Wednesday, February 20, 2013

A real-world mobile strategy cheatsheet

February 20, 2013 Subscribe | View as Web page.
THEDAILYBUZZ
A roundup of emedia news and views from around the web
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In this Issue
WSJ's digital managing editor on the intersection between tech and content
Why Future is focusing on tablets and online
In 2013, it's all about mobile
A real-world mobile strategy cheatsheet
Why LinkedIn is a sleeping giant of publishing
Principles for successful button design
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WSJ's digital managing editor on the intersection between tech and content
With editors fighting to get news posted to a publication's digital platforms asap, the latest technology—and people who know how to deploy it—is an asset. The Wall Street Journal must satisfy its millions of digital readers not only with quality content, but by delivering a great experience. The WSJ's digital managing editor tackles the job by "embedding developers in the newsroom."
FULL ARTICLE
- The Media Briefing
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Why Future is focusing on tablets and online
Magazine publisher Future shared the how and why of its digital focus at the Digital Media Strategies conference in London, including key stats and what's working. "Around 6.4 million people have signed up to receive push notifications on mobile devices—which are people Future can market to," for example.
FULL ARTICLE
- Journalism.co.uk
In 2013, it's all about mobile
Mobile strategies are taking a lot of effort, but it appears that there is no choice. With mobile adoption racing ahead, media companies must keep up or be forgotten by all but a few fan clubs. Here, The New York Times dissects a ComScore report that weighs in on the mobile movement.
FULL ARTICLE
- The New York Times
A real-world mobile strategy cheatsheet
Are you struggling to convince your organization that a sound mobile strategy is imperative? In the event that you get a chance to plead your case, here are some talking points to bring to the next leadership meeting.
FULL ARTICLE
- ReadWrite
Why LinkedIn is a sleeping giant of publishing
LinkedIn has always been a bit of an enigma as far as social media networks go. Some claim it helps them in their careers, others feel it's a quasi-necessary time suck. There is no clear path to success via LinkedIn, but perhaps the platform's real role is as a business publisher.
FULL ARTICLE
- Digiday
Principles for successful button design
The simple website button deserves more consideration than you may realize. A button's size, shape, shade, shadow, and more all weigh in when it comes to drawing eyeballs. Here are 10 points to consider when designing a button for your site.
FULL ARTICLE
- Webdesigntuts+
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