I’d like to take you on a 30-day journey. Starts today.

It was the day after a seminar in Australia. I was taking the day off, biking around Sydney's sumptuous parks. November 14, 2019. Phone buzz

Mel, It was the day after a seminar in Australia. I was taking the day off, biking around Sydney's sumptuous parks. November 14, 2019. Phone buzzed in my pocket. Text from my friend Bill about his wife: "Laura just came back from the doctor. She has pancreatic cancer." She was a gorgeous fitness instructor. Not yet 60. 5 months later, Laura was gone. * BUT… * That very same day, I got an email from my science mentor James Shapiro. "I'm organizing a Cancer & Evolution symposium in Cambridge Mass with a group of scientists. Will you help us?" Bill's text and Jim's email plunged me down a rabbit hole that has only grown more fascinating by the day. I would like to share it with you. A little bit each day over the next 30 days. Of course it's depressing. It's cancer. And the war on cancer, declared by Nixon 50 years ago, has been a near total bust. But it's also VERY hopeful. Because we're a lot closer to solving this than you might think. Not just in one way, but many. I need to share this with you. Entrepreneurs CAN do something about this – right now. This will command your attention. It also involves stories that shouldn't be shared on social media – for reasons you will instantly understand, given the state of the world these days. So it needs to be communicated a certain way – in limited channels. Like this. Register here – and the first installment will be in your email box one minute from now: www.evo2.org/30in30 Perry ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

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Last Call! Save $500 on Traffic, Conversion, DINERO online Summit

Temporary advantages often prove permanent. The term "First Mover Advantage" exists for a reason.

The Perry Marshall 2021 Virtual Seminar Traffic Conversion DINERO: The Diamond-Tipped Saw Blade You Need May 10 - June 1 REGISTER HERE (Last Call to Save $500!) Mel, Temporary advantages often prove permanent. The term "First Mover Advantage" exists for a reason. 2002 was hangover time for most. But many who were wide awake experienced a MAGIC CARPET RIDE from 2004-2007 like they could not have fathomed. 2010 was hangover time again. But history repeats itself and many who were wide awake experienced prosperity from 2015-2019 they likewise could not have fathomed. We are in the same exact spot AGAIN. 2002-2003 = 2009-2010 = 2020-2021 Furthermore, 2022-2025 are going to deliver MASSIVE GAINS for you if you get your head on straight. Especially because most people won't emerge from their hangover for another year at least. (The crash after this current run - circa 2026-2028 - is gonna be dreadful. Perhaps even unprecedented. I advise you to store up wealth during the fat years so you have grain for the lean years that follow. I admonish you to put yourself in a position where you can buy massively undervalued assets then, like real estate and companies and whatever burdens people are trying to escape from at that time. This will be the beginning of "ordinary" Planet Perry members running the whole world.) He who has ears, let him hear. This is why my Traffic, Conversion, DINERO event, spanning May 10-June 1 online, focuses heavily on SHORT-TERM HACKS and SHORTCUTS to propel you waaaay past your competitors to get you a solid toe-hold...that you can turn into a foothold...then a stranglehold. Because I understand that you have to fund your innovations and make your progress even while most people are sleepwalking. You have to pay your electric bill THIS month. Not in 2024. The sales letter for this Online Seminar of the Year goes up SOON, so this is your LAST CALL to save $500.

REGISTER HERE NOW Seize the day, Perry ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

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Establish a Beachhead then Dominate (LAST DAY to save $500)

A beachhead is a temporary line created when a military unit reaches a landing beach by sea and begins to defend the area as other reinforce

The Perry Marshall 2021 Virtual Seminar Traffic Conversion DINERO May 10 - June 1 REGISTER HERE (Price goes up $500 tonight!) Mel, A beachhead is a temporary line created when a military unit reaches a landing beach by sea and begins to defend the area as other reinforcements arrive. Once a large enough unit is assembled, the invading force can begin advancing inland. -Wikipedia I believe in principles, not tricks. I only believe in "tricks" as a short-term strategy to establish a beachhead, to buy yourself time, to give yourself some breathing room between you and your "enemy" as you roll out your domination strategy. But the "tricks" will not work if you don't quickly execute lasting strategic measures. The beachhead at Normandy in June of 1944, which cost thousands of lives, would have meant very little if the Allied forces had not quickly moved forward from there. There's nothing wrong with using things that your enemy does not know about to establish a beachhead. Tricks or no tricks. That's what I did early in my Google AdWords days. A little traffic trick that one of my team members discovered skyrocketed our traffic...for a while. But it was long enough for me to establish the beachhead I needed to move forward and own that space. And in the Traffic, Conversion and DINERO online Summit, (May 10 – June 2) we're going to show you some little-known, fast-growing traffic tactics and trends that can help you establish your beachhead. And, yes, we'll share some strategic domination maneuvers as well. The sales letter will go up in the next few days, and TODAY is the LAST day to save $500 on your registration.

REGISTER HERE NOW Seize the day, Perry ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

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The Planet Perry Virtual Seminar Event of 2021

In our private New Renaissance forum, I asked entrepreneurs who had cleared the $100K hurdle, "What mistakes did you avoid?"

Online Seminar: Experts in Traffic, Conversion, and DINERO May 10-27 Save $500 Before May 1st REGISTER HERE Mel, In our private New Renaissance forum, I asked entrepreneurs who had cleared the $100K hurdle, "What mistakes did you avoid?" Long-time club member Alyce Adams, who just crossed the six figure mark, replied: "Bad gurus and low-end methodologies." Who even knows how many budding entrepreneurs have been TAKEN OUT by well-intentioned advice from "sophomore level" gurus who have no business holding themselves out as experts? One bad piece of advice can derail you for 6-12 months EASY. Sometimes years. At my 2021 Online Traffic, Conversion and DINERO Seminar, I've assembled a Mount Rushmore of experts. You will suffer NO questionable sources of information here. Everyone here is a rock-solid, proven great communicator with an ace track record. It takes only ONE nugget from ONE session for this online event to easily pay for itself. The Traffic sections alone could launch you into a Star Principle Jetstream if you lock into these new traffic sources now. I've instructed each speaker: You are required to deliver at least ONE major insight that can be realistically executed by ordinary people in less than 24 hours. You will be able to roll these out in your emails, funnels, social media campaigns, traffic sources, webinars and face-to-face meetings and get instant improvement. If you merely TALK to customers at all (phone, Skype, zoom, webinar), Jordan Schumacher's advice will position and posture you in a superior way. You'll understand sales psychology like never before. And because ALL these elements are oriented around the Tactical Triangle, these are grounded in principles that stand the test of time. Here's my guarantee … Every single session and speaker will deliver at least one nugget that you can deploy in 30 minutes to 24 hours that delivers an IMMEDIATE gain - and that even if you only attend three out of the 15 sessions, you'll be able to recoup your investment in 30-60 days. Every single session will deliver state-of-the-art, immediately applicable information that you have not seen or heard anywhere else Even the tactics that may not work the same way 6 or 12 months from now will propel you forward - and the overall approach and strategy will enable you to smoothly roll with the punches and build a SUSTAINED foundation for long-term success. If you do not feel that we have delivered on ALL THREE levels of this pledge, you can request a courteous refund any time in the next 180 days. This is the can't-miss Planet Perry event of 2021. So don't. And if you trust me enough to register BEFORE the sales page goes live on May 1st…you'll save $500.00. Click here now Seize the day, Perry ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

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Why we hand-pick members of Advanced Mastery Network

We've built criteria for members of Advanced Mastery Network, aka "Planet Perry Graduate School."

Intro to Planet Perry Grad School 1-hour Live Exploration of Advanced Mastery Network April 28 @ 2pm US ET Register Here Mel, We've built criteria for members of Advanced Mastery Network, aka "Planet Perry Graduate School." It's a 1-year intensive curriculum where we drill strategies that grow companies worth tens and hundreds of millions of dollars. And we interview every candidate - because the human factors of our students matter even more than the business: If they don't rapidly implement? Not a fit. If they need to hear the advice they're given 33 times from 17 different people before they begin to believe it? Not a fit. If they're addicted to collecting ideas without testing them? Not a fit. If they're "too smart for the room"? Not a fit. One of my greatest joys over the last year has been witnessing my AMN members invisibly establish beachheads - virtually immune to competition. Max, for example, sharply pivoted late last year. (Before COVID.) He sensed thickening competition so he abandoned the old and leapt into a completely different corner of his market, which was basically a tunnel of chaos. Very little serious competition, but required a TON of spadework. He's not yet 30, yet he's already positioned to own an entire industry in the next five years. I predict by 2023 he'll be able to sell for 8 figures if he so desires. On Wednesday, April 28 Josh and I are walking you through the AMN curriculum. You'll discover how we find needles in haystacks then aggressively grow them. Intro to Planet Perry Grad School 1-hour Live Exploration of Advanced Mastery Network 2pm US ET April 28 REGISTER HERE Perry ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

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This is the next billion-dollar industry.

25 years ago, Jeff Paul and Dan Kennedy created the "JPDK Marketing Model" (their initials) and began advertising in Success Magazine.

Mel, 25 years ago, Jeff Paul and Dan Kennedy created the "JPDK Marketing Model" (their initials) and began advertising in Success Magazine. They paid volunteers from Rodney Tolleson's church to mail out sales letters. You may not have heard the term "JPDK," but everyone knows what it is. JPDK was a way for any person who understood marketing to fix their own business, write their own success story, then become a marketing guru. You got to be a mini-celebrity earning a high income. You could enjoy the perks of modest fame, while known only to people who go to certain seminars and work in certain professions. People built guru businesses in chiropractic, dentistry, real estate, carpet cleaning and every other niche you can possibly imagine. If you've ever heard of Frank Kern, Ryan Deiss, Joe Polish or Jeff Walker, then you can thank the JPDK model. I myself built a JPDK-style business based on Google Ads. I later branched out into Facebook and 80/20. Dan and Jeff drilled a fundamental mind shift into their students' heads: The plastic surgeon must transform from "plastic surgeon," to "marketer of a brand-new self-image." The restaurant owner had to migrate from purveyor of food, to marketer of the superior restaurant experience. The software developer or IT specialist must morph from techie to marketer of high-tech services. The JPDK model became an industry in its own right. At least a billion dollars. Mark Ingles, Josh Long and I re-invented the JPDK model for the 21st century. We've adapted Dan and Jeff's model to the 95/5 world. The new model is exponentially more powerful, profitable and scalable than the old. We call it Network Effect For Mere Mortals. Even in its nascent state, it's already generated hundreds of millions of dollars. It's literally made some Planet Perry members wealthy. It took most folks a long time to wrap their heads around the JPDK model 20 years ago. This is no different. What we're doing now will be common knowledge in 5-7 years. But today it's privileged information. Join me and Josh this Wednesday, April 28 and we'll reveal the paradigm shift: REGISTER HERE TO FIND OUT Perry ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

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The 2021 Perry Marshall Event of the Year! (Save $500)

This is the Planet Perry "big event" of 2021.

Diamond Tipped Saw Blade: Traffic, Conversion and Economics Summit Early Bird Special (Save $500) Click here to save BEFORE the sales letter is up! Mel, This is the Planet Perry "big event" of 2021. We can't do it live, in-person for obvious reasons, but it's still going to be THE memorable event of 2021 for online (and offline) entrepreneurs… My goal is to make it as uber valuable to you as my other near-legendary events were... 80/20 Seminar, Maui Google Ads Seminar, Star Principle Seminar, Rosetta Stone Seminar, Truth Seminar, Definitive Traffic Intensive... And, just like most of those Big Kahuna events, I've scoured my digital Rolodex and called in favors from some of the sharpest people I know in the areas of… Traffic, Conversion and Economics...all three corners of the Tactical Triangle. And I'l tie it all together with my latest insights on 80/20 and Network Effect for Mere Mortals! There will be immediately-actionable insights for every business owner–worth 10X or 100X the price of admission. Speaking of admission… If you say "OK, Perry always knocks it out of the park with his seminars, I know it will be worth it WITHOUT even seeing a sales letter…" I'll give you a $500 "Thanks for Trusting Me Discount" before the sales page goes live on May 1. Click here to be a part of the Planet Perry Event of the Year. Seize the day, Perry P.S. Full price as of May 17 will be $2499.00, but you can lock in at $1499.00 now...and only $999 if you're a New Renaissance 12 member! That's a savings of $1000 or $1499! Lock it in here. ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

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