5 ways to interact with the news applications community

March 11, 2013 Subscribe | View as Web page. THEDAILYBUZZ A roundup of emedia news and views from around the web In this Issue NY Daily News releases city guide app with MyCityWay Can e-books work for publishers? 5 ways to interact with the news applications community Algorithms can't replace editorial judgment 4 points to research before relaunching a website 12 surprising facts about online security advertisement Job: Director of Product Marketing, Corporate Advertising The Chronicle of Higher Education is seeking a Director of Product Marketing, Corporate Advertising to help The Chronicle of Higher Education provide best-in-class products and services to our expanding client base. Learn more and apply. NY Daily News releases city guide app with MyCityWay The New York Daily News is getting creative when it comes to ways to offer value to its audiences with its partnership with MyCityWay, a city guide application. It won't hurt that the paper's ad sales team will handle selling mobile advertising surrounding the offering. How can your publication partner with existing app companies to increase value for your audience? FULL ARTICLE - Adweek advertisement Audience Data Got You Down? Download our Ebook! This eBook was designed to help eMedia professionals explore the hows and whys of audience development, database building, and utilization. The process takes effort, but it builds on investments you have already made in content development and audience outreach. Download your free copy. Can e-books work for publishers? Smart publishers are constantly seeking ways to create more revenue online, especially when those ways involve repurposing existing inventory. That includes creating e-books, which can be anything from a collection of existing content to a packet of unique offerings. Here is a look at how publishers including The New York Times and The Atlantic are approaching and pricing e-books. FULL ARTICLE - Digiday 5 ways to interact with the news applications community Does your newsroom have a news applications team? Even if yours doesn't, your newsroom can still leverage those existing elsewhere. Here are 5 ways to interact with the news applications community, including accessing online style guides and finding answers to digital questions. FULL ARTICLE - 10,000 Words Algorithms can't replace editorial judgment With algorithms and readership data, publishers may think they can save money by relying on technology to pick and choose what content is front and center on their digital platforms. But, technology can't leverage good old fashioned editorial instinct. Here is an argument for why algorithms can't replace editorial judgment. FULL ARTICLE - Digiday 4 points to research before relaunching a website Relaunching a website entails a lot of thought, collaboration, and testing to justify the expense—a point that many publishers may overlook in their creative enthusiasm. Here are 4 points to consider, and thoroughly research, before creating a new website. FULL ARTICLE - Search Engine Watch 12 surprising facts about online security The thought of an online security breach is terrifying for any media company, but how much do you really know about the risks, and what's not so bad? Here are 12 facts you may not know about the subject, including how anti-virus software works and whether or not it is necessary. FULL ARTICLE - ReadWrite Advertise in the Daily Buzz If you are interested in advertising in The Daily Buzz, please contact Prescott Shibles at (917) 740-0026. You are receiving the Daily Buzz as a valuable member of the eMedia Vitals community. Please feel free to contact us at any time with feedback and comments. Click here to unsubscribe. Our mailing address is: Vital Business Media 122 West 27th Street New York, NY 10001 Copyright (C) 2013 Vital Business Media All rights reserved.