Look Over Richard Koch's Shoulder
Star Principle Hot Seats
Friday, August 29, 11AM Eastern
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Mel,
At my 4-Man Intensives, one of the most common pearls of feedback I get is "Perry, I got almost as many great insights for my business by listening to the OTHER guys' hot seats, than I got from my own hot seat."
Often, we can get myopic about our own business. Can't see the forest for the trees. And we need the clearer perspective that comes from watching experts evaluate other businesses in order to get the breakthrough ideas we need to take our own business to the next level.
And on Friday, Richard Koch is going to give a live, look-over-my-shoulder demonstration of how he applies the Star Principle, BCG matrix, simplification formula, and his other investment evaluation tools to potential investments.
And he's going to do it on real, live businesses...businesses run by members of Planet Perry, like you. And he's going to show the business owners what they need to do to take their businesses from good to great...and maybe even turn them into "STARS".
These will be fast-paced, no-holds-barred, "hot seats".
And, because I would estimate the value of Richard's consulting time to be somewhere north of $10,000 per hour, even the "collateral" insights you catch will be reason enough to tune in.
Warning: This may sting a little. You may discover that your business has a ways to go before it can be a star. I've certainly discovered that about my own business over the last few months applying Richard's tools. But, far better to find out those "inconvenient truths" now (and start fixing them today), than to find them out the hard way 2, 3 or 5 years from now. Carpe diem, seize the day.
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Perry Marshall
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