The SaaS collapse and what it means for your future

Equity 2.0 Seminar The Perry Marshall Event of the Year REGISTER NOW!   Mel,   Remember when Software as a Service (SaaS) was the golden ticket?   Build a solid product, get recurring revenue flowing, and you could count on a predictable 4-5 year path to a lucrative exit.   That world is gone.   Just look at what happened to Keap (formerly Infusionsoft). In 2017, they were valued at nearly $1 billion. Goldman Sachs had invested $50 million. Their founder Clate Mask was projected to be worth $100 million.   But the landscape shifted dramatically. By October 2024, they sold for $80 million – less than a tenth of their peak valuation. After obligations were paid, shareholders got nothing.   This isn't an isolated case. During the last year, SaaS valuations across the board have softened as AI startups demonstrate they can penetrate established market positions faster than ever before.   It used to be possible to map out your exit 4-5 years in advance. Now? You're lucky if you can see 18-24 months ahead.   This is why we're devoting an entire session at Equity 2.0 (Chicago, April 22-24) to these compressed timelines and what they mean for your exit strategy.   You'll discover:   - Why traditional SaaS metrics and valuations are being upended - How to protect your market position when technology cycles are accelerating - Where the new opportunities are emerging - What timeline you should REALLY be planning around   The rules have changed. The question is: Are you playing the new game, or still following last year's playbook? My Million-Dollar Promise If you digest the pre-event materials, come to Chicago and fully participate in the first two days of the event… And if you don't believe this seminar showed you how to make, or avoid losing, at least one million dollars… I'll refund every penny plus $500 of your travel expenses.   Get the full seminar details here.   Seize the day, Perry       ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459