Tuesday, January 14, 2014

I'm interviewing the world's most famous sports agent, Leigh Steinberg

Mel,

 

On Thursday January 16 I’m interviewing the world’s most famous sports agent, Leigh Steinberg.

 

http://www.perrymarshall.com/training/leigh-steinberg/
 
Steinberg was the inspiration for the famous movie Jerry Maguire with Tom Cruise. He’s represented the No. 1 pick in the NFL draft a record eight times, having scored record-breaking contracts again and again.

Most famous line in the movie: “Show me the money!!!”

If you’ve ever been pounded – assaulted – with one failure after another after another – Leigh is your man.

 

Because... after a couple of DUI’s, alcohol rehab, a massive lawsuit and a divorce, his bankruptcy filing listed his assets as a car ($6,700), a Vizio flat-screen TV ($1,000), miscellaneous personal effects ($650) and a Wells Fargo checking account containing $100. He was sharing office space with a friend.

That was only one year ago.

And now he’s staging a comeback. His new book, "The Agent: My 40-Year Career Making Deals and Changing the Game" comes out in a week. And he’s hosting another one of his world-famous Super Bowl parties.

And he’s going to talk with all of us in Planet Perry about what it’s like to get body slammed and frankly, struggle against self-destructive behavior. To be frank, LOTS of entrepreneurs have addictive personalities, it’s how we focus, it’s what makes us great.

But our addictive personality also makes us vulnerable.

That’s why Leigh has graciously agreed to speak with me openly about all he’s been through. Join me Thursday January 16 at 3pm Eastern time and eavesdrop on our candid conversation.

Show me the money – Again!

Register here - I predict we'll exceed capacity so show up early:

 

http://www.perrymarshall.com/training/leigh-steinberg/

Perry Marshall

 

 

 

 

 

 

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Monday, January 13, 2014

The 'Art Factor' in Online Marketing

Mel,

Not all the feedback I get as an internet marketing "guru" is positive. Everyone has frustrated clients, frustrated students...

And not every "teacher" will take a complaint letter from such a student and read it aloud in front of the rest of the class.

But here's one of my favorites...and my reply's not bad either.

 http://www.perrymarshall.com/renaissance/picasso/

Perry Marshall


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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Sunday, December 29, 2013

Memo from a Pink Koolaid Drinker

Mel,

A very frustrated woman wrote to me on my blog and I'm going to show you her note in a minute.But before I do, a quick bullet:
  • If I were to do what a lot of guys do - and teach newbies that the way to make a lot of money on the Internet is by being my affiliate and selling my products - I would be committing some kind of crime.
A lot of people teach this, and since there's an endless supply of newbies, a lot of people going through the revolving door get taken advantage of.

Yes I have a good affiliate program, and yes my products sell well, but: If you don't have an established market presence already, it's may make you lunch money but it's not going to be megabucks.

Might be good target practice, but it ain't going to make you rich.

Same is true of ANY other program or product you might promote.

First you want to possess some mastery game... then enter a niche you can successfully compete in.

Today I'm going to give you some straight talk about:

1) How ordinary real people get scammed out of their money online, and

2) How ordinary real people actually make money online, or in any new business for that matter.

 Click here to read Gia's letter and my reply

Perry Marshall

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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Saturday, December 21, 2013

The Stephen King Principle of Persuasive Emails

Mel,

Jack born got me on a webinar live with Jason Hornung. I knew nothing about Jason's business and my job was to write an email to convince his prospects to buy - live, on the spot.

My first question to Jason:

"Give me a live, in the trenches Stephen King recount of your former life as a miserable, unsuccessful insurance agent."

(You can listen to our actual conversation here)

Why did I ask him that?

Well if you've ever read a Stephen King horror novel, you know that Stephen King doesn't tell you "Martin was frightened." He SHOWS you:

"The veins bulged on Martin's neck as he regarded the clown's cock-eyed grin and crooked teeth - slime-covered, foul-smelling incisors that had greedily feasted on so many others. Teeth that sensed his own fear and...."

The reason people LIKE Stephen King is that it reminds them of their own real life, in a strange yet somehow familiar way. Every customer experiences terrifying Stephen King moments in their life. When you communicate to them that you understand how they feel, they bond with you.

So your job is to do what Stephen King does - don't TELL them about those terrifying moments. SHOW them.

How do you show instead of tell... in email of all places???

Get a free taste where I show you how, using Jason as an example:

http://www.perrymarshall.com/training/lops/lops-free-sample/

Perry Marshall

.

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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Friday, December 20, 2013

Hottest Planet Perry offer of the last 12 months!

Mel,

ONE webinar provoked more raves than anything else I did all year. Here's a sample of the comments:

"I love Perry's total willingness to talk to prospects in the same way they talk to themselves in their dark, pissed-off moments."

- Kit Schulte, Seattle, WA

"Extremely useful content-watching methodology of eliciting exactly the information you need to tell a story, showing what questions to ask. Questions Perry asked are the questions we can now ask ourselves-template for action."

- Jeanne Hurlbert, Baton Rouge, LA

"I've always heard that telling stories is important, but you just put it in a structure that helps me see the bigger picture."

- Francisco Rodriguez, Inverness, IL

"Pulling the background information and infusing that into the email was surprisingly easy to do!"

- Peter Brissette, Westminster, CO

* You can get a FREE taste at...

http://www.perrymarshall.com/training/lops/lops-free-sample/

"Absolutely blown away at how simple I can make my email marketing by using my own horror stories..."

- Traci Reuter, Elgin, IA

"This has been a fantastic experience. You drew out personal information and created an email with a great call to action without having to go into any detail about the product. I love it."

- Steve Crews, Calgary, Canada

"I've managed and worked with creatives for 40+ years, ie musicians, singers, graphic designers, painters and craftsmen in leather, wood, clay and metal, etc. ... Perry has demonstrated he is a craftsmen with words ..."

- Will Springer, Fletcher, NC

"I finally understand that there is a repeatable structure behind an email that is also completely genuine and true. And I can do that."

- Nancy Sayre, Emmaus, PA

"I've always enjoyed Perry's emails, I've bought from Perry's emails, and to see the thought process behind it, in real time, totally priceless!"

- Connor Kelly, Toronto, Canada

Get the first hour free at

http://www.perrymarshall.com/training/lops/lops-free-sample/

Perry Marshall

.

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159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Thursday, December 19, 2013

I got nervous when she wanted to watch

"Look Over Perry's Shoulder" email course free taste:

http://www.perrymarshall.com/training/lops/lops-free-sample/

Mel,

An off the cuff idea someone reeled off in 2012, almost carelessly, turned into a HUGE hit. Planet Perry Members are still raving about it and it's so cool, I'm giving you a free taste.

Dan Kennedy hired me to run the summer session of his $26,000 per year Titanium Mastermind group. I was taking "requests." One was from Brittany Lynch, a 25 year old wunderkind entrepreneur who's been following me since she was 15.

"Perry, I just want to watch you write an email."

That's exactly what I did - and member after member said, "Write one for me too!!!"

They learned more about on-the-spot copywriting from watching me do it in one hour than from stacks of copywriting books.

I offered this to my own members, via webinar, and they went crazy.

Want a free sample?

Get it here now:

http://www.perrymarshall.com/training/lops/lops-free-sample/ 


Perry

.

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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459

Wednesday, December 18, 2013

Artist, Alchemist or Automated Out? Webinar Today 1PM EST

Mel,

 

 

The last time it happened the band was yours truly, Jimmy from Thailand, and John from right here in Chicago. During the lunch break at one of my 4-Man Intensives, we all wandered down to my basement.  I slid behind the drum kit. Jimmy picked up my son Cuyler's  bass, and John strapped on Tannah's electric guitar. 

 

And we just jammed.

 

No sheet music. No hemming and hawing about, "Do you know the lyrics to this one?" or "What key is that one in?"  

 

Pure improvisation.  Spontaneous art. Creating new connections. Opening up vast new spaces in our brains. Dormant synapses sparked to life and  firing in crazy directions. 

 

Happens quite a bit. Whenever the highest level Planet Perry members get together, there's always a healthy number or musicians, jazz buffs, artists, and even poets. 

 

In fact, I firmly believe that the entrepreneur who will survive the coming Amazonian automation dystopia, will be the entrepreneur who is able to do more than crunch numbers, optimize systems and perfect sales funnels. 

 

They'll be artists. They'll be alchemists. They'll be Renaissance entrepreneurs. 

 

They'll have to be. 

 

And industrial automation futurist, Jim Pinto, agrees. Here's how I know:  While studying up on Jim for our webinar today, I stumbled across the "Poetry of Jim Pinto". 

 

Yup, not only is Jim one of the most respected and sought after speakers and commentators on the state of industrial automation...he's also the

"Poet Laureate of Industrial Automation" and writes satirical verse with titles like...

 

"PC-Wocky"

"The Fieldbus Raven"

"The Industrial Wireless Quadrille"

 

He's half Deming, half Shakespeare. 

 

And like the immortal bard, Jim believes

 

          There is a tide in the affairs of men.

          Which, taken at the flood, leads on to fortune

 

We're at that tide now. Amazon's gobbling up the automation future. Will you unleash your alchemist/artist side and ride the flood to fortune or will you wind up automated into oblivion? 

 

Today at 1pm Eastern Jim will share a few “Tiny 1% hinges” that have swung HUGE doors for him, and will for you as well. Tides you can ride to survive the Amazonian flood. 

 

Jim will open up his treasure chest of knowledge and  experience and present directly actionable steps which, if followed precisely, can produce

immediate results.

 

Register Here $19

 

Ride the tide,

Perry Marshall

 

 

***NOTE: Please do not reply directly to this email, instead go to http://support.perrymarshall.com

 

 

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Perry S. Marshall & Assoc
159 N. Marion Street #295
Oak Park, Illinois 60301
United States
(312) 386-7459
 
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