Instagram a ‘police scanner’ for a demographic

November 14, 2012 Subscribe | View as Web page. THEDAILYBUZZ A roundup of emedia news and views from around the web In this Issue Now blogging on Boston.com: Advertisers Android accounted for 72% of smartphone sales in Q3 Google inaugurates its super-high-speed Internet service Instagram a 'police scanner' for a demographic Here's how it looks when big data goes mobile-first Banners on phones: A dog that won't hunt advertisement Integrated Ad Sales Insights Increase print and online ad sales today with MagazinesRadar's Integrated Ad Sales Intelligence.  Click here to learn more. Now blogging on Boston.com: Advertisers The Globe's "Insights" program puts a new spin on native advertising by letting local brands syndicate their blogs and other social media content on Boston.com. Dedicated pages include social sharing tools and company information and are optimized for mobile. FULL ARTICLE - eMedia Vitals advertisement Using responsive design to tell stories This eBook was designed to help digital media professionals accelerate their Website redesign process and improve the end product. Our content will provide you with the practical knowledge you need to get the best results from your next website redesign. Download your free copy. Android accounted for 72% of smartphone sales in Q3 Two findings from Gartner's latest study about hand-held mobile devices mean publishers may want to pay special attention to optimizing for Android smartphones: 72% of smartphones purchased in Q3 were Android devices, and audiences may be holding on to their smartphones for longer so they can focus on purchasing tablets. FULL ARTICLE - TechCrunch Google inaugurates its super-high-speed Internet service Once Google is through with Kansas City, data speeds will be "more than 100 times faster than what most Americans have today," according to the company. Residents are expected to pay $70 per month for the service. For publishers, two things matter: audiences will soon have faster connections for viewing content, and more disposable income from paying less for their network service. FULL ARTICLE - CNET Instagram a 'police scanner' for a demographic The Boston Globe is using Instagram in an innovative way that is yielding valuable demographic data. The paper's "Snap" project displays every Instagram image on an area map, illustrating stories going on locally. Here are 4 audience insights gleaned from Instagram. FULL ARTICLE - 10,000 Words Here's how it looks when big data goes mobile-first All markets are after faster and more convenient ways to make business decisions, including media companies, their partners, and their audiences. In response, brand-new startup Zoomdata says it will focus on mobile first, and analyze data in real time. FULL ARTICLE - GigaOm Banners on phones: A dog that won't hunt BuzzFeed President John Steinberg talking about why audiences don't want display ads in the smartphone environment: "They don't want to be interrupted when they're trying to get to a piece of content." FULL ARTICLE - Digiday advertisement Advertise in the Daily Buzz If you are interested in advertising in The Daily Buzz, please contact Prescott Shibles at (917) 740-0026. You are receiving the Daily Buzz as a valuable member of the eMedia Vitals community. Please feel free to contact us at any time with feedback and comments. Click here to unsubscribe. Our mailing address is: Vital Business Media 65 Broadway New York, NY 10006 Copyright (C) 2012 Vital Business Media All rights reserved.