel and Stick is when you have a single ad group with keywords bundled together like 

storm windows

glass windows

replace windows

window replacement 

...and you PEEL "storm windows" out of that ad group and STICK it into a new ad group, with its own pair of rotating ads. 

You probably want the new ad group to look like this: 

storm windows

"storm windows"

[storm windows] 

(Broad, phrase and exact match all in the same group.) 

In the old ad group, one ad had was attempting to entice people searching for 4 or 40 or even 400 different things. Now you can match your ad *exactly* to that one keyword. 

For any keyword with high impressions, or high clicks, or high spend and a disappointing CTR, peel and stick allows you to optimize 90% of your ad campaigns while only messing with 10% of the keywords. 

There's a whole section in the Ultimate Guide on Peel And Stick on page 34. 

RELENTLESS SPLIT TESTING: 

Every ad group should have 2 ads not one. And you should be testing ads against each other, keeping the winners and deleting the losers. Then you should try to beat the old winner with a new ad. 

At first you're mostly just interested in raising your Click Thru Rate. But over time you become more interested in ads that get you the most actions, conversions, sales leads or sales per dollar of ad spend. 

My friend, if you commit yourself to these two disciplines your Google campaigns will continuously improve. Eventually you will dominate your market. 

And that's exactly what I want for all my customers: Total Market Domination.  
Settle for nothing less. 

Perry Marshall 

P.S.: Do you like the Ultimate Guide to Google AdWords?

Write an Amazon review, I really appreciate it.


**NOTE: Do not reply to this email. Visit http://www.PerryMarshall.com/help with any questions or concerns.


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$25 Google Adwords Coupon
==============================

Here is your $25 coupon for Google Adwords
AFRE-7D89-692P-8R8V-3BQ


Please open up your new Google account now and save with this code.
Or... if you already have a Google account, please share this code with someone that can use it.

Sincerely,
Perry Marshall and Associates support team

What mobile needs to do to have a great 2013

December 18, 2012 Subscribe | View as Web page. THEDAILYBUZZ A roundup of emedia news and views from around the web In this Issue Washington Post signs up with NewsCred in push for dollars, exposure AAM survey: Publishers are all-in on mobile, but profitability lags What mobile needs to do to have a great 2013 13 must-have features for your next mobile app Will digital subscriptions save the newspaper industry? Unmetric identifies social media gaps advertisement Eliminate Audience Information Silos! A comprehensive database can build known audience, reader relationships, and revenue. Click for information on IPro Audience Database Builder with direct interface to WordPress and Drupal Washington Post signs up with NewsCred in push for dollars, exposure Now is the time for newspapers to get creative with ways to remain relevant and viable. In an effort to diversify its revenue, the Washington Post has joined NewsCred's syndication of news content. The move is worth watching because it also affords the newspaper an opportunity to go global. FULL ARTICLE - paidContent advertisement Audience Data Got You Down? Download our Ebook! This eBook was designed to help eMedia professionals explore the hows and whys of audience development, database building, and utilization. The process takes effort, but it builds on investments you have already made in content development and audience outreach. Download your free copy. AAM survey: Publishers are all-in on mobile, but profitability lags Publishers say they're producing multiple iPad/iPhone, Kindle and Nook apps, but most are digital replicas. Real innovation – and profits – may remain elusive until the platforms and processes stabilize. FULL ARTICLE - eMedia Vitals What mobile needs to do to have a great 2013 While mobile ad spend is increasing sharply, there are some factors that should be improved upon in order for 2013 to prove lucrative on the smaller screens. Namely, mobile advertising must evolve to become "easy, integrated, transparent and effective." Here is a look at 6 ways to make that happen. FULL ARTICLE - The Wall 13 must-have features for your next mobile app It doesn't hurt to look to entrepreneurs and startups for innovative ideas, especially when it comes to mobile apps. Here is what 13 of them say is vital to creating a great mobile app experience. FULL ARTICLE - The Next Web Will digital subscriptions save the newspaper industry? From The Wall Street Journal to FVN, newspapers around the world seem to be turning to paywalls in an attempt to save themselves. Here is an in-depth look at the many faces of paywalls to consider. FULL ARTICLE - Editor & Publisher Unmetric identifies social media gaps Do you know where there are gaps in your social media strategy? A service called Unmetric tracks information from Facebook, Twitter, YouTube, and Pinterest in order to identify engaging posts on a given topic made by your brand, as well as those made by your competitors. The service also looks at response times to posts on social media platforms, and which platforms you have down pat, as well as usage on those that needs improvement. FULL ARTICLE - ClickZ advertisement Advertise in the Daily Buzz If you are interested in advertising in The Daily Buzz, please contact Prescott Shibles at (917) 740-0026. You are receiving the Daily Buzz as a valuable member of the eMedia Vitals community. Please feel free to contact us at any time with feedback and comments. Click here to unsubscribe. Our mailing address is: Vital Business Media 122 West 27th Street New York, NY 10001 Copyright (C) 2012 Vital Business Media All rights reserved.

Next Issue fills in the gaps in its digital subscription service

December 17, 2012 Subscribe | View as Web page. THEDAILYBUZZ A roundup of emedia news and views from around the web In this Issue Next Issue fills in the gaps in its digital subscription service 'Quartz' grows roots in social, mobile as traffic nears 1 million For publishers, social media still stingy on monetization Make your own digital magazine with Glossi The future of streaming video: 4 predictions for 2013 Which JavaScript recipe is right for you? advertisement Integrated Ad Sales Insights Increase print and online ad sales today with MagazinesRadar's Integrated Ad Sales Intelligence.  Click here to learn more. Next Issue fills in the gaps in its digital subscription service Next Issue Media continues to build momentum behind its digital magazine subscription service. As it adds titles and grows its subscriber base, it's also readying important enhancements to its newsstand app, including social sharing and personalization. FULL ARTICLE - eMedia Vitals advertisement Audience Data Got You Down? Download our Ebook! This eBook was designed to help eMedia professionals explore the hows and whys of audience development, database building, and utilization. The process takes effort, but it builds on investments you have already made in content development and audience outreach. Download your free copy. 'Quartz' grows roots in social, mobile as traffic nears 1 million While Quartz's readership is growing, that growth is not coming from search (well, 11% is). Rather, the majority (40%) of the digital news publication's eyeballs are coming from social networks like Twitter and Digg. Here, Quartz's editor-in-chief weighs in on "Twitter-friendly headlines" and where the publication's mobile traffic is going. FULL ARTICLE - Mashable For publishers, social media still stingy on monetization Atlantic Media will reportedly offer its partners the ability to buy ads in Twitter apps targeted to the publication's Twitter followers. But will those ads appeal to The Atlantic's audience, or simply annoy readers looking for quality content? Social media has historically been great for directing eyeballs to publications' websites, but it will be interesting to watch how successful (or not) it is at conversions. FULL ARTICLE - AdAge Make your own digital magazine with Glossi Watch out publishers. An app called Glossi is allowing just about anyone to create their own multimedia digital magazine. Lucky magazine has already created its own Glossi, but with anyone able to request an invitation to the app's beta version, will it cause clutter that will prove destructive to established publishers' revenue streams? FULL ARTICLE - 10,000 Words The future of streaming video: 4 predictions for 2013 Streaming video is important for publishers to attract audiences on digital platforms. As streaming video continues to evolve as an industry, here are 4 predictions to consider for the coming year. FULL ARTICLE - GigaOm Which JavaScript recipe is right for you? Developers, the mostly unsung heros of publishing, have a lot of decisions to make. Fore example, how to leverage JavaScript? Love it or hate it, JavaScript is a necessity when establishing an application. Here is a look at the JavaScript cocktails currently available, with their pros and cons. FULL ARTICLE - Smashing Magazine advertisement Advertise in the Daily Buzz If you are interested in advertising in The Daily Buzz, please contact Prescott Shibles at (917) 740-0026. You are receiving the Daily Buzz as a valuable member of the eMedia Vitals community. Please feel free to contact us at any time with feedback and comments. Click here to unsubscribe. Our mailing address is: Vital Business Media 122 West 27th Street New York, NY 10001 Copyright (C) 2012 Vital Business Media All rights reserved.

Publisher Bonnier, Flingo partner to make smart TV apps

December 14, 2012 Subscribe | View as Web page. THEDAILYBUZZ A roundup of emedia news and views from around the web In this Issue Publisher Bonnier, Flingo partner to make smart TV apps Gigya rolls out privacy seal for sites with social log-ins How publishers can leverage LinkedIn How interactive should you make your tablet app? 16 essential design resources Social media tools you can use advertisement Eliminate Audience Information Silos! A comprehensive database can build known audience, reader relationships, and revenue. Click for information on IPro Audience Database Builder with direct interface to WordPress and Drupal Publisher Bonnier, Flingo partner to make smart TV apps Could Internet-enabled television apps be the next iteration of magazine publishing? It looks like Bonnier thinks so. The publisher of major consumer titles has partnered with Flingo to create a smart TV app for each of its magazines that will offer "videos, images and archival content." FULL ARTICLE - The Wrap advertisement Audience Data Got You Down? Download our Ebook! This eBook was designed to help eMedia professionals explore the hows and whys of audience development, database building, and utilization. The process takes effort, but it builds on investments you have already made in content development and audience outreach. Download your free copy. Gigya rolls out privacy seal for sites with social log-ins Social sign-in is convenient for audiences and beneficial for websites, but sometimes at the expense of user privacy. As a solution, Gigya is launching a SocialPrivacy Certification Seal for websites offering social sign-in options. So what does such a seal entail? "To obtain a seal, publishers must promise to refrain from selling user social data, posting to social feeds without permission, engage in social data-based email marketing campaigns without permission, and sending private messages to users' friends without permission." FULL ARTICLE - MediaPost How publishers can leverage LinkedIn What to do with LinkedIn? Publishers have been wondering for years if the social network, historically the playground of HR professionals, is worth their resources. But as LinkedIn creates more unique content, publishers may find more opportunities to leverage the network. Here, LinkedIn's CEO offers suggestions. FULL ARTICLE - Folio How interactive should you make your tablet app? How interactive do audiences really want their magazine tablet apps to be? Should apps resemble printed magazines, or should they offer more in terms of special elements? Here, 3 media professionals weigh in on how much is too much—and too little. FULL ARTICLE - The Media Briefing 16 essential design resources Designing web applications for publications can be streamlined using the right tools. Here, a web design professional offers 16 of his favored tools that cover everything from icons to inspiration. FULL ARTICLE - Speckyboy Design Magazine Social media tools you can use Managing multiple social media accounts, while maintaining and growing audience relationships, can be a daunting task. Here are 3 tools to help your team manage and leverage the power of social media in order to connect with other journalists and sources, and create a viable strategy to connect with your audience. FULL ARTICLE - Heath Wickline advertisement Advertise in the Daily Buzz If you are interested in advertising in The Daily Buzz, please contact Prescott Shibles at (917) 740-0026. You are receiving the Daily Buzz as a valuable member of the eMedia Vitals community. Please feel free to contact us at any time with feedback and comments. Click here to unsubscribe. Our mailing address is: Vital Business Media 122 West 27th Street New York, NY 10001 Copyright (C) 2012 Vital Business Media All rights reserved.