Fix Your AdWords Traffic (Workshop Saturday)

80/20 AdWords Get-It-Done LIVE Workshop Saturday October 17, 11AM Eastern SIGN UP HERE   Mel,   Engineers like me specialize in understanding, building and fixing complex systems.    It’s what we do.    So, sometimes we’re a little stubborn about asking for help figuring out systems.    I was that way all the way back in college. It took me until my senior year to finally break down and hire a tutor.   Best academic decision I ever made.   Suddenly I was flying through material that I was previously slogging through just weeks before.    I’ve tried to keep that lesson in mind as my business has grown: When faced with a very complex system, should I slug this out on my own? Or is there someone who can tutor me to get me down the learning curve MUCH faster?   Ask yourself that questions as often as you can. It’ll save you years of headache and empty pockets.    And as internet marketing has matured, every system we use has gotten more and more complex.   Probably none more so than AdWords.   I can still hold my own in an AdWords account, but if I was going to build one from scratch these days, I’d hire someone who knew more than me to help me set it up.   Now, that normally costs a fortune. But it’s worth it.    The really good AdWords consultants, like Travis Phipps, charge $2500 just to look at your account…they ask for, and get, one-year commitments before they get started.    And they usually require that you be spending at least $25,000 per month on AdWords.    But they’re worth every penny.   Travis gets his clients eye-popping results that make those fees seem like pocket change.    Check out some the examples on this page to see how Travis changes the businesses…and LIVES…of the entrepreneurs he’s worked with.    But don’t worry if you don’t have that kind of traffic or that kind of cash.    Because now you can get Travis to do it for you for far, far less.    Here’s your chance to get your AdWords account set up exactly the way Travis sets them up for his 5- and 6-figure clients.   In just 4 short hours, Travis will work WITH you to get your account set up right. He won’t leave until it is!   And, no, you won’t have to make the $300,000-plus commitment Travis’s clients have to make to get this kind of set up.    No, in fact, it’s probably less than what you pay for internet service per year!   Click Here to Get the Details   How to Set Up a "Million Dollar" AdWords Account LIVE WORKSHOP   Carpe Diem,   Perry      ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

How “Auto-Selling” works to pull in sales automatically

Mel,   Yesterday, I let you know about Jon Benson’s upcoming free LIVE Workshop on The Power of Auto-Selling. Go here if you haven’t already, fast. And register while there’s still a few spots open. I also promised I’d share how Auto-Selling manages to work its wonders when it comes to duplicating the power of word-of-mouth advertising on auto-pilot. We both know that you need a video sales letter (VSL) or a sales page that sells your product or service around the clock. The Internet never sleeps, and neither should your sales message. Auto-Selling leverages this on-demand power with an added twist: It makes your prospect feel as if they’ve been given a hot tip by someone they trust. How? All by using a simple 3-Step Selling Sequence that Jon will cover live in the upcoming workshop. This Sequence triggers a series of “Yes” experiences that Jon refers to as “The Yes Reflex.” This is similar to how you respond when a friend you trust tells you about a product or service they love. And it puts the word “YES” into your prospect’s mind, and eventually triggers it like a reflex. That would come in handy when that buy button appears, now wouldn’t it? You bet.   Now, Auto-Selling is the next best thing (perhaps even better) than word-of-mouth advertising. Yet why does word-of-mouth advertising work so well? The reason is actually a bit more mysterious than you might imagine. It’s all thanks to the psychological principles of “inclusion” and “rapport.” I’ll send you another email in a few days to explain how these two “ancient brain” triggers can mean far more sales from any email you send, any sales page you mail to, and any VSL you create. For now, you really MUST register for this free training. Your sales will suffer without it… and with this under your belt, you’ll have an unfair advantage over your competition.   Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below: Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

How “Auto-Selling” taps into our primal urge to say “YES”

Mel,   Every online marketer knows that word-of-mouth is the best way to sell your product or service. Nothing beats it… right? Not so fast. “Auto-Selling” is one of the hottest ways to engage the same psychology that makes word-of-mouth so powerful… … and it works completely on autopilot. ZERO word-of-mouth required. “The VSL Godfather” and 10-figure copywriter Jon Benson is letting marketers in on the hottest trend in online sales since the invention of the squeeze page. So… what is "Auto-Selling"? Auto-Selling is Jon's method for putting online sales on autopilot by flooding the buying center of your prospect's mind with a stream of positive yes experiences. This is done in 3 simple steps Jon will reveal in the Workshop here.   Here’s what’s crazy: You don’t even need a product or a list to leverage the power of Auto-Selling. You can start using these principles with nothing more than a Facebook page or your email account. Jon is currently teaching this new way of selling online in a free LIVE online workshop for a select few folks like you. It’s coming up this Wednesday, October 21st, so you need to go here right now to register before all the spots are taken.   How does it work? I’ll share that with you tomorrow. For now, jump in before Jon’s limited seating slots are history.   To your success,   Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below: Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Get Your “Million Dollar” AdWords Account (Workshop Saturday)

80/20 AdWords Get-It-Done LIVE Workshop Saturday October 17, 11AM Eastern SIGN UP HERE   Mel,   Are you mumbling to yourself, “I know there’s something wrong with my AdWords account, but I just don’t exactly what it is.” ?   Or    “My traffic is down…my traffic is more expensive…my clicks aren’t coming like they used to…but I’m not sure why.” ?   Or    Do you KNOW something’s not quite right but you don’t have the time or patience to dig deep into the complex AdWords machinery and figure out what it is?”    And you don’t want to pay a high-priced consultant to figure it out for you?    Or   Are you thinking about setting up an AdWords campaign…but you’re a little bewildered by everything you have to do to get it set up exactly right?    If you said yes to any of those, then click here to find out about a first-time-ever Planet Perry event.   How to Set Up a “Million Dollar” AdWords Account (for less than you pay for internet service).     On Saturday, October 17, traffic expert Travis Phipps is going to lead you by the hand through every single step of setting up a million dollar campaign. Exactly like he does for his clients who spend 5- and 6-figures a month on AdWords.    But you won’t have to make a $300,000 commitment the way Travis’s clients do. Far from it.    By the end of the live workshop, you’ll have your account set up.    Travis won’t leave until you do.    If you think this is just another “coaching program,” think again.    This is a Get-it-Done right once and for all workshop.    Only implementers need apply…   SIGN UP HERE   Perry          ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Last Call: Questions Consultants Ask ($29 Webinar TODAY)

$29 Webinar Questions Consultants Ask…Answered By Perry Marshall and John Paul Mendocha TODAY October 6, 3PM Eastern REGISTER HERE   Mel,   We’re about to get rolling with “Questions Consultants Ask” for just $29 in about 2 hours. Unless you’re booking more high-paying, low-maintenance clients than you can handle, you should be on this call. We’ll be diving into questions like…   Why do I feel like prospects are chopping me down at the knees before I even start my proposal? Why do my clients expect me to work for free to prove my value? Why don’t my clients hamstring my strategies by not implementing all of my recommendations? Why is it so hard to find and lock down new clients? Am I even in the right market? How do I land my first high-paying client? If you’re asking yourself any of those questions, this will be the best $29 you spend all year. And if you don’t see your question above, we’ll give you a chance to submit your question too. See details on the registration page. Book more clients, bill more hours, deposit more cash…and make 2015 your best consulting year yet… REGISTER HERE for JUST $29. Carpe Diem, Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Questions Consultants (Forget to) Ask ($29 Webinar TODAY)

$29 Webinar Questions Consultants Ask…Answered By Perry Marshall and John Paul Mendocha TODAY October 6, 3PM Eastern REGISTER HERE   Mel,   You've heard of the four stages of competence, right? Unconscious incompetence: You don’t know what you don’t know. You not only don’t know the answers, you don’t even know the questions you should be asking. You’re in the bottom 80%. Conscious incompetence: You know what you don’t know. You know what questions you should be asking, you just don’t know where to find the answers yet. You’re in the top 20% Conscious competence: You know what you know. You’ve asked the right questions and gotten the right answers and you’re applying them. You’re in the top 5%. Unconscious competence: You know what you know so well that you don’t even need to think about it in order to do it well. It’s muscle memory now. You’ve asked all the right questions and internalized the right answers so deeply that you’re in the top 1%. If you’re a consultant, you can’t afford to be in those first two stages. You need to escape them TODAY. If you’re in those two stages, you’re a sitting duck waiting to be picked off. Even if you’re “only” in the top 20% of your industry, you’re still going to get your knuckles sliced off by price-gouging clients looking for “free proposals”, “free consultations” and “low introductory fees” until “we see that things are working out.” You can’t get stuck there. It’s the Dead Zone. You have to move to stage 3 and 4 as fast as you can. Because that’s where you call the shots. That’s where you set the prices. That’s where you decide who you will and will not consult with. That’s where the demand for you time exceeds the supply. That’s where you achieve freedom. And I don’t know anybody who has achieved…and helped me achieve…Stage 4 competence and freedom more than John Paul Mendocha. John knows what questions consultants should be asking, he knows the answers, and he’s internalized them so deeply that it’s kinda spooky. And today at 3pm Eastern, John and I will not only be answering your consulting questions, we’ll also be answering questions that you might not even know you should be asking! This is for You if You Find Yourself Muttering…   Why do I feel like prospects are chopping me down at the knees before I even start my proposal? Why do my clients expect me to work for free to prove my value? Why don’t my clients hamstring my strategies by not implementing all of my recommendations? Why is it so hard to find and lock down new clients? Am I even in the right market? How do I land my first high-paying client?   If you’re asking yourself any of those questions, this will be the best $29 you spend all year. And if you don’t see your question above, we’ll give you a chance to submit your question too. See details on the registration page. Book more clients, bill more hours, deposit more cash…and make 2015 your best consulting year yet… REGISTER HERE for JUST $29. Carpe Diem, Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Computer Pants, Sunsets and the 4-Foot Commute ($29 Webinar)

$29 Webinar Questions Consultants Ask…Answered By Perry Marshall and John Paul Mendocha Tuesday October 6, 3PM Eastern REGISTER HERE   Mel,   A few musings on a pleasant afternoon in late September… I’m looking out my home office window right now at an absolutely gorgeous sunset. The Creator is really showing off. And I get to kick back, put my feet on my desk, and savor the equinoctial majesty. My friend and copywriter/consultant John Fancher called me from his car a few days ago. He said, “Perry I’m stuck in traffic on a weekday for the first time in about 10 years. I’m so glad I don’t have to do this every day anymore. And I have you to thank for that.” Yup, the 4-foot commute is a good thing. And my very good friend Jamie is a partner at a high-powered consulting firm. Not like Planet Perry at all. When he’s working from home, he sometimes jokes that he’s in his “computer pants.” What are computer pants? Well, if you’ve ever done a Skype meeting in your underwear, you know what they are. Pants you can’t see on the computer screen! What do all these glimpses into the life of a consultant have in common? Freedom. Freedom to slowly sip the sunset from your home office. Freedom from smog, horns and anxiety of traffic jams. Freedom from knuckle-slicing, micro-managing bosses. Freedom from…pants? My friend Sunny Hills asked us to let him into one of our first AdWords Bootcamps way back when. Now Sunny goes on Alaskan cruises, fires clients he doesn’t want to work with, and pretty much writes his own ticket. Go, Sunny, go. Freedom. Whatever freedom you’re looking for, you can get it as a consultant. If you ask the right questions and get the right answers. Early on, I wasn’t doing either. Until I met John Paul Mendocha. John showed me what questions I should be asking…and where to find the right answers. And that has made a huge difference in my consulting “freedom.” So, I’ve asked John to join me on a very affordable webinar ($29) to ask and answer some of these most important questions. This is for You if You Find Yourself Asking…   Why do I feel like prospects are chopping me down at the knees before I even start my proposal? Why do my clients expect me to work for free to prove my value? Why don’t my clients hamstring my strategies by not implementing all of my recommendations? Why is it so hard to find and lock down new clients? Am I even in the right market? How do I land my first high-paying client?   If you’re asking yourself any of those questions, this will be the best $29 you spend all year. And if you don’t see your question above, we’ll give you a chance to submit your question too. See details on the registration page. Book more clients, bill more hours, deposit more cash…and make 2015 your best consulting year yet…   REGISTER HERE for JUST $29 Carpe Diem, Perry Marshall     ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Update subscriber options   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here