Last call: the AdWords training starts in less than an hour

Mel,   Right Side Wipeout--the training that prepares you to face the biggest Google AdWords shake-up in over 10 years--starts in less than 60 minutes.   Reserve your seat now.     (If you missed today's *very* eye-opening Q&A session with Joseph Bridges, you can get that here.)   To your success,   Customer Service Team Perry S. Marshall & Associates     ***NOTE: This email address isn't monitored! If you need help, please email:   support@perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below: Opt-Out of Email Communications   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Google Right Side Wipeout (TODAY 3pm Eastern) + Ad Extensions

Right Side Wipeout Survival Coaching Starts Today Get All the Info Here   Mel,   The doors are about to close. The ark is about to float away.   If you’ve been pounding on the door of the boat and nobody is answering, here is something that might save your bacon…   Google AdWords has ad “extensions.”  These are reviews, site links, locations, phone numbers, etc.   The simplest thing you can do to rescue yourself from the wipeout is to use ALL of them.   Because Google rewards advertisers who play with their toys.   Want to do more than just rescue your business?   Want to surf the wave of the right side wipeout to GREATER profitability?   You need to sign up for Right Side Wipeout Survival coaching with me and Bridges boys.   Here’s just some of what we will dig into in this 5-part coaching series… Why Google’s performance data predicted this was going to happen and how to see it coming next time What the future holds for increases in CPC – they had been rising at 5%-6% annually…now what will happen? What this shift means for mobile advertising Why most advertisers don’t consistently evaluate elements that contribute to conversion…and why it’s killing them. Bidding strategies for the brave new world of “left side only” How to harvest the low-hanging fruit in your account Why account structures have changed over the last 18 months and why the impact is bigger now Why account features are key to incremental gains in the new world How most are not capitalizing on new features…and leaving piles of cash on the table The new importance of ad extensions and how to use them ALL The smart way to review ad position for top performing ads The importance of sitelink performance And a lot more.   And all for probably less than you pay for a week’s worth of traffic!   Register here.   Perry   P.S. The FINAL fast-action bonus expires TODAY at 3pm Eastern. The old-fashioned sales funnel Google Ad -> Squeeze page -> AR -> Sales  Page is obsolete. This bonus simply, elegantly illustrates the new model that's working now. I'll show you what the new funnel looks like and give you a media map that you'll use to chart your way upward and onward.         ***NOTE: This email address isn't monitored! If you need help, please email:   support@perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Opt-Out of Email Communications   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Thursday's replay is about come down

7 Secrets of a Million-Dollar Membership Site Replay available until 11:59PM TONIGHT     Mel,   On Thursday, Casey Graham (2013's Infusionsoft Ultimate Marketer) got on the webinar line and shared the 7 secrets to building a membership site that pays you recurring income, month after month.   Casey covered...   • How to create predictable income for any type of business • How to launch big & gain traction fast • How to figure out what should be in your membership site • And a lot more   If you missed Thursday's training, listen up:   The replay comes down (permanently) tonight at 11:59pm Eastern.   Don't delay. Watch the replay before it's gone.   To your success,   Customer Service Team Perry S. Marshall & Associates       ***NOTE: This email address isn't monitored! If you need help, please email:   support@perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below: Opt-Out of Email Communications   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Q&A webinar and “Multimedia PPC 2.0”

Right Side Wipeout Survival Free Live Q&A Session “Multimedia PPC 2.0” Register Here   Mel,   The strategy for “PPC 2.0” is 10 clicks for $1 instead of 1 click for $10.   You can get 3-5 of those clicks from Google, but the rest you’ll have to get from somewhere else.   Where?   We're going to talk about it on Monday’s Q&A session.   See you there.   Perry Marshall             ***NOTE: This email address isn't monitored! If you need help, please email:   support@perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Opt-Out of Email Communications   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Right Side Wipeout Q&A: “One Click-One Kill”

Right Side Wipeout Survival Free Live Q&A Session “One Click-One Kill” Monday, March 14, 10AM Eastern Register Here   Mel,   I’m doing a live Q&A session with the Bridges brothers Monday all about “Right Side Wipeout Survival.”   Register here.   There is a mentality in the PPC world that’s been around since 2002…   I buy a click…the clicker buys my product…I get a sale.   That hasn't really been true for years.   But today it is completely false.   Now, instead of buying one click for $10, you now need to buy ten clicks for $1 for the same person.   Whole new ballgame.   Do you know the rules?   Jump on the call and find out.   Perry Marshall           ***NOTE: This email address isn't monitored! If you need help, please email:   support@perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Opt-Out of Email Communications   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

What's Good about the Right Side Wipeout?

Right Side Wipeout Survival Free Presentation Watch it Here   Mel,   I estimate the amount of paid traffic available on Google’s search engine just went up by 7%.   And this is going to be one of the biggest to boosts to Google's coffers since they introduced the display network.   This will be very good for SOME advertisers.   But the fact that everyone is now competing for 4 slots instead of 11, just made the waters far more treacherous.   Most advertisers are playing the search page like checkers.   It's not. It's chess.   Get Your First Chess Lesson Here from Two Grand Masters   Those who accept this reality and embrace the chess match will come to love it like chess geeks obsessing over end games.   (I never met anyone over the age of 8 who loves checkers.)   If you’re bored with Google AdWords for the same reason you’re bored with checkers, I’m with you.   I have to admit I was getting bored myself.   But not anymore! It's a whole new ballgame. And it’s fascinating. And there’s new traffic to be scooped up.   And you need to watch this video before midnight tomorrow.   Carpe diem,   Perry               ***NOTE: This email address isn't monitored! If you need help, please email:   support@perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Opt-Out of Email Communications   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here

Very Important Traffic Bonus Expires Sunday Night

Right Side Wipeout Survival Free Presentation Watch it Here   Mel,   Sunday at midnight, one of the most important strategies for “PPC 2.0” goes away.   GET IT HERE   In 200X at the Maui Elite Mastermind Summit - where you had to prove you spent at least $5,000 per month just to fly to get in the door – I delivered a talk called “The Game changer.”   I turned 120 years of direct marketing on its head.   It took a few years for the rest of the world to catch up but they did.   Now, not only has 120 years of direct marketing been turned on its head and flipped outside out, but PPC itself has been flipped and turned.   And all of the old assumptions are no longer sufficient to make you successful.   In fact, blindly following the old assumptions is like driving a Mack truck down a highway where the overpasses keep getting lower….and lower….and lower until your trailer smacks into the overpass and your cargo goes spilling all over the road.   GET THE NEW RULES OF THE ROAD HERE   Perry Marshall   PS: The biggest illusion today is that there is "A" sales funnel.  There's not. It's now a matrix. A matrix that involves Google search, Google display, retargeting, YouTube, Facebook, and other social media. Click here before the bonus expires.               ***NOTE: This email address isn't monitored! If you need help, please email:   support@perrymarshall.com     Free Video We manage our emails with Infusion. This Guide and Video explain my secret marketing sauce. If you no longer wish to receive our emails, click the link below:  Opt-Out of Email Communications   Perry S. Marshall & Assoc 159 N. Marion Street #295 Oak Park, Illinois 60301 United States (312) 386-7459   Having trouble viewing this email? Click here