Mel, Jay Harper of Red Apple Lipstick came to a 4-Man Intensive a couple of months ago. Now if you ever get a chance to meet Jay, you'll know I didn't even have to show up that day for the experience to live up to its name of "Intensive." It would have been enough for HIM to show up. Here's a story Jay sent me: I took the "testosterone" letter and reworked it to fit my own customer email list. I sent it out last wednesday with an offer attached to the end and a plea for help in the way of reviews and "please tell just one other woman about what you have learned to day." The email had mainly to do with the discovery of an ingredient in makeup that promotes the growth of breast cancer (which is true). I stole another page from you and titled it: "SLAY THE MAMMARY OCTOPUS" I held my breath and clicked send. The offer included an exclusive sale of some brand new products to my VIP club members at a discount in exchange for their testimony. The sale was to begin Friday at 10 am and end Sunday at 10pm. When 10am hit, we were watching the traffic on our site live and 65 people were sitting there, logged into their account, waiting for the new products to come online. Mind you, this letter ONLY went to my newsletter list of 3000 names and posted once (and quietly) to facebook. Your facebook book actually built my business. When I started, I thought it might be fun to ONLY advertise on facebook before google just "to see if it could be done". Over the weekend, my wife and I were astounded at the results. The letter was opened by less people than normal, only about 550, but the results were TRIPLED. By the end of the weekend we had 169 sales for a total revenue of around 9100 dollars. By simply be daring enough to employ a single technique you gave me combined with great hot buttons, I paid for your bobsled run in a single weekend, all under MY control, not the shifting sands of google! I am about to slaughter my competition, who are all asleep at the wheel and grossly misjudge my customers. Imagine the running of the bulls in Spain but imagine that the folks in the street don't know the bull run is happening. They are window shopping, looking at the shiny objects of desire on the other side of the glass and here comes the bull! My competition are the shoppers and I am that bull. ~ ~ ~ How can anyone NOT open an email from somebody they know, called "Slay the Mammary Octopus?" Congrats to Jay Harper for being INTENSE. Do yourself a favor and crank up the intensity level and slay your own octopus. Carpe Diem - Seize the Day. Perry Marshall - - ***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com |
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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459
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