Thursday, January 3, 2013

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Mel

We hope you enjoyed your free 14-day trial of Fanalytix™. To continue using Fanalytix™ to pump up your marketing or for more information on how to fully harness Fanalytix™,  call or email Josh Thomas at:

1 (512) 536-0799
Josh@Fanalytix.com

To your success!

Support Team
Fanalytix™ LLC

 

 



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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

6 easy ways to make your website tablet-friendly

January 03, 2013 Subscribe | View as Web page.
THEDAILYBUZZ
A roundup of emedia news and views from around the web
In this Issue
How Hearst has nearly 800,000 monthly digital U.S. subs
Hearst's Carey sees mobile capturing half of digital traffic
6 easy ways to make your website tablet-friendly
Digital newsstand vendors reshape pricing, discovery models
AP Stylebook updates detail how to handle user-generated content
How to use big data for lead generation in 2013
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Integrated Ad Sales Insights
Increase print and online ad sales today with MagazinesRadar's Integrated Ad Sales Intelligence.  Click here to learn more.
How Hearst has nearly 800,000 monthly digital U.S. subs
There is no doubt that Hearst is a leader in consumer magazine publishing, but how does it manage to garner so many new monthly digital subscriptions (a reported 800,000)? One way, according to president David Carey, is that the publisher "charges separately for its print and digital editions." Here is Carey's letter to employees for the new year.
FULL ARTICLE
- paidContent
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Audience Data Got You Down? Download our Ebook!
This eBook was designed to help eMedia professionals explore the hows and whys of audience development, database building, and utilization. The process takes effort, but it builds on investments you have already made in content development and audience outreach. Download your free copy.
Hearst's Carey sees mobile capturing half of digital traffic
In his annual staff-wide memo, Hearst Magazines President David Carey said the company achieved nearly 800,000 digital subscriptions in 2012 and is preparing 'for a world where more than 50 percent of our traffic will be on small screens.'
FULL ARTICLE
- eMedia Vitals
6 easy ways to make your website tablet-friendly
By now, you've heard that everyone received a tablet over the holidays, but is your website ready for this platform? Here are 6 simple ways to ensure that it is, starting with determining your site's "tappiness", as well as some examples of the tappiest of sites.
FULL ARTICLE
- Mashable
Digital newsstand vendors reshape pricing, discovery models
Zinio and PixelMags are expanding their magazine delivery platforms, borrowing tactics from digital pioneers such as Netflix and Amazon to deliver more customer-friendly subscription solutions and all-access pricing plans. These latest innovations highlight the rapidly evolving dynamics of digital distribution.
FULL ARTICLE
- eMedia Vitals
AP Stylebook updates detail how to handle user-generated content
If your editors are not including user-generated content in your digital offerings, they are probably squandering their content budget. That said, properly attributing UGC has been pretty loosey-goosey thus far. Finally, AP Stylebook has stepped up to offer definitive guidance.
FULL ARTICLE
- 10,000 Words
How to use big data for lead generation in 2013
Of all the ways to use big data for lead generation in 2013, closing the loop may be the most compelling. Here's how and why, including 5 key insights to motivate you.
FULL ARTICLE
- ClickZ
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If you are interested in advertising in The Daily Buzz, please contact Prescott Shibles at (917) 740-0026.
You are receiving the Daily Buzz as a valuable member of the eMedia Vitals community. Please feel free to contact us at any time with feedback and comments.

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Our mailing address is:
Vital Business Media
122 West 27th Street
New York, NY 10001

Copyright (C) 2013 Vital Business Media All rights reserved.

The evil 3-letter word of New Years Resolutions

Mel,

Everybody's blathering about New Years resolutions. Usually the next thing out of their mouth is "And most people abandon them by mid-February." Somebody else chimes in and says, "Aw, I just don't make 'em."

New Years Resolutions work pretty well for me. Why?

Because when I make resolutions, I don't try. I change the SYSTEM.

If you want to exercise more this year, move your office to the attic. Since the restroom is on the main floor, now six times a day you're climbing up and down the stairs.

If you want to take more walks, let your neighbor borrow your car a few days a week so you HAVE to walk to the convenience store instead of drive. Or join a volleyball team where everyone expects you to show up every week.

That's easily worth a few pounds, isn't it?

Those are system changes to your environment. They are far more effective than resolutions to add a new, completely optional habit. (Like rolling out of bed and going to the gym at 6am in freezing weather. Who do you think you're kidding anyway?)

Notice the difference between "try harder" and System Change:

Will Power: "I'm going to try to waste less time answering emails this year."

System Change: "I'm turning over 3/4ths of my inbox to a Virtual Assistant."

Will Power: "I'm going to try harder not to get angry with my kids."

System Change: "I know I've got a grudge against my dad and I've been taking it out on my kids for years. I'm going to clean out the closet and forgive my dad, so the original impulse goes away."

Will Power: "I'm going to try harder to get less distracted with social media this year."

System Change: "I'm going to set my web browser so I ALWAYS have to manually log into Facebook and enter my password, every single time."

Will Power: "I'm going to try to implement more of my business education this year."

System Change: "I'm going to make myself accountable to a friend or the instructor to do my homework."

See that word try? It's a dirty three-letter word. Yes, you can try harder but we all have a finite amount of energy and will power to expend. Systems only require the initial willpower it takes to put them in place.

Resolutions based on "try" fail 80% of the time.

Resolutions based on changing the system succeed 80% of the time.

The income you make in 2013 and 2015 and 2020 will naturally follow the relationships you cultivate and the mentors you surround yourself with. Your thoughts and aspirations are shaped by the environment which you have systemically built around yourself.

The gains you make in 2013 will be because of the systems and structure you live in every day.

You want 2013 to be the best year ever? Make January about changing the systems you live in every day, you won't have to try. You will habitually do and it will be easy.

Perry Marshall

Your comments welcome.

.

.

***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com

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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Wednesday, January 2, 2013

33 percent of Americans own an ereader or tablet

January 02, 2013 Subscribe | View as Web page.
THEDAILYBUZZ
A roundup of emedia news and views from around the web
In this Issue
5 trends that will define design in 2013
2013: The year online security legislation passes?
Oh, the places Tumblr can go
The publishing 2013 checklist
Is this the "Future" for specialist magazines?
30 examples of perfect typography in Web design
Clipped, a Flipboard competitor, aims to better curate news
33 percent of Americans own an ereader or tablet
3 ways to grow an Instagram community
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5 trends that will define design in 2013
2013 is going to be an exciting year for designers. They'll be involved in the tight personalization of services across a connected web of content and devices. And they'll be challenged to make several new experiences intuitive to users. Here are five trends will have the most impact in the new year.
FULL ARTICLE
- VentureBeat
2013: The year online security legislation passes?
Congress is likely to revisit online security legislation — meant to safeguard critical infrastructure from attack — that failed last year. And a looming question for Web giants will be who takes the reins of the Federal Trade Commission, the industry's main regulator, this year.
FULL ARTICLE
- The New York Times
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Audience Data Got You Down? Download our Ebook!
This eBook was designed to help eMedia professionals explore the hows and whys of audience development, database building, and utilization. The process takes effort, but it builds on investments you have already made in content development and audience outreach. Download your free copy.
Oh, the places Tumblr can go
Tumblr, the meme-olicious, gif-tastic, photo-fabulous, (but also occasionally) thoughtful blogging platform attracted 167 million visitors and nearly 18 billion pageviews in December. Here's a look at five areas where Tumblr has moved, and may move more toward, in the year ahead.
FULL ARTICLE
- TechCrunch
The publishing 2013 checklist
Whether it was through more custom approaches, like BuzzFeed and Gawker, or creating a space for advertisers to share their thoughts, like Forbes, 2012 was a year of lessons for many publishers. The new year brings new challenges. Here are the top ones.
FULL ARTICLE
- Digiday
Is this the "Future" for specialist magazines?
Future Plc is one of Europe's best-known magazine publishers. It is neither the most successful, nor the largest, nor even the most inventive. Its recent moves, however, provide good material for discussions of the future of magazine publishing.
FULL ARTICLE
- Flashes & Flames
30 examples of perfect typography in Web design
In web design, typography is sometimes used to impress rather than to help gives the information. Strong fonts are used to make a statement, funny fonts are used to show creativity, colorful fonts are used to show a peaceful environment. In this article you can see a collection of 30 gorgeous examples of perfect typography used in web design.
FULL ARTICLE
- Top Design Magazine
Clipped, a Flipboard competitor, aims to better curate news
Clipped delivers top news content in the form of bullet point summaries that it believes will "save users time and energy." Its app also includes a summarized search engine that allows users to "read summaries about exactly what they want." This sounds like a business model with a lot of "fair use" in it.
FULL ARTICLE
- TheNextWeb
33 percent of Americans own an ereader or tablet
The latest study from the Pew Internet and American Life Project chronicles some unsurprising trends: eReaders saw an almost 10 percent growth in ownership this past year, while the number of people who owned tablets grew 15 percent.
FULL ARTICLE
- 10,000 Words
3 ways to grow an Instagram community
Instagram helps give your brand a personal touch through visuals. While many are up in arms about the changes they've made to their terms of service, its community-building capabilities are well-established. Here are some tips to help improve reader engagement.
FULL ARTICLE
- Social Media Examiner
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Advertise in the Daily Buzz
If you are interested in advertising in The Daily Buzz, please contact Prescott Shibles at (917) 740-0026.
You are receiving the Daily Buzz as a valuable member of the eMedia Vitals community. Please feel free to contact us at any time with feedback and comments.

Click here to unsubscribe.

Our mailing address is:
Vital Business Media
65 Broadway
New York, NY 10006

Copyright (C) 2013 Vital Business Media All rights reserved.

Tuesday, January 1, 2013

My best website building tips, shortcuts and tools

Mel,

I'd like to call your attention to a handy, brief guide to the most valuable website building tools and approaches that I recommend, including: 

-How to get a smashingly good, custom website design for 300 bucks

-My take on the best tools and "moving parts" you need for a functional e-commerce website

-Shopping carts, email programs and ways of taking payment

-How to make sure you ALWAYS get stellar results from service auction sites like Elance 
Get it by logging in here: 

www.perrymarshall.com/members_area/downloads/ultimate-guide-to-adwords-bonus/
(If you don't know/have your password, use the "Lost Password" tool on the page) 


Perry Marshall

**NOTE: Do not reply to this email. Visit http://www.PerryMarshall.com/help with any questions or concerns.



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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Monday, December 31, 2012

New Years Eve Sacred Cow Slaying at 2pm ET today

Mel,

While most of the world parties, YOU are in the saddle, working today. That bodes well for 2013.

How is 2013 going to be DIFFERENT than other years? Why will you make more headway in January and February and every month of the year than in 2012?

Join us today because we're going to butcher some sacred cows and show you...

* The ONE thing you can do that routinely pays you $100,000 per hour - even if your business is tiny

* The ONE thing that most people feel GUILTY about, which cripples performance and expectations

* The ONE thing from Benjamin Franklin that blesses the whole world but MURDERS entrepreneurs

Time: 2pm Eastern / 1pm Central / 11am Pacific

http://www.perrymarshall.com/training/productivity-sacred-cows/

Talk to you on the webinar!

Perry Marshall

***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com

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 We manage our emails with Infusion. Guide and Video explain my secret marketing sauce.


Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459