Perry Marshall Minute: Which is better, Brick and Mortar or Ones and Zeros?

Mel, I got a very insightful message from a guy I'm going to call Brian X. He's a very sharp young man (with an engineering degree, like yours truly) who is considering his next entrepreneurial move…

Something in my gut (and New Renaissance) tells me that the next few years are going to be really chaotic, turbulent weather, not just business-wise, but also in terms of other macro and micro factors. So, right now, I'm a bit lost in terms of the future entrepreneurial path to take… While physical businesses have a lot of friction, which makes it less susceptible to online turbulent weather, they are highly influenced by quarantine lockdowns and quite possibly, many physical businesses will soon require injections (or some form of compliance) to operate. Online businesses avoid this problem temporarily, but as Perry has mentioned, any viewpoint that is not part of the mainstream narrative is highly susceptible to censorship and merciless termination. Even if the business itself is neutral, the owner's standpoint and view can lead to it getting "cancelled". It is a frictionless world, but it also has its own set of challenges.

I could not have put that better myself, and I have tried many times. Because he outlines what I consider the most lethal problem facing the world…not just entrepreneurs…the world. Censorship, cancellation, banning, and "compliance." What's your plan for dealing with this? Putting one together is $1,000 per hour…maybe even $100,000 per hour work. Are the people in your world thinking this way? As he mentions, Brian X is thinking this way because of his gut..and because of New Renaissance Club. The New Renaissance Forum, the monthly print newsletter, the call-in days, the webinars, the Memos calls…NRC is the molten lava core or Planet Perry…where we think these urgent thoughts and do this valuable work. Not a member? Join us here. Seize the day, Perry PS: The Perry Marshall Minute is the daily heartbeat of Planet Perry. Short messages about the foundational principles of our world (Tactical Triangle, The 7 Steps to Entrepreneurial Freedom, and 80/20 Sales & Marketing). Every message will contain a truth, tactic, or testimonial to make this the most valuable "minute" you spend every day. If you prefer not to receive these messages, click here to be removed from the Perry Marshall Minute series. ***NOTE: This email address isn't monitored! If you need help, please email: support@perrymarshall.com

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