Is networking a waste of time?

I often tell people not to waste time networking.

Mel,   I often tell people not to waste time networking. Not because networking is a waste of time, but because the way most people approach it is a waste of time. The room matters. You've got to be in the right room or all the relationships aren't going to be effective or helpful. It's not about the volume of your network, the number of your connections, or how far your network reaches. It's about the quality and being in the right room. That's when and where the "magic" happens. On August 17, 2023 at 1pm ET (12pm CT | 11am MT | 10am PT), I'm hosting a virtual networking event. Join us LIVE for just 60 minutes and... I'll share with you the whole story behind my "$1,200 suit" and how you can apply it to build your own confidence, and your customer's confidence in you, to succeed faster in your business ​You'll be part of three small group discussions with others in the community, allowing you to connect and network with a dozen or more entrepreneurs ​We'll have fun, get out of our caves and expand our spheres of influence while walking away with great ideas and inspiration to grow our businesses Get in the "Right Room" and Network with the Top 0.01%   Click here to register to join us   Perry       ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

Heated Debate at Perry S. Marshall & Associates

Believe it or not, my team and I do sometimes disagree.

Mel,   Believe it or not, my team and I do sometimes disagree. And I think YOU may be the winner of our most recent debate.  My team convinced me to create something for our community in July that we shared with only a small group of people…  It's not for everyone.  Who is it for?  → If you're actively working to be in the top 0.01% at what you know and what you do, constantly trying to get to the "bottom of the swamp"  → ​If you're absolutely unwilling to be in the same place 5 years from now that you are today, and you're ready to do what it takes to surround yourself with the right people to make big changes happen in your business and your life → ​If you're ready to contribute to an exclusive, actively collaborative community, to share what you know and give as much value as you receive If not, this isn't for you. No harm no foul.   If yes, then click here to see my invitation. Love to see you there.  Seize the day,  Perry       ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

A Strange Prophecy about ChatGPT

Definitive Traffic & AI Seminar Recordings Now Available Find out More Here   Mel,   When you watch the videos of the Definitive Traffic & AI conference, one of the first things you're going to hear is Tom Meloche saying, "I think AI is going to bring us back to God."   I did not tell him to say that. And 10 years ago, I would have never expected Tom of all people to say anything like that.  He now believes living things and humanity are inundated by some kind of a magical, immaterial substance that most people call a soul. And that is the key to understanding what a human being really is.  I'm not pessimistic about AI.  First of all, I know it can't "wake up."  But humans can wake up. And seminar was really about waking people up.    I think the people who participated in that event, the people who will watch the videos and move forward with us…these are the people who are awake.  These are the people who realized you can get the technology to serve us if we know who we are.  This completely shifts the way we relate to machines. A large portion of the AI seminar was devoted to traffic because traffic is where the AI money is being made. And it's where the AI investments are paying off.  Now, Google ads is an AI platform. Facebook ads is an AI platform. Tik Tok took over the world because it's got the best AI.  So there's really two AIs, there is the machine learning of traffic platforms, and then there's the content creation by large language models, which is what ChatGPT is doing.  It's really bringing both of those together and getting both of those things optimized, which is what puts you in the top 1%.  If you're in the top 1% in online marketing, you get huge amounts of traffic.  At the seminar I brought in a bunch of new voices, fresh new blood.  It was not the usual suspects.  It was a whole new set of people with a whole new set of thinking.  This is a completely unique perspective on traffic if you are not going to get anywhere else.  This seminar is a resource that you will have in your library that you will refer to again and again and again.  You won't watch or listen to these recordings for just two months.     You will burn them in your brain.  This material will still be good 5 years from now 10 years from now 15 years from now.  Scant few other trainers in the marketing and advertising space can say that.  This is a conference that you will want to make sure you have in your library. CART CLOSING TODAY @6PM ET Get the recordings here Seize the day, Perry      ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

Absolutely, Positively Wrong

Definitive Traffic & AI Seminar Recordings Now Available Find out More Here   Mel,   Marketing as we know it will be dead in 18 months.  We're only a few months away from $99 apps that you can say, "Build me a marketing plan for a chiropractor" and it will build the website, the follow up emails, the graphics and guarantees, the webpages and it won't need any garden variety freelance marketer to do all that stuff.  It'll be efficient and good.  We're not there just yet but we are almost there. The shock paddles might continue to work for a few more minutes and the adrenaline drugs might keep the patient alive for a few extra months but basically the nails are in the coffin.  AI is going to pay the bill of the pandemic, but it is not going to reward people evenly or proportionately to their efforts.  It's going to reward them proportional to their productivity.  And this is going to create a huge economic boom that all people will NOT participate in.  And so when we did the AI seminar, everybody showed up with a boatload of questions and concerns about what this technology is. And the answers easily flowed right out of the speakers.  And it was because we built a culture that is suited for solving these problems.  So let's ask ourselves, what do we really want? What's the goal here?  The business works for you.  You don't work for the business.  The technology works for you.  You don't work for the technology. The platform works for you.  You don't work for the platform.  But most people are comfortable being slaves.  When you listen to the people at the AI seminar, none of them are slaves. They maintain their humanity and they know who they are.  There's a huge amount of confusion about AI because most people, most Ivy League people, most pundits, most professors most technologists, most people in Silicon Valley believe humans are machines.  And since AI is a machine, there's really no difference between the humans and the AI. Absolutely, positively wrong.    Get the recordings of the seminar and do not end up as a human machine. The cart closes Friday @ 6pm ET!  Click here for more Seize the day, Perry      ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

Strategic pricing techniques for consultants

A free resource to answer your pricing questions and maximize your revenue.

Hey Mel,   Are you struggling with the eternal question of how to set your consulting fees? Even though I'm a modest, Nebraska-bred, pastor's son, I have always charged high fees.  I learned very early that high-paying clients are LESS demanding, more likely to do what you tell them, more likely to get results, more likely to give glowing testimonials…which brings me more high-paying clients.                 And so the virtuous cycle turns.  Pricing appropriately high has made my consulting life far more lucrative and fascinating (and less stressful) than it would have been otherwise.  Finding the right pricing strategy is crucial. But sticking to a method that doesn't suit you or your clients can have significant drawbacks. Most business coaches focus on the common choice between hourly fees or project fees. But that's missing a trick. While both of those options have their merits and their disadvantages, it's important to recognize that the amount you charge is just as important as your pricing framework. There are bigger choices to be made beyond "hourly or per project?" That's why I'm thrilled to introduce you to a resource that can help answer your pricing questions and maximize your revenue. It's called What Consultants Really Charge In 2023.  This ebook, created by longtime New Renaissance Club member, Michael Zipursky and the Consulting Success team, is specifically designed to navigate the intricacies of pricing strategies in today's ever-evolving consulting landscape. Its primary goal is to equip you with actionable insights that help you make confident decisions regarding your consulting fees. And right now, they're giving out free copies of the ebook to everyone in my tribe. Grab your free copy by clicking here. This is recommended reading for all consultants. (Even if you aren't a consultant just yet, it's still worth checking out if you might consider starting a consultancy in the future.) Seize the fees, Perry    ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

Ready to lead the world in a vibrant new direction?

We are better-equipped than most to succeed in this new level of better questions

Definitive Traffic & AI Seminar Recordings Now Available Find out More Here   Mel,   Every technological advance answers questions… and requires savvy entrepreneurs and marketers to ask better questions.   ChatGPT and AI are no different in that respect.   To leverage their power, you will have to learn to ask better questions.   We are better-equipped than most to succeed in this new level of better questions.   Why?   Because New Renaissance has never been about easy answers… it's always been about asking better questions.   This is what we do.   In the recordings from my Definitive AI Seminar, you'll hear from the experts who are already asking those questions of ChatGPT and AI. Definitive Traffic & AI Seminar Recordings Now Available Get access Here I'm excited to see what New Renaissance people will achieve with ChatGPT. They will lead us into a vibrant new era.   Those who don't learn to ask better questions when the old questions have all been answered?   They will be the Flat Earthers of entrepreneurship… asking questions that have already been answered… and looking quite foolish… and adding nothing to the quest for entrepreneurial freedom and human enlightenment.   There will be plenty of fools strewn in the wake of ChatGPT. Those who heed the words in these recordings will not be counted among them.   The cart closes on the Definitive AI + Traffic Seminar recordings Friday @ 6pm ET! If you have followed me through Google Ads, Facebook, 80/20, Star, Simplify, Network Effect for Mere Mortals, Influence… you need this. Definitive Traffic & AI Seminar Recordings Now Available Get Access Here Seize the day, Perry      ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459