Are you making room for “emergent magic”?

Perry Marshall Live/AI Lab Orlando, FL, October 8-10 Get more information and register here   Mel, I travel to Ireland multiple times a year. Not for business. For pure immersion in experiences that feed my soul. I'm also a member of a high-level mastermind where I pay to sit in rooms where I'm being advised, not advising. I value immersive experiences. There is a magic that ALWAYS happens when you leave your usual surroundings your usual people your usual routine. Always.  So, my first question to you is...   Are you offering your clients immersive experiences that AI cannot replicate? Many entrepreneurs are racing to automate everything. Chatbots. AI content. Virtual assistants.  And that's great. But it misses the REAL opportunity here.  The smartest entrepreneurs are SIMULTANEOUSLY moving in the opposite direction.  They're creating irreplaceable human experiences. Meeting clients in physical space.  Designing moments that make room for magic to happen. When did you last bring your best clients together in person? When did you create an experience so profound that people reference it years later? Something magical ALWAYS happens at my live events that I cannot predict or manufacture. But I can guarantee it will happen for you. Unpredictably Productive.  This emergence only occurs live.  It cannot be replicated on Zoom or automated with AI.  At our Perry Marshall Live event In Denver last month, participants called it "electricity in the room."  One discovered his "hidden superpower."  Another found words he'd been trying to say for years. Note that none of them came looking for those things specifically.  They were emergent properties that only arise in LIVE, in-person events.  Orlando, October 8-10. Thirty entrepreneurs. Three days. The intersection of human transformation and AI amplification. You'll leave with custom AI systems built from your unique genius.  More importantly, you'll leave changed. Are you designing irreplaceable experiences for your clients? If not, you're leaving money on the table. You're vulnerable to disruption by someone who understands what AI can never touch: the emergence that happens when humans connect in real space and real time. Click here to find out more and register.   The celebration quadrant isn't optional anymore. It's competitive advantage. Your clients hunger for experiences that make them feel alive.   Seize the day, Perry     ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

"I have never felt and known so much about myself"

Mel, Here is an example of why I believe books, courses, and information marketing in general are all "dead men walking." Self-help of all kinds is teetering on irrelevance….  Shan had read 200 self-help books. Taken 50+ courses on spirituality, psychology, neuroscience. Spent 2-5 hours daily talking with ChatGPT for months. He thought he knew himself inside and out. Then he went through Scott Schang's Genius Flip process. "I have never ever felt and known so much about myself as today... I won't say it's deep. I would say: IT IS TRUTH. Truth that I could never say or see." This isn't someone casually interested in personal development. This is someone who'd exhausted every approach to self-understanding available. "When you gave me access to it—I thought I already knew myself in-and-out but it opened the doors and ways to understand myself that I will NEVER be able to undo." After this, the random thoughts/emotions coming from nowhere are SACRED and mysterious. They are so true that for the first time, I don't want to explain or write about them—I JUST WANT TO FEEL THEM. Because after such a long time, I've felt alive." Sacred. Mysterious. Alive. This is what happens when you stop analyzing yourself and start experiencing yourself.  When you move from self-help to self-truth. The Genius Flip isn't another personality test or framework to study. It's a process that reveals truths you couldn't access through reading, courses, or even months of AI conversations. "Truth that I could never say or see." He didn't find it in a book, nor a course.  But in himself. We are Moat Mapping and Genius Flipping again in Orlando, October 8-10. Stop searching. Start discovering. Find out more here if you're interested in attending.   What questions aren't you asking?   Seize the day, Perry     ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

Today @ 1pm ET: From Industry Shutdown to 8-figure Exit

Date: Thursday, August 14 Time: 1pm Eastern REGISTER HERE Mel, Join us at 1pm Eastern today when we dive into our presentation with Brady Roberts His entire industry vanished overnight during COVID. While competitors collapsed, Brady positioned for an 8-figure exit. We'll talk about: The advisor framework that saved his company Why growth during downturns maximizes exit value How to negotiate when clients aren't buying Crisis-proofing strategies you can implement today Brady will be answering questions live about navigating industry disruptions and positioning for maximum company value. If you have a 7-figure business, I really think you should join us. JOIN THE LIVE WEBINAR Starts at 1pm Eastern TODAY. We'll also discuss how Advanced Mastery Network members consistently outperform during crises. Next cohort starts September 2. Seize the day, Perry   ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

What the Covid Revenue Chasm Taught Him About Business Growth

Date: Thursday, August 14 Time: 1pm Eastern REGISTER HERE Mel, Brady Roberts was watching his revenue evaporate. His trade show software company had been growing steadily... until COVID hit and the entire trade show industry disappeared literally overnight. While his competitors were shrinking, Brady was positioning for growth. Not reckless growth – strategic growth that would maximize his company's value when the market recovered. Many entrepreneurs think economic troughs mean you strip down all growth initiatives. They hunker down, cut everything, and hope to weather the storm. But the companies that emerge stronger use the crisis as an opportunity to: Gain market share while competitors retreat Improve their systems and processes Position themselves as the obvious choice when buying resumes Build relationships with clients who will remember who was there during tough times Brady will share how he did this on Thursday, August 14 at 1pm Eastern. ✓ The growth strategies that work even when your industry is in freefall – How Brady continued building value while others were just trying to survive ✓ Why maximizing company value matters NOW – Even if you're not planning to sell, these strategies make your business more profitable and less dependent on you ✓ The client negotiation framework that keeps revenue flowing – How to maintain relationships and revenue when clients aren't in a buying mood ✓ Crisis-proofing strategies you can implement immediately – Don't wait for the next disruption to wish you'd prepared The next industry disruption, economic downturn, or "black swan" event is coming.  You can either be a victim of it, or use it as fuel for an 8-figure exit. Register Here Most business owners learn these lessons too late.  Brady learned them just in time. Seize the day, Perry P.S. Brady's story perfectly illustrates why Advanced Mastery Network members consistently outperform during crises. They have the strategies, support system, and advisors needed to turn disruption into opportunity. Our next cohort starts September 2 – we'll discuss this during the webinar.     ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

The Difference Between Having Advisors... and Going It Alone

Date: Thursday, August 14 Time: 1pm Eastern REGISTER HERE Mel, When Brady's entire industry vanished overnight, he had a choice: Panic and make desperate decisions alone... Or lean on trusted advisors who'd navigated crises before. Brady chose wisely. While competitors scrambled, made costly mistakes, or simply gave up, Brady had a "board of advisors" helping him see opportunities others missed. Happy ending? An 8-figure exit when his industry recovered. This isn't just Brady's story. It's the same pattern we see with Advanced Mastery Network member Mark Riffey, who sold his company for $32 million after implementing strategies from this advisory group. Most entrepreneurs try to weather storms alone. They make decisions based on fear, incomplete information, and the echo chamber of their own thoughts. But the entrepreneurs who thrive during disruption have trusted advisors who've been through multiple economic cycles, industry shutdowns, and market shifts. On Thursday, August 14 at 1pm Eastern, Brady Roberts and Josh Long will discuss: How sound advisors saved Brady from destruction and positioned him for success Why growth matters so much for maximizing company value (even if you're not selling now) What to do when your industry isn't completely shut down but revenue is dropping fast  How to negotiate with large clients when they're not rushing to buy Don't wait for the next crisis to find out you're navigating it alone. Register Here The next disruption is coming. The only question is: Will you face it with a proven advisory team, or will you try to figure it out as you go? Seize the day, Perry     ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459