Good news/Bad news about A.I.

Definitive AI Seminar April 16-18, 2024 in Chicago Register Here before February 1 and Save $300   Mel,   Good News?    The next three years will be a lucrative run, with AI igniting an extraordinary economic growth.   Bad News?    The prosperity is predicted to burst around 2027. The prudent will safeguard their profits, while others risk a steep fall.   Mark your calendar for the Definitive AI Seminar 2024, April 16-18 in Chicago, where we will pinpoint the new rules – in a way that is NOT obsolete three months from now.   Nobody else has the track record to support this claim.   You can buy worn copies of my 2007 Google AdWords book on eBay.    None of the menus are correct.   None of the screenshots are correct.    None of the procedures are correct.    But the principles are correct. And if it was the only book that you possessed to learn Google ads in 2024, you would still have a fighting chance.    Because I wrote all those books and courses with the mindset: I'm not actually here to teach you Google AdWords. I'm here to teach you the eternal principles of direct marketing using the state-of-the-art tools of today.    That is precisely my approach with AI now.    You can't afford to jam reams of information into your head that goes stale faster than avocado.    We don't do that.    80/20 Sales & Marketing hit the streets 10 years ago. I've only updated six paragraphs to keep it 100% current.    It's the most "evergreen" marketing book you can buy.    It embodies my conviction that The Center Is the Edge: the best way to ready yourself for a firestorm of tectonic change is to master unchanging principles like a Jedi warrior. You "see around the corner" and anticipate what's coming before it arrives.    When we train on technical subjects, the material is current five or ten years later. It's why I love 80/20. Google changes their algorithm every day.    But 80/20 has been true for 13 billion years and will be true for the next 13 billion.   Our community, the New Renaissance, is successful because we have incredibly talented, highly conscientious, honest people.    They care about other people more than they care about the stats in their shopping cart.   We have the most human tribe of entrepreneurs and marketers anywhere.    And they will be in attendance at the seminar.  Will you?    Or will drown in the sea of triviality?    Register Here before February 1 and Save $300. (Save an additional $500 if you're a member of New Renaissance 12 and ANOTHER $200 on top of that if you bought my 80/20 AI Hyperdrive course with Sam Woods.) Seize the second, Perry   ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

What these “Everyday A.I Entrepreneurs” all have in common…

A.I. Simplified: How Every Entrepreneur Can Use AI TODAY  Perry Marshall & Scott Schang Thursday, February 1, 1PM Eastern Register Here   Mel,   Wade, a mortgage broker in Dallas, TX was able to cancel a $2,000-a-month service and replace it with a custom GPT that generated SEO optimized content.   Dan, a high end travel agent in Spain, found a valuable way to connect with his ideal customers.    Corey, a Google Ads expert, discovered which niche was right for him and now he knows exactly who he should be working with and how to reach them better.   Jim, a cleaning and contracting entrepreneur, architected a well-defined marketing theme that's "spot on."   None of these guys are in bleeding edge, high-tech industries that are a no-brainer for artificial intelligence.  Yet every single one of them sings the praises of Scott Schang, and the AI insights they received as part of Power Prism.  Now I've asked Scott to do a live presentation on the principles of AI called…   A.I. Simplified: How Every Entrepreneur Can Use AI TODAY    It's part of my Definitive AI Seminar education series.  And it starts with a free, live presentation on Thursday, February 1st.  REGISTER HERE   Don't miss this.  Because, as Dan puts it…   Working with Scott is a no-brainer. Don't wait as you might miss out and get on a long waiting list because he's going to be busier and busier as more and more people discover he is amazing. Seize the day, Perry   ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

Will you drown in the tidal wave of trivia?

Definitive AI Seminar April 16-18, 2024 in Chicago Register Here before February 1 and Save $300   Mel,   There are endless AI seminars and eBooks, acres of prompts, legions of videos, but nobody is addressing the cultural shifts.    Not like we will in April.    I have an enviable track record of reading the future. I started using Google AdWords when it was two months old, and within days I knew it was the future.    I saw that the trajectory of Google Ads in the 2000s would mirror the rise of infomercials in the 80s and 90s.    Except it was fractal. Instead of costing $75,000 to test an ad campaign, you could do it for $7.50; and instead of a handful of big companies doing it, it would be hundreds of thousands of people or even millions.    That turned out to be exactly right – including my prediction that the corpses of many who got addicted to cheap ad prices would wash up on shore as bid prices skyrocketed.   I broadcast a series of predictions in January of 2010. They scored 78% correct.    I broadcast new predictions in January of 2020. Six of the ten have already come true, including "This is the Agility Decade," China vs the West, Innovation speed doubles, and Resurgence of the Trades.   The foundation of my ability to read the future is my belief that:   The Center is the Edge.   It means If you want to create something new, if you want to innovate, if you want to adapt to change better, if you want to be better prepared and better equipped…    …you do it by raising your mastery of fundamental truths.   Not by learning a giant catalog of new things.    It means you don't have to watch 1746 YouTube videos to prepare yourself for the next decade. It just means you need to raise your mastery of eternal principles, and you'll be miles ahead of everyone.   If you can go from a six to an eight… from a seven to a nine in your mastery of core principles, you'll be further ahead than walking encyclopedias of knowledge who consume 1000 podcasts a year.    Because underneath it all, in the end, you find simplicity, not complexity.    THAT is how we navigate these era changes together.  And THAT is what my AI Seminar in April will be all about. Drown in a sea of trivia…or ride the cultural waves to success.   Register Here before February 1 and Save $300. (Save an additional $500 if you're a member of New Renaissance 12 and ANOTHER $200 on top of that if you bought my 80/20 AI Hyperdrive course with Sam Woods.)   Seize the second, Perry     ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459

Is YOUR Business Model Headed for the Shredder?

Definitive AI Seminar April 16-18, 2024 in Chicago Register Here before February 1 and Save $300   Mel,   One of the BIG Tectonic Shifts that Artificial Intelligence is creating is the absolute shredding of business models.    Any business based on expertise or processes must hyper-evolve or face extinction.    The old rules said:    "It takes weeks to craft a sales pitch"   "Analyzing data to gain insights is manual and time-consuming"   "Human representatives are essential for customer service"   "Being a published author establishes you as an authority"   "Product development is a slow and expensive process"   "Management roles require years of experience in a specific field"   "Your profession is defined by your technical skills and knowledge"   Those don't hold anymore.    We are inventing the new rules NOW.   20 years ago, Bezos looked absolutely insane for borrowing billions from Wall Street, taping dollar bills to every shipment, buying new customers with no end in sight. The gurus, experts and pundits said he was delusional.   Now that he's the third richest man in the world nobody thinks he's insane anymore. (At least not for what he did 20 years ago!)    The rules changed. Bezos saw it. Most people didn't.    They've changed again.   Marketing also changed. I was one of a few dozen people like Jeff Walker, Rich Schefren, Ken McCarthy, Alex Mandossian and Don Crowther who invented the modern online sales funnel. It emerged from our tinkering and experimentation.   It provided a tremendous living for hundreds of thousands of people. It's embodied in billion-dollar platforms like Salesforce, HubSpot, ActiveCampaign and Mailchimp. It moved trillions of dollars of goods.   Marketing is never going away. It's only going to change.   The new rules of marketing will enrich and enable thousands of careers.    How about yours?    Only you can decide.   Here's where you go to make sure you make the wisest decisions…   The Exponential AI Seminar.    Register Here before February 1 and Save $300. (Save an additional $500 if you're a member of New Renaissance 12 and ANOTHER $200 on top of that if you bought my 80/20 AI Hyperdrive course with Sam Woods.)   Seize the minute, Perry     ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com Not interested in this topic? Click here to be removed from this email series. If you'd rather not receive *any* more emails from us, Unsubscribe Perry S. Marshall & Assoc 805 Lake Street #295 Oak Park, Illinois 60301 United States (312) 386-7459