Power Prism Session One Starting Today
Captivating Customers in Chaotic Climates
4 Sessions, Money Back $500 Guarantee
Join Here.
Mel,
On the presentation McGee and I did for Power Prism couple weeks ago, an attendee asked, "Will this help an ecommerce business?"
I answered that every business needs to have a positioning that sets it apart from the competition. If you can't communicate your distinctiveness, then you can never cut through the noise and chaos.
Then I made a BIG mistake.
I said, "Now, if you're just selling salt, then no, this can't help you. Salt is salt is salt."
Boy did the attendees let me know how wrong I was!!
In the Zoom chat there ensued a lively and spirited championing of all kinds of gourmet and distinctive salts…
Pink Himalayan, Celtic, Fleur de Sel, Red, Black Lava, Brining…
One thing was clear from the comments…Perry does not cook!
And another thing was clear…if you are wasting advertising money on people who do not care about your positioning…like advertising salt to Perry Marshall…you must fix that fast.
Every dollar you waste on a salt-shopping Perry is a dollar you could be spending on someone who cares deeply about what you sell.
Both of our guests, James Fry and Dragan Radivojevic, were doing exactly that before their Power Prism sessions with McGee.
Spending way too many man hours and marketing dollars finding and servicing "Perry Salt" customers.
Optimizing landing pages and emails and delivery processes for customers who pinched pennies and did not value their products and services.
And didn't implement…and didn't get results…and didn't stick around very long.
Now?
James and Dragan have doubled down and dialed in. They know exactly what their ideal customers look like and how to reach them…and how to deliver higher-priced products and services.
And you know the thing about customers like that?
They are a JOY to work with.
You work less and make more.
Power Prism showed them how.
And now you can get what James and Dragan got plus much more!
- Quickly identify the 2-3 biggest levers for making your sales message cut through marketplace clutter like a chainsaw…
- Get a set of A.I. tools and prompts to take your messaging and market knowledge 2-3 levels deeper than what it is now – enabling you to NAIL the passionate sweet spot of your market…
- Afford paid traffic that previously eluded you because you were spending too much on Perry Salt Prospects!
Are you trying to sell salt to Perry?
Stop.
If you don't get this dialed in, your doom is foretold.
Because with the AI tools available to your competition, they WILL dial it in.
And then you're dead fish on a stick.
Get the Prism.
Session One is starting today.
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