The Times subsidizes Nexus 7 to snag subscribers

December 04, 2012 Subscribe | View as Web page. THEDAILYBUZZ A roundup of emedia news and views from around the web In this Issue Death, taxes and the demise of The Daily The Times subsidizes Nexus 7 to snag subscribers Mary Meeker's latest must-read presentation on the state of the web OneSpot launches platform for turning articles into ads 6 AdWords enhancements offer more insights, efficiency A look at responsive CSS frameworks advertisement Eliminate Audience Information Silos! A comprehensive database can build known audience, reader relationships, and revenue. Click for information on IPro Audience Database Builder with direct interface to WordPress and Drupal Death, taxes and the demise of The Daily Say all you want about The Daily's innovative design and "one-of-a-kindness." The bottom line is that its business model was doomed by some very traditional - and increasingly outdated - publishing industry principals. FULL ARTICLE - eMedia Vitals advertisement Audience Data Got You Down? Download our Ebook! Learn how to leverage and monetize reader interactions. Every customer action is an opportunity: subscriptions, newsletter opt-ins, free and paid downloads, event registrations, product purchases, and even individual page views. Download this ebook. The Times subsidizes Nexus 7 to snag subscribers Here's an interesting way to gain digital subscribers: News Corp's The Times is reportedly selling readers a Nexus 7 tablet for around $80 (usually priced at $320) when they subscribe to the newspaper's weekly digital access package. Essentially, The Times is providing the content, the platform, and the incentive to become a digital subscriber. FULL ARTICLE - paidContent Mary Meeker's latest must-read presentation on the state of the web Here is a crash course in need-to-know information about the digital space, otherwise known as the slides from Mary Meeker's State of the Web presentation. Key insights include information about big data and digital payment systems. FULL ARTICLE - Business Insider OneSpot launches platform for turning articles into ads Article or ad, audiences want to be engaged by content. OneSpot is offering a platform that claims to pull all company blog posts from a website, repackage that content into banner ads, and then deliver those ads to targeted audience members. FULL ARTICLE - TechCrunch 6 AdWords enhancements offer more insights, efficiency If you use Google AdWords, the company has made some recent improvements that are more responsive to your efforts. For example, if you make a change to your campaign that might negatively affect your outcome, AdWords will alert you. Here's more. FULL ARTICLE - Search Engine Watch A look at responsive CSS frameworks Responsive design allows our website content to adapt to mobile screens in a viable way, but how do Cascading Style Sheets (CSS) frameworks fit into the picture? Here is insight from a review of 15 responsive CSS frameworks. FULL ARTICLE - Treehouse advertisement Advertise in the Daily Buzz If you are interested in advertising in The Daily Buzz, please contact Prescott Shibles at (917) 740-0026. You are receiving the Daily Buzz as a valuable member of the eMedia Vitals community. Please feel free to contact us at any time with feedback and comments. Click here to unsubscribe. Our mailing address is: Vital Business Media 65 Broadway New York, NY 10006 Copyright (C) 2012 Vital Business Media All rights reserved.