The Genius of Low-Cost, "Slap-Proof" Traffic that Converts

Jonathon Mizel's Traffic Evolution 2014 "Try Before You Buy"     Mel,   From Day 1, I've warned my students not to put all their traffic eggs in one basket. And to this day, if you sign up for my Google Adwords 5 Day Email course, you'll still get a message that lists 10-15 different sources of paid (and free) traffic, urging you to explore non-Adwords avenues of traffic.   And now that Facebook has gotten their *&$% together and there are now TWO Big Traffic Kahunas, the same advice applies. Don't bet the farm on one source of traffic...or even two.    There are hundreds of other ways to buy tons of low-cost, high-converting traffic that have nothing to do with those two 800-pound gorillas.   Traffic that -if you know where to find it and how to buy it strategically- could be 2x, 5x and even 10x more profitable for your business than Adwords or Facebook.  (And maybe even save your backside when the inevitable "slaps" come down). But there's the rub...finding it and knowing how to buy it wisely. When it comes to these off-the-beaten-path veins of traffic gold, there's nobody I recommend more than Jonathan Mizel.   His Traffic Evolution training set the standard, and he's probably taught more people the paid traffic game than anyone else online.   But a while back, Jonathan got tired of his students making more than him, so he got off the "guru" merry-go-round of seminar speaking and coaching and product launches...and decided to hole up in his cave and focus on his own business.   And about once a year ... sometimes less...Jonathon emerges and delivers his latest traffic bombshells.  And now is that time.   And because Jonathan and I are such good friends, he agreed to let my customers and subscribers check out his full training course for no charge.   It's truly a "try before you buy" deal.   OK, you do pay a penny, but that's just to verify your card info.   I warned my students about not putting all their traffic eggs in AdWords...and then the Google slaps came.  I'm warning people now not to put them all in Facebook...and Facebook has already cheesed off some folks by changing THEIR algorithms.   If you want to slap-proof your traffic, it's wise to explore as many alternate traffic sources as you can.  There's nobody savvier than Jonathon. And he's letting you try it for no charge. And I don't know how long he'll stay "out of his cave".    So, check it our here.   Carpe Diem, Perry Marshall       ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

The 80/20 of Staring Down Death?

80/20 All Star Interview Martin Howey Wednesday, April 9, 2:30pm Eastern REGISTER HERE  $7   Mel,   We sometimes use war metaphors and life-or-death language when we talk about business. Athletes do it when they speak of their sporting contests. Politicians do it on the campaign trail. Colorful language and hyperbole to add drama to events that, in reality, have little to no resemblance to warfare or actual life-and-death situations. Well, on Wednesday we're going to drop the metaphors and get real. Because, while consultant Martin Howey has stared down thousands of business problems over his decades-long career as a highly paid consultant... He established Top Line Business Solutions with over 1,350 independent offices all over the world Wrote 28 books including How to Start, Run, and Profit from Your Own 7-Figure Consulting Practice And advised over 10,000 clients including Allstate, Coca-Cola and Nabisco. ...he's also stared down cancer. And that's what we're going to get real about on our 80/20 All Star Interview on Wednesday, April 9, at 2:30 PM Eastern. What paradigm-shifting business insights and life lessons does a hard-nosed consultant pull from the toughest of all battles?       And if this disease plans on whipping me,     it had better bring a lunch.     'Cause it's going to have a long day doing it"                    -Martin Howey Are you ready to get real? Register Here. Carpe Diem,   Perry Marshall       ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Thursday: From Remote Control to Master Connector

Creating Connection Currency with Larry Benet Thursday, April 3 Noon Eastern Register Here   Mel,   I like to hide in my cave and run my world via remote control as much as I can. After many years of drinking the Amway Kool-Aid, riding the non-stop rejection bus, doing face to face sales pitches with people I KNEW were silently thinking, "I wish this guy would just leave me alone", I was ready to build a business where I could escape into my own tightly-controlled kingdom. Sound familiar? Chances are you dream of living in such a fiefdom or have already constructed your own. It's one of the differences between marketers and sales people.  Marketers want the remote control.  Sales people like to get out there among 'em.   But recently I got invited to a party.  Some of you may have heard my interview with Leigh Steinberg, the sports agent. It was his Super Bowl party. And before the party I decided, "OK, I'm gonna be a flaming extrovert for four hours and NOT wait for the world to come to me." It was like Amway all over again, except I wasn't trying to recruit anybody. Just shaking hands and saying, "Hi, I'm Perry from Chicago, what's your name?" It's amazing how many people you can meet in four hours if you just do that. And one of the first guys I met was a high flying venture capitalist who turned me on to some very important business changes which I discuss in my latest newsletter.  Never would have met him if  I had stayed on "remote control". What's my point?  Well, the first quarter of 2014 is over. How are you doing? Time to review your annual goals and see if you're on track.   And no matter what those goals are...hitting your sales targets, raising money for your business, hiring key employees, getting your kids into the right school, raising money for your favorite cause...there's one way to boost your results better than anything I know.  And not just for THIS year, but for the long term, year after year: Creating "Connection Currency" by building high trust relationships. You can't achieve any goal without people. And just one or two key connections could be the little hinges that swing massive doors for you in 2014 and beyond. I know it sounds cliche, but it's true: It's not what you know, but who you know. But the good news is, you don't have to pump hands all night at a party full of people you don't know.  There is an 80/20 to developing key connections that can transform your business. My friend Larry Benet is one of the best I have ever seen at building high trust relationships and getting results for him and his clients as a result. Larry founded SANG-The Speaker and Authors Networking Group which has some of the top thought leaders in the world like myself, Tony Robbins, Jack Canfield, Tony Hsieh of Zappos,  Lisa Sasevich, Sandra Yancey, David Bach, Brian Tracy, Mari Smith and many others. And in our webinar on Thursday, Larry will be discussing and DEMONSTRATING what he calls his “rules of engagement" with a lucky caller. You'll see how to use these rules of engagement to open doors to meet people who you previously thought were "unreachable", do joint venture deals, and use 80/20 to determine who to focus on. To register and/or submit a "hot seat" application, just click here. The remote control is OK for tweaks and adjustments, but only PEOPLE can truly transform your life. Carpe Diem, Perry Marshall   ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

The Number 1 Success Skill for the 21st Century

Mel, What's wrong with the internet? Smart people and stupid people get equal airtime. It takes discerment - watching the smart and stupid thrash it out and noting the contrasts - to succeed. Here are some of the contrasts I've observed while watching the mosh pit. You can learn a lot from Jerry Springer.  http://www.perrymarshall.com/renaissance/discernment/ Perry Marshall **NOTE: Please do not reply directly to this email. Instead, visit http://perrymarshall.com/support with any questions or concerns.  Update subscriber options

Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

3 Days Left to Get $4000 in Adwords Consulting

Your Shot at $4000 in Adwords Consulting From Me and Larry Kim at Worstream Contest Ends Friday, March 23 Enter Here   Mel,   Sunday is the last day to enter to win 2 hours of no-charge PPC consulting from Larry Kim of Wordstream and me, Perry Marshall.  That's around $4000 worth of consulting.   What do you have to do to get a shot at it?   Just do something you probably should have done already: Let them grade your PPC account here. They call it "40 hours of PPC Analysis in 60 seconds" and I can't think of a better way to start squeezing more juice out of Google Adwords with less time, freeing you up to work on even more profitable, bigger picture stuff. It's 80/20 for Adwords. Some of my best and customers use Wordstream software and report outstanding results. It doesn't cost anything to get started...and you get a shot at $4000 worth of additional Adwords consulting. But the contest ends in just 3 days, so click here today. Carpe Diem,   Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com   Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Wise Words for the Rank Beginner

Mel, Lately I've been talking a lot about the importance of hard work, passion and how we all need to beware the "anyone can do it" promises of some marketing gurus out there. Yeah, I know, I'm supposed to tell you how easy and effortless it's gonna be. Well there's plenty of others who happily tell you that. For those of you who are still with me, I have this advice: Find a Land of the Blind where you can be King. If we made a list of every niche market that exists, 80% of them would not require you to possess very much "Art Factor" at all. A good criteria for choosing a market, then, is little or no Art Factor required. If you're mining copper in The Congo, you get yourself a half-dozen issues of Copper Miner Monthly and curl up on the couch for some enjoyable reading. You make an astonishing discovery: There ain't a soul in this industry who knows how to market anything. Look, here's a company that spends $200,000 a year on marketing and they only get one new customer a month. Hey, that means if I can get them a new customer for less than sixteen grand, they're getting a good deal. Congratulations, sir, you have just found a Land of the Blind. Go be king. Be a Marketing Maniac. If you're going to crawl inside this thing... if you're going to have a feeling for it, then you need to be marketing obsessed. Look for vital clues about human psychology everywhere. Find stuff in today's newspaper, in fundraising campaigns, in today's mail... go to the doctor and while he's checking the lymph nodes under your groin, ask yourself, "How did he manage to sell me on this idea of feeling me out down there in the first place?" You know you're a Marketing Maniac when: People start giving you their junk mail because they "thought you might be interested." And you find, oddly, that you are interested. Welcome to the Marketing Maniac Hall of Fame. Know thyself and act accordingly. Make a list of microcosms you've belonged to in your life. Every club you've been a member of...write it down. Every political organization...write it down Every job and career you've been in...write it down Every subject you liked in school, Every sport you played, Every magazine you've ever subscribed to, Every cause or religious organization, Every hobby... ...it all goes on the list. You now have a very large number of markets you can investigate. Do They Spend Money? How Much? Go through the list ... do people spend money in political organizations? Uh, yes, they most definitely do. Could be a place where you could be paid to generate results. Could also be a place where you test your marketing chops as a volunteer. How about all those jobs you've had, do people spend money in those professions? On advertising? Which ones spend the most? Go forth and conquer. Perry Marshall **NOTE: Please do not reply directly to this email. Instead, visit http://perrymarshall.com/support with any questions or concerns.  Update subscriber options

Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

This is Win-Win: 2 Hours of PPC Consulting Contest

Mel,   This may be the best "80/20" time you spend all week... Larry Kim and the PPC geniuses over at Wordstream are offering 2 hours of no-charge PPC consulting from Larry and yours truly. That's around $4000 worth of consulting.   What do you have to do to get a shot at it?   You just have to do something I recommend you do anyway, even if they weren't offering the contest prize: Let them grade your PPC account by clicking here They call it "40 hours of PPC Analysis in 60 seconds" and I can't think of a better way to start squeezing more juice out of Google Adwords with less time, freeing you up to work on even more profitable, bigger picture stuff. It's 80/20 for Adwords. Some of my best and customers use Wordstream software and report outstanding results. And it doesn't cost anything to get started...and you get a shot at $4000 worth of additional consulting to boot. What a way to start your week! There's one week left in the contest, so click here today. Carpe Diem     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here