6 ways you should think of data

March 26, 2013 Subscribe | View as Web page. THEDAILYBUZZ A roundup of emedia news and views from around the web In this Issue Digg hints it will go beyond RSS BuzzFeed launches in the UK 6 ways you should think of data comScore formally debuts multi-platform ratings High-stakes decision on net neutrality for next FCC chair Google Glass: Controlling the Internet of things advertisement Job: Director of Product Marketing, Corporate Advertising The Chronicle of Higher Education is seeking a Director of Product Marketing, Corporate Advertising to help The Chronicle of Higher Education provide best-in-class products and services to our expanding client base. Learn more and apply. Digg hints it will go beyond RSS How will your editorial team choose a replacement RSS tool when Google Reader shuts down this summer? As tech companies are scrambling to fill the void that will be left by Google, Digg is hinting that it will focus on building a tool that not only acts as an RSS for websites, but for "social media sites, Reddit, Hacker News, and elsewhere," as well. FULL ARTICLE - TechCrunch advertisement Audience Data Got You Down? Download our Ebook! This eBook was designed to help eMedia professionals explore the hows and whys of audience development, database building, and utilization. The process takes effort, but it builds on investments you have already made in content development and audience outreach. Download your free copy. BuzzFeed launches in the UK One of the ways that publishers can increase their circulation is by launching their publication in new markets. Considerations involved with such a decision include a new market's social mores and context, whether or not to offer a customized version of the pub tailored to that market, or to mix in relevant content with existing. In the case of Buzzfeed's recent launch in the UK, a UK-specific landing page was launched, with those stories also mixed in with the US version. FULL ARTICLE - The Wall 6 ways you should think of data The first step in having a viable data strategy is grasping how that information is valuable to your overall business plan. Here are 6 common mistakes in regarding data and how it should be applied to your operations, as well as what to focus on in order to use data as a tool for success. FULL ARTICLE - ClickZ comScore formally debuts multi-platform ratings The mobile movement in media has been a jostling opportunity for publishers that haven't quite known how to approach the business side of multiple device access. After a beta launch late last year, comScore has officially debuted its Media Metrix Multi-Platform reporting tool so that publishers can get a handhold into the metrics of audiences accessing their content via computers, smartphones, and tablets—in order to share that information with their advertising partners. FULL ARTICLE - MediaPost High-stakes decision on net neutrality for next FCC chair The net neutrality issue could loom yet again, affecting publishers, as the current FCC chair prepares to step down and "the D.C. Circuit Court of Appeals is expected to issue its decision on the rules later this year, likely not long after the next chairman is sworn in." Here is a breakdown of where the issue stands now, as well as possible outcomes later in 2013. FULL ARTICLE - The Hill Google Glass: Controlling the Internet of things You may or may not be working on an app for Google Glass, but the fact is that the way that audiences interact with content, as well as their connected world, is being significantly altered to put them squarely in the driver's seat. It may seem futuristic now, but smart publishers will have a plan for moving forward into this new world of virtual tangibility. Here is a glimpse into the near future of consuming digital content. FULL ARTICLE - GigaOm Advertise in the Daily Buzz If you are interested in advertising in The Daily Buzz, please contact Prescott Shibles at (917) 740-0026. You are receiving the Daily Buzz as a valuable member of the eMedia Vitals community. Please feel free to contact us at any time with feedback and comments. Click here to unsubscribe. Our mailing address is: Vital Business Media 122 West 27th Street New York, NY 10001 Copyright (C) 2013 Vital Business Media All rights reserved.