Inside Hearst’s programmatic-buying play

April 15, 2013 Subscribe | View as Web page. THEDAILYBUZZ A roundup of emedia news and views from around the web In this Issue Texas Tribune scores $1.5 million Knight Foundation Grant Inside Hearst's programmatic-buying play Gannett's digital strategies are paying off 7 Responsive design tips to revamp your workflow MPA makes progress towards digital magazine ad standards Why good storytelling helps you design great products advertisement E-Media Producer / Product Manager Access Intelligence has an exciting opportunity for an E-Media Producer/Product Manager to be based in Rockville, MD office. The E-Media Producer/Product Manager will work closely with our business leaders and with the Director of Digital Development. Learn more and apply. Texas Tribune scores $1.5 million Knight Foundation Grant The Knight Foundation is giving a $1.5 million grant to the Texas Tribune, a four-year-old news start-up based in Austin. The grant is part acknowledgment, part encouragement — acknowledgment that the Tribune, against all apparent odds, has hit on a sustainable model for funding important accountability journalism. FULL ARTICLE - Forbes Inside Hearst's programmatic-buying play Advertisers are shifting budgets to programmatic, particularly those with performance goals. These budgets are only available to publishers with the pipes to do business this way, machine to machine, and a willingness to craft programs that are driven by performance. FULL ARTICLE - Digiday Gannett's digital strategies are paying off Gannett's all-access paywall strategy the company rolled out in 2012, paired with tremendous gains in broadcast advertising revenue thanks to the Olympics and the presidential election, have helped Gannett achieve its first year-over-year increase in company-wide revenue since 2006. FULL ARTICLE - Editor & Publisher 7 Responsive design tips to revamp your workflow Responsive design is rapidly becoming the new standard in our industry, along with its evolving carousel of best practices, platforms and tools. The movement has caused a shift in thinking, especially as we adapt our workflows for a more efficient project process. FULL ARTICLE - Mashable MPA makes progress towards digital magazine ad standards Magazine publishers have found new fans for their content on tablets and e-readers, but will they ever be able to get advertisers to give them the same commitment? FULL ARTICLE - AdWeek Why good storytelling helps you design great products One of the biggest flubs that product teams make is confusing designs that look great with designs that actually work well. It's a simple mistake, but it can have grave consequences: If your product doesn't work well, no one will even care how it looks, after all. FULL ARTICLE - GigaOm advertisement Advertise in the Daily Buzz If you are interested in advertising in The Daily Buzz, please contact Prescott Shibles at (917) 740-0026. You are receiving the Daily Buzz as a valuable member of the eMedia Vitals community. Please feel free to contact us at any time with feedback and comments. Click here to unsubscribe. Our mailing address is: Vital Business Media 65 Broadway New York, NY 10006 Copyright (C) 2013 Vital Business Media All rights reserved.