Why I’m still doing “Jazz improv”...and you should too

You can't get it by reading music off of pre-written charts

How to Leverage the Highest Value Skill And Create Videos that Sell Live! Thursday, Mar 24th, 11am US ET Register Here Mel, I often use jazz analogies when talking about business and alchemy. The brilliance that emerges when talented musicians improvise together is transcendent. You can't get it by reading music off of pre-written charts. It's alchemy. And business alchemy does not come from reading business books, studying for MBA finals, or even getting advice from "gurus" like me. Alchemy can't be taught, scripted or put into a process document. Here's how I "alchemize" my videos… Every couple months I spend about 4 hours in a studio session with Bob and Brandon of Feedstories. We do a form of improvisational jazz to film promotional videos for our upcoming events and programs. There are no scripts. Nothing to memorize. No tight sales letter 'blueprints' to read off. No outdated smarmy marketing hacks designed to squeeze out that last dollar from someone's credit card. What happens is creation. Resonance. Alchemy. Robust dialogue about solving real business problems. We slap ideas on the anvil and pound them with the hammers of truth, clarity and relevance until we have only precious metal left. This all happens while the camera rolls. On Thursday, Mar 24th Bob and Brandon will show you how to harness this alchemy to create your own videos. How you can get "out of your head" and start creating videos that resonate with your prospects. If you're not leveraging video in your business right now…or perhaps you've tried it and got less than awesome results…or perhaps can't stand seeing yourself on camera…this workshop is for you. Register here Carpe Diem Perry Marshall ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

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