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Twitter unveils new search capabilities with major impact for breaking news |
In an effort to make its search capabilities more robust, Twitter has added a human element to the mix. The change will mean that Twitter will monitor popular search terms, which are usually short-lived, and send queries to human evaluators for categorization. In doing so, Twitter Search should become more sensitive to breaking news and deliver timelier information. |
FULL ARTICLE | - The Wall |
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Bitly launches APIs to track what's being read on social networks |
Social search is a big deal for media outlets, and Bitly is lending a helping hand with three new APIs that will allow app developers to track which links ar getting the most clicks on social platforms. The APIs will reportedly provide metadata, including search languages, search keywords that are spiking in interest, and "real-time search that supports queries by topic, domain and user location." |
FULL ARTICLE | - SocialTimes |
The digital tinkering continues - and that's a good thing |
Early indications of a tipping point as digital revenues catch up to print at leading brands. As publishers experiment with new products and services, can they continue to turn digital dimes into real dollars? |
FULL ARTICLE | - eMedia Vitals |
How to effectively budget your social media program in 2013 |
Your social media strategy is important enough to your overall operations that you have hopefully budgeted for a dedicated team of seasoned professionals to handle your publication's social presence. Here are 6 budget considerations to help you make informed decisions regarding content development, channel management, and more. |
FULL ARTICLE | - ClickZ |
3 analytic tools to improve your social media performance |
Worried about your brand's social media performance? You should be. Here are 3 tools to help you monitor your brand across the Internet, improve your Facebook Page's performance, and i.d. the most shared content put out by your competitors. Included is how to set these tools up and use them effectively. |
FULL ARTICLE | - Social Media Examiner |
How and why to verify your Pinterest account |
Your publication's Pinterest account is a great way to show off your amazing imagery and promote articles, but if you haven't verified it yet, you could be missing out on traffic and engagement. Here are 3 easy steps to verification and why it will improve your SEO. |
FULL ARTICLE | - JeffBullas.com |
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